Intro Creative Platforms Week 1

7/29/2019 Intro Creative Platforms Week 1

1/56

UNIT OUTLINE AND PLAN

Creative Platforms


2/56

http://creative-platforms.tumblr.co

Handbook
http://creative-platforms.tumblr.com/http://creative-platforms.tumblr.com/


3/56

Creative Platforms - Unit outline

This unit integrates negotiated professional projects withprofessional liaison and self-promotion enabling the studbuild from their body of work with direct relevance to their careeraspirations.

Your work- pitched to your industry (your love)


4/56

Unit outline

Extensive collaborative work is encouraged enabling students tan advanced level of experience and competence in promoting th


5/56

Unit outline

The curriculum content is based on the premise that those seeking creatives in the industry require a comprehensive understanding ofand the requirements for employment.


6/56

Aims

1. To enable students to present a coherent account of their profworkand experience enabling them to demonstrate theirprospective employers or other educational establishm

2. To clarify the key elements of good layout, management of wodesign.


7/56

Aims

3. To develop students understanding of their project manageprocesses for the module.

4. To introduce the element of documentation of processes in the blogs.


8/56

Learning Outcomes

On successful completion of this unit, students will be expected athreshold level, to be able to....

1. Exhibit project management skills in the context of the unit - howworkload and organise material effectively.

2. Create a platform (in journals online/offline) showcasing their sexamples of work.


9/56

Learning Outcomes

3. Evaluate the quality and effectiveness of their work with reflectivand evaluation.4. Document their processes for each assignment in a professionalway.

ALSO VITAL - Identify and critically evaluate accumulated profesin support of their showreel.To understand an awareness of the audpitch a showreel, CV and other promotional material to this.


10/56

Learning & Teaching Strategy

Students will be introduced to the processes of presenting work thrvariety of formats through practical workshops.

Students will develop their individual Showreels and CVs through

show and tell sessions.

Towards the end of the semester students will have a critical presewhich will enable them to gauge reaction and evaluation from the


11/56

Assessment

Students individually will produce a CV and Showreel/Business Caagreed, pitched and appropriate format to highly professional stan

They will also be required to back up working processes in anaccompanying blog.


12/56

Assessment

100% Coursework:1 - Artefact70% Showreel/Working Journal (blog) - Indstudents will PRODUCE a portfolio of work in an appropriate medi

2 - Artefact30%CV/Business Card / Working Journal (Individual students will PRODUCE an industry pitched CV and BusiCard intended for their career path after graduation.


13/56

Topics Covered

1.Strategies for enabling students to demonstrate their work in a S2.Strategy for shaping portfolios to meet the requirements of a vaprospective employers.3.Strategy for presentations/packaging/other promotional mater

prospective employers.4.Understanding how to identify and pitch to the target audiencethe employer.


14/56

Portfolio/Showreel

A strong portfolio opens doors, a weak portfolio closes them.Your portfolio is often the only thing a person sees before decidingor not to contact you, and in many cases you may not be present tit (particularly on-line portfolios).

There are fundamental qualities that all outstanding portfolios sharevariety of principals and techniques that can help take your portfoliaverage to excellent.


15/56

Portfolio/Showreel

If at all possible, your portfolio should be appropriate to the s

and reviewer, and all portfolios should show creativity, skills,

thought, and ambition.

Know who your audience is-

RESEARCH

It is the overall combination of these, plus that "special something,"you stand above the others.


16/56

Schedule

Students will develop their individual showreels and Cthrough a series of show and tell sessions.

Towards the end of the module students will have a c

presentation which will enable them to gauge reactioevaluation from their peers.

Planning is critical. Important to get indus

feedback.


17/56

Examples of

Needs to consistent avenues conline/off


18/56

Examples of wo


19/56

Examples of wo


20/56

Examples of wo


21/56

Examples of wo


22/56

Examples of wo


23/56

Examples of work


24/56

Examples of work


25/56

Examples of work


26/56

A3 Magazinproduced show

a selection o

Examples of work


27/56

How you showcase your workis not just about the contenton the cd/dvd - the whole package

Examples of work


28/56

Examples of work


29/56

Examples of work


30/56

Important to portray yoand layout skills on yo

Examples of work

E l f k


31/56

Examples of work


32/56

Important to portray your and layout skills on your CExamples of work


33/56


34/56


35/56


36/56

Examples of work


37/56

Blog examples


38/56


39/56

http://creativeplatforms.nic
http://creativeplatforms.nickdownie.com/http://creativeplatforms.nickdownie.com/


40/56

http://algrehan1989.tum
http://algrehan1989.tumblr.com/http://algrehan1989.tumblr.com/


41/56

Research

Researching your industry requirements is vital.

Do not leave this until last minute.

Establish industry contacts from early on in the module.

Build a relationship and ask for feedback and advice on your shocards.

