Final Year Project - Copernicus

Laura ConroyCharlene FrazerThomas BurkeDonal GallagherCian Kivlehan

Company: Kaizen ChiefsInventor: Jacek

Jankowski

IntroductionWe will be discussing the following issues today:

What is Copernicus

Stages we went through

Education sector

Research

Investment

Conclusion

What is Copernicus

Phase 1 •Researched Industries

TourismMedical EducationAssembly InstructionsAutomotiveShopping

•SWOT AnalysisSectors of InterestEducation

SWOT AnalysisTourism

Strengths•Support tourist’s in planning their holidays•Improve connection with international market•Improve industries professional image.

Weaknesses •Massive competition •Difficulty building models•Have a negative effect on the physical area in tourism e.g. Visitors to Ireland.

Opportunities•Advertising•Customer Research•Customer Reassurance

Threats•Expensive to create •Already Developed •Have effect on the service industry.

Medical

Strengths•Improving teaching for medical students•Reduce lecture hours•Reduce the use of a cadaver

Weaknesses•Very expensive •Already exists•Huge detail required

Opportunities•Medical students in college•Hospitals

Threats•Lack of human interaction •Market is well established in America

SWOT Analysis

SWOT AnalysisAssembly Instructions

Strengths•Reduce paper costs•Customer satisfaction•Decrease returns

Weaknesses •Internet connection•Time consuming•Compatible software

Opportunities•IKEA furniture •Argos •Independent site

Threats•IKEA have online instructions

SWOT AnalysisAutomotive

Strengths•Massive market to retail•Professional image•Less sales staff needed

Weaknesses •Difficulty building •Physical interaction is lost •Internet connection needed

Opportunities •Independent sellers•Advertisement •No Irish car dealer has done it so far

Threats•Misrepresentation of the business •Renault has already built 3D model showrooms•2million users have already logged onto Renault this year

SWOT AnalysisShopping

Strengths •No opening hours •From your own home•No need for transport

Weaknesses •A lot of detail is needed •Internet is a requirement•Supermarket might not do home delivery

Opportunities •Online shopping already exists •Develop shop websites•More interest shopping online with graphics

Threats•Expensive to create•Already exists

SWOT AnalysisEducation

Strengths•Helps teachers to meet the ICT requirements•Niche in the market•Children more eager to learn using technology •Improve children's attention span

Weaknesses•Sourcing of models

Opportunities•Government Grants•Establish them as an international leader of 3D teaching •To improve children's knowledge of working with technologies•Assist the “smart school, smart economy” campaign•Galway Science and Technology Festival 2010

Threats •Government budget•Poor teacher training •Teachers fear of introduction to new technology

The Education SectorWe conducted comprehensive research of the education sector which consisted of the following methods;

Surveys

Interviews

Science & Technology Fair

Government Involvement

ICT Framework

“Smart Schools, Smart Economy” (Gov. Initiative)

ICT FrameworkA Framework set out by ACTION, NCCA, Curriculum online.• Exploring the potential of ICT to create, communicate, and collaborate to organize and produce information• Understanding and applying knowledge of the functions of ICT including safe practice, maintenance and ergonomics.• Developing a critical appreciation of the role of ICT in society and habits which reflect ethical and responsible use of ICT• Using ICT for thinking and learning including managing enquiry, assessing information, solving problems and expressing ideas across a range of curriculum areas

Government Involvement“The Government recognises the need for

investment in this area and is committed to providing funding to support the integration of information communications technology in

teaching and learning in our schools.”

Government Involvement On the 3rd of November Minister for Education Mary Coughlan announced investment grant of €24 million into the “Smart Schools, Smart Economy” initiative. Bringing the total to €66 million since Nov ‘09.

Schools will get a minimum payout of €1,700 plus a further payment of €34.95 per student.

SurveysSurveyed school teachers across the 4 provinces of Ireland.

Asked questions in relation to technical facilities in their schools and how interested they would be in using Copernicus as a education tool and if they felt students would benefit from using Copernicus.

Feedback was extremely positive.

Teacher Surveys

What facilities do you

have in your school?

30 Teachers – Labs20 Teachers –

Laptops0

0.5

1

1.5

2

2.5

3

Computer labs

Student laptops

Would you like to use 3d interactive software in your classroom?

