Huawei AppGallery --Expand your business globally · App Develop / Test Distribution Monetization...

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Huawei AppGallery --Expand your business globally

Transcript of Huawei AppGallery --Expand your business globally · App Develop / Test Distribution Monetization...

Page 1: Huawei AppGallery --Expand your business globally · App Develop / Test Distribution Monetization Developer Alliance Smartphones Tablets VR Devices Wearable Themes Game Center AppGallery

Huawei AppGallery--Expand your business globally

Page 2: Huawei AppGallery --Expand your business globally · App Develop / Test Distribution Monetization Developer Alliance Smartphones Tablets VR Devices Wearable Themes Game Center AppGallery

GROWING BRAND POPULARITY AMONG GLOBAL CONSUMERS

#70Top 100 global brands

2 0 1 6

#72

2 0 1 7

Global Brand

#49Top 100 Most Valuable Brands

2 0 1 6

#50

2 0 1 7

Brand Value

Top 500 Most Valuable Brands

#25

2 0 1 6

#40

2 0 1 7

Brand Potential Value

AppGal lery - a part of Huawei brand

Page 3: Huawei AppGallery --Expand your business globally · App Develop / Test Distribution Monetization Developer Alliance Smartphones Tablets VR Devices Wearable Themes Game Center AppGallery

Huawei Consumer Business Group in 2017

RMB 237.2 billion ($36 billion)SALES REVENUE

153 millionGLOBAL SHIPMENTS

(USD)

2011

6.8 Bn

27 Bn

20162010

4.5 Bn

2012

7.5 Bn

2013

9.4 Bn

2014

12.1 Bn

2015

20 Bn

(Units)

2010

3 Mn

2016

139 Mn

2015

108 Mn

2014

75 Mn

2013

52 Mn

2012

32 Mn

2011

20 Mn

+10%36 Bn

153 Mn

2017 2017

AppGal lery - a part of fast -growing business

Page 4: Huawei AppGallery --Expand your business globally · App Develop / Test Distribution Monetization Developer Alliance Smartphones Tablets VR Devices Wearable Themes Game Center AppGallery

Steady Growth in Global Smartphone Market Share

10%

*Strategy Analytics, 2016-2017

9.3%

+0.7%

Ranked #3 in Global Market Share

2016 2017

AppGal lery - a part of g lobal expanding

Page 5: Huawei AppGallery --Expand your business globally · App Develop / Test Distribution Monetization Developer Alliance Smartphones Tablets VR Devices Wearable Themes Game Center AppGallery

Huawei Mobile Services: Offer high-quality digital life experience in all scenes

Creating an open, win-win and innovative ecosystem with the advantage of Chip-Device-Cloud synergy, Huawei offers consumers high-quality digital life experience in all scenes, concentrating in data, apps, travelling and entertainment.

……

HMS-CoreHUAWEI ID, IAP, Push, Social Partners

/Developers

Health

……

Consumers

Cloud

ScreenMagazine

Themes

Reader

Music

Video

Wallet

SkyTone

Backup

Find my phone

Cloud Gallery

AppGallery

Assistant

Browser

Hilives

AppGal lery – a part of l i fe of Huawei users

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Global Mobile Users Continuously Increasing

Latin America

Europe

Middle East/AfricaAsia Pacific

ChinaNorth America

Central Asia/Russia

2016 2017 2016 2017

Global brand awarenessDistribution of global Huawei Mobile Services users in 2017

In 2017, the global user number of Huawei Mobile Services exceeded 340 million, with an annual increase of 60%+.

The number of overseas users exceed 300 million, increased by 372%, covering high places and populous countries

such as Europe, Middle East Africa, Latin America and the Asia-Pacific region.

Overseas Consumers‘ Consideration for Huawei brand increased by 100% compared to the same period in 2016.

