How to Set Up

Facebooks

Tracking Pixels

Do you want to

use Facebook

Ads?

To generate

more sales?

To generate

more leads?

If you’re

wondering how to

run an effective

campaign, …

Then, you should

know ads

conversion.

To know this one

better, …

You need to

understand

Facebook pixels.

It combines these

things:

Conversion

tracking pixels

Custom audience

pixels

This can help you

build more

solutions.

So you can move

forward.

You have to

remember this:

Facebook is purely

a social platform.

Log into your

Facebook account.

Just type your

email or phone

number.

Then, enter your

password.

And click Log In.

Then, you are

navigated to your

account view.

Go to the setting

dropdown menu.

Choose Create

Ads.

Then, click it.

Then, you are

navigated to you

Ads Manager view.

Go to the Ads

Manager icon.

It’s on the upper

left corner.

Click it.

From the dropdown

menu, select

“Pixels”.

Then click it.

Then, you are

navigated to this.

If you have not yet

installed pixel, …

don’t worry.

You can always do

it.

Just click it to

install

Now, let’s create

your conversion.

Just click “Create

Conversion”.

Click it.

You could see two

tracking methods

Let’s just use

“Track Custom

Conversion

Method”.

Maybe you are

asking:

What is a tracking

pixel?

A tracking pixel

is simply a code.

It goes between the

head tags of your

website

This lets Facebook

know whenever you

have this:

Conversion from

one of your ads

Enter your URL.

Go to

“Category”.

Scroll the

dropdown menu.

Then, choose

“Lead”.

Then, click next.

Then, you are

navigated to this:

Enter your name

for the custom

conversion.

Then, set your

conversion value.

If you receive this

kind of message:

Don’t worry!

You can always

have it set.

Just go to your Ads

Manager.

Click “Actions”.

Then, “Email

Pixel Code”.

Enter the email

address.

And then, click

“Send”.

The email will give

your directions.

Just follow these

directions

so you can set up

your pixel code.

Just make sure

this:

You have properly

installed your

pixel

At this point, …

the general

Facebook

conversion

has been added to

all the pages on

your site.

Now, you can

also use…

Track conversions

with standard

events

It contains many

website actions.

You can use them

for better results of

your ads.

Among others you

can have these,

Purchase

Complete

Registration

Add Payment Info

Add to Wish List

Initiate Checkout

Now that you

already know this:

Using pixel to

track your events

You can explore

more possibilities

More options

More ads

Thank you for

watching!