4 Ways To Engage Millennials In Your Nonprofit's Work - HubSpot
Expanding Your Nonprofit's Brand: Milestone Logos
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Expanding Your Brand: Milestone Logos Aga Siuda, Brand Designer Kelley Jarrett, Market Manager
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Want to better market your event, anniversary or campaign? Kelley Jarrett (@keljar) and Aga Siuda discuss tips and tricks for expanding your brand for marketing reach and focus.
Transcript of Expanding Your Nonprofit's Brand: Milestone Logos
Expanding Your Brand: Milestone Logos Aga Siuda, Brand Designer Kelley Jarrett, Market Manager
Why Are Milestone Logos Important? EVENTS
– Makes your event more memorable – Convey the purpose of the event – Targets a specific event audience – Raises awareness
PROGRAMS
– Provides focus – Gives visibility to a new initiative – Provides another marketing vehicle
Why Are Milestone Logos Important? CAMPAIGNS
– Encourages social sharing – Can help reach a new audience – Support strategy and effort – Legitimizes the effort
ANNIVERSARY
– Show stability – Refreshes your brand – Shares history – Builds trust
EVENT LOGOS
Connecticut Mission of Mercy and their Bowl-a-Thon event logo
The Breast Cancer Research Foundation and their Time for Research event logo
Wellness Place and their Cancer Walk Logo
Y-ME Breast Cancer Awareness “At Your Pace” Race
PROGRAM LOGOS
Van Andel Institute and their Purple Community Program
World Challenge and their “Please pass the bread” program
CAMPAIGN LOGOS
Stelos Alliance
One 5 Foundation
Down Syndome Research and Treatment Foundation’s Plus Fifteen Campaign
https://www.dsrtf.org/plus15
ANNIVERSARY LOGOS
The Santa Fe Opera
Easter Seals
From The Top
The Guide Series Continues…
Ask the Expert
Kelley Jarrett – Market Manager, Design [email protected]
@keljar
Aga Siuda – Brand Designer [email protected]
