LOGO

Sripal Bachawat, C-Square Info Solutions Pvt Ltd

What we will understand now has lot of

fundamental truth. May I request you to give your extended

attention to understand it

Current Challenges/Opportunity

Present Scenario of Pharma Industry

Less than 5 per cent pharmacies have

computerised.

Retailer education and training is

almost non-existent and there is

shortage of trained staff. Also, pilferage

is rampant

Modern high tech Supermarkets, retail

chains, Discount stores are rapidly

penetrating in Indian market.

The changes in the next 5 years in this

business will be more than what has

happened in the past 55 years.

Topic for the Day

How is Future

Why it is important to You

How we can be part of this future story

WHY IT IS IMPORTANT TO YOU

There are two primary choices in life; to accept conditions as they exist,

or accept the responsibility for changing them. -Denis Waitley

Points to Ponder

Every Family will spend Averageof Rs. 1000 Per Month for HealthCare in coming future.

New type of Diseases emerginglike Sleeping disorders/ Stressrelated Disorders etc

What Consumer wants

Basics

Product Availability

Speedy Service

Smile

Advanced

Ambience

Trust (Perceived)

Ego Satisfaction

Basics are Met Here

Advanced Needs are met here

It does not really matter whether I am right or you are right

What matters most is what is right.

- Chanakya

Change in Generation

What will be a good Bet?

Bring the best of both worlds.

HOW YOU CAN BE PART OF THIS FUTURE STORY

The ones who survive and grow are not the strongest or the smartest, but the ones who are most adaptable to the change

- Darwin’s theory of Evolution

What will Make You Grow!

How we can be part of this future story

Why it is easy for You

Your Experience of pharmacy Business

Your Understanding of the local needs

Doing business out of Passion and not just for profits

Low Cost Operation

Strong Contacts & Relationship with Supply Distributors

Which are new segment of people looking to partner with You

You

Non –Pharma

Companies

Mobile Companies

Insurance Companies

Media Companies

Event organisers

Analytics

Survey Agencies

What Companies have to say

“The way to service chemists is different from the wayone handles the grocer trade. One will have to designthe service mix to suit the chemist trade. For certaincategories, it has become very important for us, andtherefore we have to invest in the channel.” - NitinParanjpe, executive director – HPC, HLL

“This is the model which we follow internationally aswell. We believe that even smaller retailers canevolve, and we are helping them do so,” - DidierVillanueva, MD, L’Oreal India

We have to change and make ourselves important tothem. This means there has to be a dedicatedapproach towards them and they cannot be clubbedtogether with other trade channels” - CKRanganathan, MD, CavinKare

The Retail Divide

Focus on one Category of Products (e.g., Titan)

DepthFocus on All Category (e.g., Big Bazaar)

Width

Across the world we will see a clear divide among the retailers

Future Type of Pharmacies

speciality pharmacy (disease-focussed)

hospital pharmacy

clinic-cum-path lab pharmacy

wellness centres (for all preventive and curative solutions)

one-stop-shops for all medical sciences –allopathy, ayurveda, homeopathy

franchisee model Pharmacy

Pick up Pharmacy

Successful Retailer will have information on

Merchandise (Products)

Finance

Operations

Market inputs

Consumer

Mantra of success

Give “One Stop Branded Experience”

Move From Filling up of Prescriptions to an important partner in quality healthcare delivery.

Give Convenience : This will always have higher weight age over other value added services

Maintain right storage conditions

Install AC / Coolers

Mantra of success

Accept Credit Cards & other Vouchers like Sodexho etc

Conduct Health awareness campaigns

Reminder for regular Medicine

Emergency doctors on call

free collection of diagnostic samples and

home delivery

“It is the consumer who will drive inefficient retailers out of business, not the

competition”

- Retail Guru Rakesh Jain

IS YOU

THE FUTURE OFPHARMA RETAIL IN INDIA

Thank youSripal Bachawat

C-Square Info solutions Pvt LtdPh: 98863 42955

Any Questions? E-Mail me @ sripal.bachawat@groupunnati.com