Also get jobs / experience if you do not already have any - again

Planning


42/56

24 weeks to complete- Organise your time

Research industry- examples / feedback- Plan

Mock-Ups - sketches

Software evaluation- editing, design, different platforms, social media

Develop material- build your elements / printer details (pricing etc) / e

Test / Feedback- browser / platforms / end user (industry)

DOCUMENT ALL OF THE ABOVE AS MUCH AS POSSIBLE - AGAIN PLAN

Hand-In

Planning


43/56

Resources:http://www

http://krop.com/creativedatabase/


44/56


www.mandy.com
http://krop.com/creativedatabase/http://krop.com/creativedatabase/http://www.mandy.com/http://www.mandy.com/


45/56


46/56

Websites to help you

CREATIVE PLATFORMS WEB RESOURCES


47/56

Websites to help youCV/CAREER

Luke SkinnerGive your rsum a face liftCreative Hotlist

The Surrey Institute of Art & Design, University College - Creative CV GuideGraduate Portfolios :: Graduate and New Media professional recruitmentGraduate Career HandbookDesignfirms.orgCreative Media Student Projectswork placement guide

The Surrey Institute of Art & Design, University College - Managing Your Careerfilm-tv.co.uk - film crews, jobs, facilities, production companies, getting into the film andtelevision industry1000 journals - Journal Expanded DetailDMC :: Digital Media Collaboratoryportfolio planningCareers and Student Development - Canterbury Chirst Church University CollegePublicity and Press Packs at Vocalist.org.ukrecord company web sites recording companies record producers indie labels recordproducers studiosproductionbaseDigital Music Research NetworkConcept farmCareer Corner Job Posting - Environmental Artists (UK)skillsformedia - homeTrendWatch Graphic Arts Creative Forecast 2002The Network of Arts Marketing Agencies and Audience DevelopmentStartinTV.com The best way into TV - Television Experience - Jobs and Careers in TV - CVHelp

artism.com, online media recruitment.Simon CockerillA Digital Dreamer The resource for becoming a graphic designeradstarsCareer Guide for Broadcast Media and JournalismCyberCollege Index for Free, Comprehensive Audio and Video CourseDesign DirectoryExpression Center for New Media - Alumni + Job Placementideasfactory - Careers Searchideasfactory - Video profilesinteractive creativity by joakim borgstrmMedia UK - directory, schedules, news and morestartinTV.com - The best way into TVThe Essential Guide to a career in the music industryVault Broadcast & EntertainmentWelcome to JobinfoSE

PAGE 1OF 3

PDF of Web Resources can bedownloaded from the unit blog:

http://creative-platforms.tumbl
http://creative-platforms.tumblr.com/http://creative-platforms.tumblr.com/


48/56

Th B t f
http://creativebits.org/cool_business_card_designs


49/56

The Best of

Business Card Design

and an excellent website:

http://creativebits.org/cool_business_card_designs
http://creativebits.org/cool_business_card_designshttp://creativebits.org/cool_business_card_designshttp://creativebits.org/cool_business_card_designshttp://creativebits.org/cool_business_card_designs


50/56


51/56

moo.com fosticker books etc


52/56

Moo have just purchasedFLAVORS

http://flavors.me/

Start to get accounts on the followin
http://flavors.me/http://flavors.me/


53/56

www.flickr.com or similar- behance etc

TwitterTumblr for bloggingwww.vimeo.com

www.youtube.com

get as much feedback on your work

possible/start to build online netwo

Books to get you started - more
http://www.youtube.com/http://www.vimeo.com/http://www.youtube.com/http://www.youtube.com/http://www.vimeo.com/http://www.vimeo.com/http://www.flickr.com/http://www.flickr.com/


54/56

The Art of Promotion: Creating Distinction ThroughInnovative Production TechniquesBy Lisa CyrEdition: illustratedPublished by Rockport, 2003ISBN 1592530109, 9781592530106160 pages

Designs That Stand Up, Speak Out, A

Ignored : PromotionsAuthor:Lisa HickeyFormat:HardcoverPublish Date:November 2004ISBN-10:1592531040

g y

coming soon

S i Thi W k
http://www.allbookstores.com/author/Lisa_Hickey.htmlhttp://www.allbookstores.com/author/Lisa_Hickey.html


55/56

Session This Week

Set assessment - discuss module

What Industry?

What Content do you have?

Join unit blog

SEND ME YOUR CURRENT CV by nextsession

Next week lecture - CVs and


56/56

Next week lecture CV s and

examples of work from last yea

http://portsmouthstudentshowcase.tumblr.com/
http://portsmouthstudentshowcase.tumblr.com/http://portsmouthstudentshowcase.tumblr.com/

Intro Creative Platforms Week 1

Documents

Transcript of Intro Creative Platforms Week 1