Jobhop , social media & why we use Hootsuite
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Transcript of Jobhop , social media & why we use Hootsuite
Disruptive,Rebel,Shake Things Up
I was that kid that stuck scissors into sockets to see what would happen!
I’ve had disruptive businesses
Jobhop is disruptive
I get more disruptive as I get older
Companies need digital talent Employers use Linkedin
Young digital talent do not
60% of social job seekers think Linkedin is for just businessJobhop fills the gap
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2017 estimated 950,000 unfilled digital jobs across Europe
Keep our talent in the U.K
Make U.K companies attractive
Stop companies ageing out
Promote Jobhopping
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Employers
Text
13M U.K Gen Y Digital Talent
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Trying to get Martians to chat with Plutonians & visa versa
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We use Hootsuite to:Watch chats Schedule postsReport
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We can:Post in advance Monitor click throughsBe organised 1st to respond to JournalistsAssign chats to team members
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We were:DisorganisedWasting time Responding way too late
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We see:Companies focusing on communities Being transparent Being accessible
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That social media removes barriers
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Not engaging but just spamming
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Social media has helped us to:Find the Jobhop team Gain clientsGain friends Get PR Get website traffic
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How we compete with the fluffy cat:Good contentCollaborate Build a tribe
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Companies build talent communities
Jobseekers check your typos ...Do not leave the “L” out of public service!
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IS
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