100% - Yes

t

Series10

102030405060708090

100

YesNo

Teacher Surveys

Survey Quotes

“An excellent way to supplement textbooks, it makes learning more interesting and fun for

students. It also caters for a variety of learning needs”

Interviews with teachersWe conducted interviews with teachers Expressed they are struggling to find ways of incorporating ICT framework into classroom.

Have the technical facilities but finding it difficult to find suitable online materials to use

Idea of introducing this 3D interactive to coincide with textbooks excited teachers.

Interview with teachersSarah Eyers – Barefield National School on Copernicus

“it is widely known that Children learn more from using visual aids in education, however it is extremely difficult for us as teachers, to find relevant sources online where we can introduce this method of learning into the classroom”. She continued “Today's children are surrounded by Computer Games, Playstations, Xboxes and Nintendo’s, they love to

use technology, so introducing 3D interactive learning into classrooms, seems like the most logical step forward in

helping us to promote productive learning for these highly stimulated students”.

Interview with teachersKathy Crehan – Ennis Community College

“We simply don’t know how to effectively integrate technology into the classroom, In my school we have

wonderful technology available for our use, interactive whiteboards, projectors, a computer lab, and we even

have 2 personal computers in every classroom, the students love it when I use these resources, it improves

their intention span greatly, however I can’t use this equipment as I much as I would like to, because it’s so

difficult to find adequate sources online to coincide with what the students are learning”

 

Interview with teachersSarah Eyers – Barefield National School on

Copernicus

“This is a fantastic idea, what the children see in the textbooks rarely has impact, providing

colorful descriptive images is simply not enough to stimulate a child learning interest, bringing

their textbooks to life, by making them interactive, is how today’s children should be

learning, it would make my job a lot easier, and greatly enhance my student learning experience by making their studies more fun, but even more

important it would make their learning more meaningfully”.

Science and Technology Fair, Galway

We attended the Galway Science and Technology Festival 2010 - “Innovation, Today’s Thinking Tomorrow World”. Opened by the EU Commissioner for Research, Innovation and Science Maire Geoghegan Quinn, on Sunday November 22nd.

We were running Copernicus at our desk and invited children to use the application. We conducted surveys with the students after they had used Copernicus.

Student Survey ResultsIf you use Computers

in school, what type of things do you learn about using the computers?

Typing = 68.75%Research = 18.75%PowerPoint = 12.5%

0

10

20

30

40

50

60

70

Student Survey ResultsWould you like to use

Computers more in school?

100% - Yes

0

2

4

6

8

10

12

14

16

Yes

No

Brendan SmithOne of the most beneficial connections we made was with DERI’s educational officer, Brendan Smith.

Brendan spoke highly of our concept too introduce Copernicus as a 3D interactive learning application.

He also gave us the opportunity to attend and present Copernicus at the Science and Technology Fair.

Brendan Smith

EDCOWe have confirmed that this is potentially a successful market through our correspondence with a company in this market.

•Our contact was the Regina O’Keefe, Market Development Manager with the educational company (EDCO). EDCO is one of Irelands leading educational publishers and has been publishing primary and post primary textbooks in accordance with the Irish school’s curriculum for almost 100 years.

•We approached them with our technology and they expressed great interest. They looked for comprehensive information and after they received this they requested to present the technology at their ICT week.

•This part of our project is an ongoing process, and we are still in correspondence with EDCO.

Investment Innovation Partnership Programme (Enterprise Ireland)• Due to DERI’s connection with NUIG, Copernicus qualifies for this funding programme.

• This involves working with a company on the programme.

• Enterprise Ireland offers up to 80% towards the cost of the programme provided the partner company contribute the additional 20% or more capital.

Investment Company Investment

•This opportunity entails collaborating with a company who are willing to invest fully in Copernicus.

•We have shown examples of this earlier in our correspondence with The Educational Company, an established educational book publisher.

Investment Financial Institution

•Seek funding from a bank or money lending institution.

 

Cost to marketThis is a breakdown of the basic costs required to bring Copernicus up to a Marketable level.

EducationPast.... Blackboards....

Today.... Books & Whiteboards....

Tomorrow.... Computers &

3D Interactive Learning

Conclusion Thank you for your

attention.

Hope you enjoyed our presentation.