is the of ceramic/vitrified tiles in India.

It has an annual aggregate capacity of , distributed across seven plants-Sikandrabad

in , Gailpur in , four plants in Morbi in and one at Vijayawada in

The motivating factor remains the zeal, the zeal to be the best, to be at the top and to achieve the highest echelons of excellence.

The manufacturing units are equipped with

and are just few reasons why Kajaria remains at the top in the industry.

Founded ago with a single-minded

vision, to be the best in providing tile

solutions, Kajaria has since then grown

stronger with its , and

from our discerning customers.

Kajaria Ceramics has increased its capacity

from mn. sq. mtrs to mn. sq. mtrs. in

last years and offers more than

options in ceramic wall & floor tiles, vitrified

tiles, designer tiles and much more.

Kajaria Ceramics Ltd has played its own role in

achieving this goal.

Grown many folds and emerged as the largest

manufacturer of ceramic/vitrified tiles with an

aggregate capacity of .

In FY 2013-14, crossed a turnover of

and aiming for top line growth in

.

Apart from growth, focusing up on larger

in the years to come.

The Company was incorporated on . It manufactures glazed

and unglazed wall & floor tiles.

The company obtained the certificate of commencement of business on

.

Since in , moving forward on many fronts to capitalize on solid growth opportunities, to improve operating efficiency and to sharpen business portfolio's focus.

It was promoted by , his associate and Kajaria Exports Ltd.

Kajaria’s main mission is to make its product keeping in mind the ecological environment in the country. It aims that the pollution should not be increased.

To work with vigour, dedication and innovation to achieve excellence in service, quality, reliability, safety and customer care as the ultimate goal.

To consistently achieve high growth with the highest levels of productivity.

To contribute towards community development and nation building.

To be a responsible corporate citizen nurturing human values and concern for society, the environment and above all, the people.

Our mission is to strive for excellence in production and marketing of ceramic

We will offer unparalleled value to create customer delight and enhance business productivity.

We will also generate value for our capabilities beyond Indian borders amenable millions of India's knowledge workers to deliver their services globally

Build a globally respected and enduring business firm so that they get closer to realizing their vision and become a leader in their industry.

A Leader in the Indian Automobile Industry, Creating Customer delight &Shareholders Wealth.

A Pride of India

30x90cm

25x75 cm

30x45 cm

Bathroom

Kitchen

Living room

Outdoor

Commercial uses

40x80cm

60x90 cm

30x60 cm

Bathroom

Commercial usese

Kitchen

Living room

Outdoor

80x80cm

Outdoor

Living room

30x30 cm

Outdoor

Concealed cistern

Washbasin

wc

ADHESIVE FOR CERAMIC TILE:

CX1 is grey cement based polymer modified quick set tile adhesive. It gives excellent bond on cementitious surfaces like concrete and plaster. CX1 Adhesive forms a waterproof barrier between two surfaces and has excellent 'grab' properties.

ADHESIVE FOR VITRIFIED TILE:

VX1 is polymer modified cement based tile adhesive specially designed for heavy duty applicants for fixing vitrified tiles & large size tiles on internal & external wall/floor surfaces. This highly flexible adhesive also has an excellent waterproofing ability. When properly applied, it takes care of hollowness problem.

PACK SIZE: 20 kgs.

SHELF LIFE : 1 year in dry unopened bags.

PRODUCT DESCRIPTION:

Kajaria Unsanded Grout is a superior quality grout. It consist of a carefully prepared blend of white cement, chemical additives and fillers. It is easy to install - just mix with water and use. It is an ideal for floors and walls in both exterior and interior applications.

PACK SIZE : 1 kg.

SHELF LIFE : 1 year in dry unopened pouches.

1. Quality, low breakage ,

2. Introduce about 350 design concept

last year

3. Increased manufacturing capacity

Imported cheaper tiles from china

Most of the Indian population is rural

does not prefer tiles.

Existing strong market of mosaic tiles.

More houses would be built in India in

the next 10 year

Customer moves in the kajaria brands.

Houses , offices, mauls are generaly use

tiles.

Increasing competetion form other

brands.

Strong supply chain management by

competitors

Strong marketing strategy by

competitors by offering discounts.

Any adverse change in government

policies of export

Kajaria is India’s largest ceramic floor and wall tile manufacturer; its expanded

capacity and improved capacity utilization provides attractive economies of scale.

As a brand it has huge opportunities in market.

The company is regarded as the most trusted and innovative brand by the people in India. Always providing a superior quality of service, a product that surpasses consumer expectations and a remarkable understanding of consumer choices.

Minimize the price level of tiles.

Provide home delivery facilities, because

of break-down the tiles.

company should make strategies for

middle class people.

CORPORATES

BANKS

HOSPITALS

COLLEGESGOVERNMENT

HOTELS

BUILDERSAUTOMOBILES RETAIL SPORTS

Kajaria ceramic has the capacity of 18

million sq.per meter p.a.

It has around 800 dealers and sub

dealers and it export its product to more

than 20 countries across the world.

Provide our consumer with innovative

products within easy reach.

Focus on growing our core brands

across categories, reaching out to new

geographies, within and outside India

and improve operational efficiencies by

leveraging technology.

Kajaria galaxy - exclusive dealer

showrooms

Prima

studio

Kajaria is India’s largest ceramic floor andwall tile manufacturer; its expandedcapacity and improved capacity utilizationprovides attractive economies of scale. Asa brand it has huge opportunities in market.The company is regarded as the mosttrusted and innovative brand by the peoplein India. Always providing a superior qualityof service, a product that surpassesconsumer expectations and a remarkableunderstanding of consumer choices.

(MBA IST ‘E’)