How to Increase Hiring Efficiency with Social Recruiting
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Transcript of How to Increase Hiring Efficiency with Social Recruiting
With Lars Schmidt Founder of AmplifyTalent.com
HOW TO INCREASEHIRING EFFICIENCYWITH SOCIALRECRUITING
How to reduce recruitment cycles with social and employer branding.
How to utilize social recruiting techniques without adding bandwidth.
How to expedite the tech recruiting process with productivity apps.
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WHAT YOU’LL LEARN:
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7:30AM GET COFFEE
6:00PM HOME FREE
8:30AM DEVELOP SUMMARIES OF CANDIDATES FOR HIRING MANAGER
10:00AM INTERVIEW CANDIDATES
2:00PM REVIEW RESUMES
8:00AM ANSWER EMAIL QUESTIONS FROM CANDIDATES
12:30PM TRY TO PERSUADE CANDIDATES
3:00PM DEVELOP AND PROMOTE REQUISITIONS
5:00PM SUPPORT CORPORATE INITIATIVES
9:30AM GATHER REQUIREMENTS FROM A HIRING MANAGER
NOON EAT AT DESK
7AM 7PM
A VIEW OF TIME FROM A TECH RECRUITER
The world’s talent at your fingertips
A VIEW OF TIME FROM OUR BOSSES
TIME THAT DOESN’T ADD TO THE BOTTOM LINE
TIME TO GET RESPONSES FROM HIRING MANAGERS
TIME TO HIRE
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WHERE WE CAN SAVE TIME WITH SOCIAL RECRUITING
TRYING TO PERSUADE CANDIDATES
ANSWERING CANDIDATE QUESTIONS
PROMOTING OPPORTUNITIES
TIME TO HIRE
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REDUCED TIME TO HIRE
SOCIAL RECRUITING
EMPLOYER BRANDING
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EMPLOYER BRANDING SETS THE MESSAGE AND TONE
20072005
100
80
60
40
20
0
INTEREST OVER TIMEEMPLOYER BRANDINGSearch Term
Source: Google
2009 2011 2013
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SOCIAL RECRUITING IS WHERE THE RUBBER MEETS THE ROAD
SINCE IMPLEMENTING SOCIAL RECRUITING, WHICH OF THE FOLLOWING HAVE IMPROVED?
QUALITYOF CANDIDATES
44%
QUANTITYOF CANDIDATES
44%
TIME-TO-HIRE
34%
EMPLOYEEREFERRALS
30%
Jobvite Social Recruiting Survey Results 2014
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SILOS NEED TO BE BROKEN DOWN
SOCIALSOURCING
EMPLOYERBRANDING
SOCIALENGAGEMENT
EMPLOYER BRANDINGTargeted campaigns to influence the perception of your organization as a place to work.
SOCIAL SOURCING Leveraging social media to identify prospective employees.
SOCIAL ENGAGEMENT The act of listening & interacting with audience to build community.
RECRUITING
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THE TRADITIONAL FUNNEL
RECRUITING
INTERVIEWING
HIRING
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RECRUITING
EMPLOYER BRANDING & SOCIAL SOURCING
INTERVIEWING
HIRING
THE NEW FUNNEL
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PROCESSES HELP MAKE ALL OF THIS A TIME SAVER, INSTEAD OF A TIME DEMAND
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LISTENING DEVELOPING CONTENT
SCHEDULING POSTS
SOCIAL SOURCING SOCIAL ENGAGEMENT
DISTRIBUTE RESPONSIBILITIES
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ALIGNING TOOLS WITH DIFFERENT USE CASES
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DICE’S OPEN WEB:A SOCIAL RECRUITING AND ENGAGEMENT PLATFORM
“With Open Web, it’s never been easier to find candidates and engage with them in a way that’s meaningful and relevant.”— Lars Schmidt
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HOOTSUITE:A SOCIAL MEDIA MANAGEMENT TOOL
A tool to manage social networks, schedule messages, engage your tech audience, and measure ROI
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TAGBOARD:A BRANDING HUB THAT SHOWCASES A COLLECTION OF SOCIAL MEDIA POSTS
A great way to show prospects what it’s like to work at your company
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Social Media Activities for: INSERT MONTHBlog Activity
Twitter Activity
Facebook Activity
Linked In Activity
SPECIAL DAYS/HOLIDAYS
MONDAYNOTES FOR THE WEEK TUESDAY WEDNESDAY THURSDAY FRIDAY SATURDAY
1 2 3 4 5
7 8 9 10 11 12
Author:Topic:
Author:Topic:
Author:Topic:
Author:Topic:
INSERT ANNOUNCEMENTS OR FOCUS
CALENDAR:A PUBLISHING TRACKING SYSTEM
A content management tool that gets your employer branding team all on the same page
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DEVELOP A ROADMAP WITH YOUR TEAM
· Develop strategy· Determine internal
stakeholders and gain support· Align with marketing/branding· Select channels, determine
content strategy· Launch channels
· Advanced ROI metrics (source of hire)
· Channel expansion· Team delegation· Multimedia content· Measure, refine, adjust
· Refine content strategy· Build community and engagement· Select and implement tools
(measurement/automation/listening/social sourcing/engagement)
· Channel expansion, develop and manage campaigns
· Launch channels
DESIGN EXECUTION REFINEMENT
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JOIN THE OPEN WEB COMMUNITY
Learn more at dice.com/openweb
The world’s talent at your fingertips