Facebook and Twitter 101: Using Facebook and Twitter To Promote Your Business
Facebook vs Twitter Q1 2014
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Facebook vs Twitter [Q1 2014]
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The following are the highlights of the Twitter's Q1 2014 results: 1. Monthly Active Users (MAUs): 255 Million (as of March 31), an increase of 25% YoY 2. Monthly Active Mobile Users: 198 Million, an increase of 31% to what it was a year earlier. 3. Q1 2014 Revenue: $250 Million in revenue, an increase of 119% YoY. 4. More than 90% of the company's revenue comes from advertising and mobile contributes to up to 80% of the advertising revenue. The company made another $24 Million through data licensing. The following are the highlights of Facebook's Q1 2014 results: 1. Monthly Active Users (MAUs): 1.28 Billion as of March 31, 2014, an increase of 15% year-over-year. 2. Daily Active Users (DAUs): 802 Million on average for March 2014, an increase of 21% year-over-year. 3. Monthly Active Mobile Users: 1.01 Billion as of March 31, 2014, an increase of 34% year-over-year. 4. Daily Active Mobile Users (MAUs): 609 Million on average for March 2014, an increase of 43% year-over-year. 5. Q1 2014 Revenue: $2.50 Billion, an increase of 72% year over year. More than 90% of the revenue comes from advertising with mobile contributing to 59% of the advertising revenue. Facebook earned the rest of the 10% of revenue from games and apps.
Transcript of Facebook vs Twitter Q1 2014
Facebook vs
Twitter[Q1 2014]
Monthly Active
Users (MAUs)
1.28 Billion MAUs
An increase of 15% year-over-year (YoY).
802 Million DAUs
An increase of 21% year-over-year (YoY).
* All Data as of March 31, 2014.
255 Million MAUs
An increase of 25% year-over-year (YoY).
* All Data as of March 31, 2014.
Monthly Active
Mobile Users
1.01 Billion MOBILE MAUs
An increase of 34% year-over-year (YoY).
609 Million MOBILE DAUs
An increase of 43% year-over-year (YoY).
* All Data as of March 31, 2014.
198 Million MOBILE MAUs
An increase of 31% year-over-year (YoY).
* All Data as of March 31, 2014.
Q1, 2014
Earnings
$2.5 BillionAn increase of 72% year-over-year (YoY).
$2.27 Billion
Total Revenue From Advertising
An increase of 82% year-over-year (YoY).
$1.34 Billion
$237 Million
Payments Revenue From Games & Apps
$0.93 Billion
* All Data as of March 31, 2014.
$250 MillionAn increase of 119% year-over-year (YoY).
$226 Million
Total Revenue From Advertising
An increase of 125% year-over-year (YoY).
$181 Million
$24 Million
$45 Million
* All Data as of March 31, 2014.
Data Licensing and Other Revenue
An increase of 76% year-over-year (YoY).
CEOs Say
Facebook's business is strong and growing, and
this quarter was a great start to 2014. We've made
some long term bets on the future while staying
focused on executing and improving our core
products and business. We're in great position to
continue making progress towards our mission.
- On Facebook’s Q1 2014 Results
Mark Zuckerberg
CEO & Co founder,
We had a very strong first quarter. Revenue growth
accelerated on a year over year basis fueled by
increased engagement and user growth, We also
continue to rapidly increase our reach and scale.
With the integration of MoPub, we now reach more
than 1 billion iOS and Android users each month,
making us one of the largest in-app mobile ad
exchanges in the world and the only one at scale
to offer native in-app advertising.
- On Twitter’s Q1 2014 Results
Dick Costolo
CEO, Twitter
References:http://investor.fb.com/releasedetail.cfm?ReleaseID=842071
https://investor.twitterinc.com/releasedetail.cfm?ReleaseID=843245