64%

74%81%

86%

Overseas brand awareness

AppGal lery – serves 340M Huawei Mobi le users

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Compliance with international security and privacy standards

GDPR

• 3 regional centers and 15 data centers worldwide. Huawei's Global Cloud Operations Center (GCOC) is a globally competitive institution complying with international industrial standards.

Council Member of MobileInternet Application Security

And Copyright Alliance

Member of Mobile InternetApplication Security Development

Alliance of Guangdong

Excellent Organization ofEmergency Operation Certificate

Trusted APP MarketCertificate

Data Center in Magdeburg, Germany

Huawei AppGallery Security Annual Report

AppGal lery – a trustable service for consumer

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To make your apps be more successful,

we offer

Page 9: Huawei AppGallery --Expand your business globally · App Develop / Test Distribution Monetization Developer Alliance Smartphones Tablets VR Devices Wearable Themes Game Center AppGallery

AppGallery Overseas Market:

• Preloaded in tens of million Huawei phones• Expand developers’ business• Improved discoverability & trust• One-stop Distribution in 170+ countries & areas globally• Support 63 languages• No Cost to developer, Extra Impression to consumer.

Distribute your android Apps through AppGallery globally

AppGal lery – a g lobal d istr ibution channel

Page 10: Huawei AppGallery --Expand your business globally · App Develop / Test Distribution Monetization Developer Alliance Smartphones Tablets VR Devices Wearable Themes Game Center AppGallery

AND

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Themes: Global Coverage and Local Operations

Available in more than 200 countries and regions

More than 160 million users worldwide

More than 271 million downloads

Top 3 downloaded themes in China Top 3 downloaded themes overseas

Themes – for branding

Page 12: Huawei AppGallery --Expand your business globally · App Develop / Test Distribution Monetization Developer Alliance Smartphones Tablets VR Devices Wearable Themes Game Center AppGallery

HMS: Unified access , Realize global distribution Simply

……

Legitimate Validation

Self-escalation

PUSH

Huawei ID

IAP

Game Service Statistic

Huawei Mobile Service

HMS has covered 200+ countries & areas globally

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Huawei Developer: Supporting 350,000 Developers

App Develop / Test Distribution Monetization

DeveloperAlliance

SmartphonesTablets

VR Devices

Wearable Devices

ThemesGameCenter

AppGallery

APPTest

HuaweiID

Huawei Push

IAPPressureSensing

Dual Camera

Developers Consumers

Developer Tools Consumer Interfaces

Huawei Developer – serves g lobal developers

Page 14: Huawei AppGallery --Expand your business globally · App Develop / Test Distribution Monetization Developer Alliance Smartphones Tablets VR Devices Wearable Themes Game Center AppGallery

How to Cooperate: Unique platform support E2E lifestyle management

Registration & Login

Enrollment Confirmation

Information Verification

All Online: http://developer.huawei.com/consumer/en/

Easy to register,

Can login with

email & phone

number

Fill in information

according to the guide and

wait 1-2 working days for

verification

Receive email

confirmation for

enrollment,then login

to enter the member

center

Step 1:Huawei Developer Enrollment

Page 15: Huawei AppGallery --Expand your business globally · App Develop / Test Distribution Monetization Developer Alliance Smartphones Tablets VR Devices Wearable Themes Game Center AppGallery

How to Cooperate: Unique platform support E2E lifestyle management

Add New Products

Fill App Details

Apps

On Shelf

Add ProductServices

Enter the Member Center, and click ”new product” button to add new App(apk file).

. Go to your App product, to add services ( 3 ways in total ).

Select your App’s promotion country & time, Submit. After approval, the status will change from approving to “On Shelf”

Step 2:Manage Your Apps

Fill out product information for each language(up to 63 languages) separately

and save properly.

Page 16: Huawei AppGallery --Expand your business globally · App Develop / Test Distribution Monetization Developer Alliance Smartphones Tablets VR Devices Wearable Themes Game Center AppGallery

Contact Us

http://developer.huawei.com/consumer/en

Lin Kang

Email: [email protected]

Mobile: +358 50 342 6907