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Page 1: iconnect360 a digital_marketing_SEO_case_study

iconnect360.com

Topic: Or sub heading here...

Presented by: Celeste Kirby-Brown

Date: 15th February 2012

iconnect360

a digital

case study

Page 2: iconnect360 a digital_marketing_SEO_case_study

iconnect360.com

Overview | #DDM360

Overview

About Generate leadsTechnologyToolsFuture

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iconnect360.com

About | iconnect360

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iconnect360.com

About | Web presence

Key Elements Responsive Clean designSEOSEMSocial media linksTestimonialsCall to action formsCall to action buttonsAutomation

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iconnect360.com

Now | Generate leads

• PPC

• Google Remarketing Banners

• Organic Search

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iconnect360.com

Now | Generate leads

• Call to action buttons

• Call to action forms

• Capture data in salesforce

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iconnect360.com

Now | Generate leads

• Blogs

• Media releases

• Product information

• Emails

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iconnect360.com

Now | Generate leads

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iconnect360.com

Social Media

Now | Technology

Web Development

Web Design

Social and ContentLinkedInFacebookYouTubeTwitterEmailBlog

SEO

Web DevelopmentWord PressGoogle AnalyticsGoogle WebmasterGoogle FeedburnerForm AssemblySalesforce

Web DesignIllustratorPhotoshopInDesign

SEOPPCGoogle Remarketing BannersPartner WebsitesOnline Media ReleasesKeyword-rich Content

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iconnect360.com

Very Cool (and FREE!) Marketing Tools

Now | Tools

Your colleagues Your friends Your family

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iconnect360.com

Future | Tweaks

Become scientistsEmbed in iconnect360Analysis of keywords and traffic

Increase daily leads from 7 to 20 Increase the quality of leads

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iconnect360.com

Future | Digital channels

Get better at using Twitter

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iconnect360.com

Future | Communication

Improve Communications

Get better at planning comms.

Focus on internal comms.

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iconnect360.com

Future | Testing

More A/B testing

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iconnect360.com

Future | Bigger audience

Syndicate content

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iconnect360.com

Future | More content

Write more content

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iconnect360.com

Future | Fun

Have fun along the way

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iconnect360.com

Future | More of this