Get close to youth at MIE 2014
-
Upload
insites-on-stage -
Category
Business
-
view
353 -
download
2
description
Transcript of Get close to youth at MIE 2014
![Page 1: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/1.jpg)
PATRICK ALDERS
![Page 2: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/2.jpg)
PATRICK ALDERS
![Page 3: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/3.jpg)
ONE CONFESSION: PATRICK’S GENDER SWITCH
ONE ADDICTION: JOERI’s LOW FAT PORN ADDICTION
ONE PREDICTION: FROM BIG DATA TO SMALL LUCK
![Page 4: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/4.jpg)
![Page 5: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/5.jpg)
![Page 6: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/6.jpg)
![Page 7: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/7.jpg)
![Page 8: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/8.jpg)
![Page 9: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/9.jpg)
![Page 10: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/10.jpg)
![Page 11: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/11.jpg)
![Page 12: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/12.jpg)
![Page 13: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/13.jpg)
CELEBRATING *
BEING PART OF THEIR JOURNEY *
BEING… NOT BORING *
SHARING STORIES *
* ALL THE TIME
BEING IN THE HEART OF YOUTH MEANS
![Page 14: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/14.jpg)
• 3 weeks June-July 2013
• 10 countries & in one
language (English)
• 120 active community
participants + 30 active
blog participants across
all 10 countries
• Total of 2820 community
posts + 322 blog posts
The research design
![Page 15: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/15.jpg)
![Page 16: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/16.jpg)
![Page 17: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/17.jpg)
46%
27%
![Page 18: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/18.jpg)
![Page 19: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/19.jpg)
![Page 20: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/20.jpg)
![Page 21: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/21.jpg)
![Page 22: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/22.jpg)
![Page 23: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/23.jpg)
![Page 24: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/24.jpg)
![Page 25: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/25.jpg)
![Page 26: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/26.jpg)
![Page 27: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/27.jpg)
![Page 28: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/28.jpg)
![Page 29: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/29.jpg)
69%55%
![Page 30: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/30.jpg)
![Page 31: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/31.jpg)
![Page 32: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/32.jpg)
![Page 33: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/33.jpg)
![Page 34: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/34.jpg)
![Page 35: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/35.jpg)
![Page 36: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/36.jpg)
![Page 37: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/37.jpg)
→ ½ feels it is IMPORTANT to be
better than peers in a hobby
→ 84% love being an expert in things
→ 78% someone they know would
consider them an “expert” in at least
one thing
![Page 38: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/38.jpg)
![Page 39: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/39.jpg)
![Page 40: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/40.jpg)
4 SHARING SUCCESS FACTORS
1.SMILE – makes me & others laugh
1.SURPRISE – unexpected twist
1.SUSPENSE – (emotions)if it affects you, it is
more likely to affect others
1.SELF- ID – relatable – could it happen to me?
![Page 41: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/41.jpg)
![Page 42: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/42.jpg)
![Page 43: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/43.jpg)
![Page 44: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/44.jpg)
![Page 45: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/45.jpg)
Low
#selfiesteem?
![Page 46: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/46.jpg)
![Page 47: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/47.jpg)
![Page 48: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/48.jpg)
![Page 49: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/49.jpg)
![Page 50: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/50.jpg)
![Page 51: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/51.jpg)
![Page 52: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/52.jpg)
![Page 53: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/53.jpg)
15%27%
![Page 54: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/54.jpg)
![Page 55: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/55.jpg)
THAASOPHOBIA
![Page 56: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/56.jpg)
![Page 57: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/57.jpg)
![Page 58: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/58.jpg)
![Page 59: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/59.jpg)
![Page 60: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/60.jpg)
![Page 61: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/61.jpg)
![Page 62: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/62.jpg)
![Page 63: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/63.jpg)
![Page 64: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/64.jpg)
![Page 65: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/65.jpg)
![Page 66: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/66.jpg)
![Page 67: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/67.jpg)
![Page 68: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/68.jpg)
![Page 69: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/69.jpg)
29%
36%
![Page 70: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/70.jpg)
![Page 71: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/71.jpg)
![Page 72: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/72.jpg)
![Page 73: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/73.jpg)
![Page 74: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/74.jpg)
![Page 75: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/75.jpg)
![Page 76: Get close to youth at MIE 2014](https://reader033.fdocuments.in/reader033/viewer/2022042816/559712751a28ab39108b469f/html5/thumbnails/76.jpg)
@Joeri_InSites
joerivandenbergh
www.howcoolbrandsstayhot.com
Joeri Van den Bergh
(WH)Y DON’T YOU TALK TO MIE?
Patrick Alders