iconnect360 a digital_marketing_SEO_case_study
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Transcript of iconnect360 a digital_marketing_SEO_case_study
iconnect360.com
Topic: Or sub heading here...
Presented by: Celeste Kirby-Brown
Date: 15th February 2012
iconnect360
a digital
case study
iconnect360.com
Overview | #DDM360
Overview
About Generate leadsTechnologyToolsFuture
iconnect360.com
About | iconnect360
iconnect360.com
About | Web presence
Key Elements Responsive Clean designSEOSEMSocial media linksTestimonialsCall to action formsCall to action buttonsAutomation
iconnect360.com
Now | Generate leads
• PPC
• Google Remarketing Banners
• Organic Search
iconnect360.com
Now | Generate leads
• Call to action buttons
• Call to action forms
• Capture data in salesforce
iconnect360.com
Now | Generate leads
• Blogs
• Media releases
• Product information
• Emails
iconnect360.com
Now | Generate leads
iconnect360.com
Social Media
Now | Technology
Web Development
Web Design
Social and ContentLinkedInFacebookYouTubeTwitterEmailBlog
SEO
Web DevelopmentWord PressGoogle AnalyticsGoogle WebmasterGoogle FeedburnerForm AssemblySalesforce
Web DesignIllustratorPhotoshopInDesign
SEOPPCGoogle Remarketing BannersPartner WebsitesOnline Media ReleasesKeyword-rich Content
iconnect360.com
Very Cool (and FREE!) Marketing Tools
Now | Tools
Your colleagues Your friends Your family
iconnect360.com
Future | Tweaks
Become scientistsEmbed in iconnect360Analysis of keywords and traffic
Increase daily leads from 7 to 20 Increase the quality of leads
iconnect360.com
Future | Digital channels
Get better at using Twitter
iconnect360.com
Future | Communication
Improve Communications
Get better at planning comms.
Focus on internal comms.
iconnect360.com
Future | Testing
More A/B testing
iconnect360.com
Future | Bigger audience
Syndicate content
iconnect360.com
Future | More content
Write more content
iconnect360.com
Future | Fun
Have fun along the way
iconnect360.com
Future | More of this