Hi. - DotCom Global Mediadotcomglobalmedia.com/pdf-files/DotCom-Capabilities.pdf · pages, social...
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Transcript of Hi. - DotCom Global Mediadotcomglobalmedia.com/pdf-files/DotCom-Capabilities.pdf · pages, social...
Hi. I am so grateful that you have taken the time to consider partnering with
DotCom to serve you. While we are proud of our work and the results we
will help you achieve, it is the relationships we build that will endure. I
look forward to working closely with you and your team.
Sam Natello Creative Director and Founder
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Every industry is different. Every business within an industry has its
own unique set of challenges and opportunities. Understanding how
to apply an incredibly diverse set of tools (such as websites, landing
pages, social media, email marketing, Google ranking, blogs, podcasts,
sales funnels, and many more) to your situation in the most effective
way takes an amazing amount of experience and skill.
DIGITAL STRATEGY “Online success is the result of many complex systems working together as a single, cohesive
unit, moving you towards your business goals, on time and on budget.”
Having collaborated with some of the biggest brands on the planet,
DotCom excels at creating “Exciting Results” for our clients where
others have failed.
Our founder and Creative Director, Sam Natello leads a team of
experienced digital marketers who have created hundreds of world-
class digital strategies. Recognized as an industry authority, Sam has
also appeared in numerous national publications and made countless
media appearances. You could not possibly be in better hands!
We have a very talented team of graphic designers, website designers,
developers, and marketing experts who work closely together to create
great and effective designs.
WEBSITE DESIGN “Great design inspires people, effective design causes to people to take the action
you want them to take. Our goal is always to be GREAT and EFFECTIVE”
The Visual Aspect
We have designed websites, landing pages, apps, animations,
infographics, and just about every other visual asset you can imagine
for many of the top brands on the planet. We have been honored to
receive industry awards for some of our design work.
Technical
Of course, websites are more than just beautiful design. There are serious technical aspects to them.
This is actually one of our core strengths. Here are just some of the technologies and platforms we
use.
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DotCom creates world-class powerful SMART systems which drastically improve the effectiveness of
your online operations. Each system we develop is a custom solution for your unique set of
challenges. While many of our systems are used by mid-sized businesses who have a regional
footprint, our systems can be so powerful that companies like The New York Yankees, Nike, and Disney
have used them to streamline aspects of their online campaigns and operations.
SMART SYSTEMS “The biggest obstacle to companies experiencing greater success online is the diverse
systems they are using that don’t work together effectively.”
Manufacturers who want to provide awesome content and
powerful ecommerce capabilities to their network of dealers across
the country, each of whom may already have their own websites.
Tying website features (ecommerce, data capture, etc.) into back-end
operational systems to drastically improve workflows and impact.
Some of the more common problems our systems solve:
Custom online “tools” that provide great value to website visitors,
while also capturing leads for the business.
DotCom provides many services to support our client’s social media needs. Here
are some of the most popular ones:
SOCIAL MEDIA “Social Media means different things to different businesses … but no matter
how you “do” social media … it is too important to ignore!
Social Strategy We create the strategies for each social
channel to grow your audience, improve
engagement, or increase your brand
reach.
Expert Support Many companies have an employee who
“handles” social media. We help support
them with workflows, tools, technical
assistance, campaign development, etc.
Creative Support We create graphics, photos, videos,
infographics, blog articles, etc. – anything
you need to make your social posts better
and more effective.
Social Paid Ad Campaigns We set-up and manage paid ad campaigns
to capture more leads and greater sales.
Full Social Management Many of our clients appreciate full social
support – meaning we create (nearly) all
creative content, we post the content on a
regularly basis across multiple channels,
we manage audience-building,
communication, and all aspects of
relationship-building. For these clients, we
maintain aggressive goals for audience
growth, engagement, traffic, leads, and
sales.
For most businesses, your online success
comes down (largely) to how well your
website is ranking in Google.
We employ a combination of industry best-
practices with our own set of research-based
tactics to help your businesses outrank your
competitors.
We are exceptionally effective at SEO. One
of our most famous campaigns is used as a
case study in many marketing books in
universities today. Do you remember when
buying a computer online meant you were
probably buying a DELL? Yep … we were
part of that!
We’ve been doing this at a high level since
1995 (before Google was even founded).
SEO (SEARCH ENGINE OPTIMIZATION) “If you don’t rank at the top of Google, you are missing most of the benefits of being online.”
Our Not-So-Average Results Here are just a few of our SEO results
3,400+ The number of #1 Ranked keywords
230% Website Traffic
Increases (on average)
We are experts at creating sales funnels and
automation marketing campaigns.
Based on our experience working with the
greatest marketing “machines” in the world
(Nike & Disney just to name a couple), we
have developed our own unique variation of
CONTENT MARKETING that captures more
leads and converts more sales than any
other approach we have heard of.
EVERY business can see drastic benefits
using our approach.
SALES FUNNELS “Automation Marketing is 8 times more effective than online campaigns not using it”.
Our Team … it takes an army
Here is a quick look at some of the other things we do on a daily basis. We are a content
production machine!
CONTENT-RELATED SERVICES “Content is king … if you don’t have anything interesting to say,
it won’t matter HOW you say it.”
Promotional Email Blasts We design, send, and track the results of
dozens of campaigns on a daily basis.
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Video Production We have a very talented team of
videographers who develop everything
from the scripts to the final video.
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Podcasting We handle all aspects of podcasting from
conception to delivery.
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Content Writing We have an entire staff of content writers
who publish a tremendous amount of
blog article content, social content,
website content, and more!
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Professional Photography We are blessed to have an outstanding
professional photographer on staff. Many
clients choose to travel for our support.
However, we do also create outstanding
photo scripts you can use with your own
photographer. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
FAITH | RELATIONSHIPS | EXCELLENCE
FOR OVER 20 YEARS THE DOTCOM
VISION HAS BEEN TO MAKE A
POSITIVE IMPACT ON
THE WORLD BY MAGNIFYING
THE GREATNESS OF OTHERS,
AND IN THE PROCESS ESTABLISHING
LIFE-LONG RELATIONSHIPS
WITH OUR CLIENTS AS A
TRUSTED ADVISOR.
Our Values … why we do what we do
An Attitude of Gratitude
More than anything else, our team is grateful for our many
blessings. It is a topic that is discussed frequently. We are
grateful first and foremost for the love and forgiveness of our
savior Jesus Christ. We are grateful that we live in the
greatest country in the world. We are grateful that we are
able to earn a living doing what we love to do. Finally, we
are grateful for our clients and the trust they have given us.
The Big Picture
The work we do matters. We understand that, in many
cases, the children of our clients may (or may not) be able to
afford to go to the college of their dreams - depending on the
job we do. Extra vacations and time with family and friends
often hang in the balance. Retirement may be possible years
earlier if we get the job done properly and help our clients
make more money.
These are not just projects to us … these are the lives and the
dreams of our clients … and we are honored to be considered
a trusted advisor to the people we serve.
“The Best Kind of Work Is Teamwork” .
Exciting Results … Let’s Do Something Awesome Together
