ETR - Crystal Ice - Food Beverages

FACULTY OF HOTEL & TOURISM MANAGEMENT

UNIVERSITY TEKNOLOGI MARA

ENTREPERNEURSHIP

(ETR 300)

CRYSTAL ICE

Prepared for : Pn. Zainab Binti Ahmad

Prepared by : Ely Soraya Binti Noriozaman

Zainor Hanee Binti Zainordin

Safiah Binti Pamidi

Nor Arbaeyah Binti Mat Nor

Hafiz Firdaus Bin Saidin

2001240685

2000198223

2001240797

2000381733

2001241196

ill W

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ACKNOWLEDGEMENT

Bismillahirahmanirrahim

First at all, thanks to the Almighty for giving us the opportunity to complete this

business plan for Crystal Ice. This success is the result of the teamwork of each member.

The project supposes to us how to build manage, plan and handle the business

plan before we requirement to start a business. This is the first step to be a successful

entrepreneui'. Beside that, we know how to make alone with financial sectors such as

bank or finance agency.

To complete this business plan, there are many people to contribute and to

corporate direct and indirect in giving information, guideline and comments.

We want to wish thank you and appreciation to Puan Zainab Binti Ahmad my

ETR 300 lecturer from MEDEC.

We are fully appreciated for all the advices; this knowledge and cooperation for

us into finished the project.

i ETR 300 Crystal Ice

TABLE OF CONTENT

TITLE PAGE

Introduction 1-3

Purpose of the Business Plan 4

Company Background 5

Partners B ackground 6-10

Administration Plan

• Introduction of the Organization 11-12

• Organization Chart 13

• List of Administration Personnel 14

• Schedule of Tasks and Responsibilities 14-16

• Schedule of Remuneration 17

• Administration Budget 18

Marketing Plan

• Product and Service Description 19-21

• Target Market 22

• Main Competitors 23-24

• Sales Forecast 25-28

• Marketing Strategy 29-30

• List of Marketing Personnel 31

• Schedule of Tasks and Responsibilities 31

• Schedule of Remuneration 32

• Machine and Equipment 33

• Marketing Budget 34

Operation Plan

Operation Process 35

Materials Requirement 36

List of Operations Personnel 40

Schedule of Tasks and Responsibilities 40

Schedule of Remuneration 41

Machine and Equipment 42

Name of Supplier 43

Operation Space Layout Plan 44

Operations Overhead. 46

Operations Budget 47

Financial Plan

• Project Implementation Cost Schedule 48

• Sources of Finance Schedule 51

• Loan Amortization (Repayment) Schedule) 52

• Hire Purchase (Repayment) Schedule 53

• Fixed Asset Depreciation Schedule 54-56

• Proforma Cashflow Statement

• Proforma Trading Profit and Loss Account 57-58

• Proforma Balance Sheet Accout 59

Conclusion 60

Appendixes 61-68

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INTRODUCTION

Nowadays, in Malaysia as in any other developing countries the business

sector has an enormous potential for improving the nations economy and income.

Because of this positive development, we find ourselves interested in getting

involved in the business sector. As we have seen, there are a lot of businesses in

Malaysia, especially in the food industry. The food industry is not dominated by

Malaysians only but, also by foreigners. At this point of view, we can see how

people try to involve themselves to gain profit.

Despite the active participation of Malaysian businesses in the food

industry, there is a dearth of businesses that focus on a specialized product.

Noraini Cookies, Makcik Puff, and Nelson are perhaps among the very few that

specialized in a particular product. The changes in all this specialized food

business in Malaysia exist because of customer's wants and needs.

The emergence of food businesses that specialized in a particular product

is due to a few factors. First, there is a change in the eating habits of the

Malaysian consumers. Second, the influence of foreign businesses such as Dunkin

i

Donut, Olivefe-JSandwich, Coffee Bean and Cinnamon Rolls help to encourage the

growth of Malaysian businesses that specialized in specific food products.

ETR 300_ Crystal Ice

1

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Crystal Ice is a place where you can feel relax and casual at. Actually,

Crystal Ice is a small kiosk that specializing in a variety of ice blended that

includes fltrvured-likes coffee, chocolate, vanilla, mocha, cappuccino, yogurt, and

others fresh fruits ice blended. We have used a flavors powder and fresh fruits for

our ice blended. We also mix the ice blended with pearl tapioca, jelly grass, and

basil seed. We also give the opportunity to our customers to choose two types of

any flavored and mix them together.

Besides that, we also offering selected snacks such as cakes like cheese

cake, blueberry cake, black forest cake, and chocolate moist cake and three types

of muffins (almond, vanilla, pandan) sourced from local suppliers. Our kiosk also

creates and designs our own plastic cup.

Crystal Ice will be launched on 1st August 2004 and will be located at

Jaya Jusco, Bukit Raja. Bukit Raja is a popular happening place to hang out with

friends and families, especially during the weekends and public holidays. The

business will commence operation at the following address:


2

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Ground Floor, Lot 51,

Jaya Jusco, Bukit Raja, 40500,

Klang, Selangor Darul Ehsan

The chosen location is considered strategic to start a business because of

its facilities, business environment and the customers who frequent the shopping

complex. Our kiosk is very easy to access and convenient and built at the centre

of the shopping complex to attract customers. The kiosk provides customers with

the perfect ambience to relax and release tension.


3

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THE PURPOSE OF THE BUSINESS

The long-term goal of Crystal Ice is to go public and be known to all of

the population besides having a good profit. In the long run, we hope to expand

operationJ>the wfiole country. This business plan is a first step towards realizing

the above feeds. Specifically, the purposes for this business plans are: -

1. Allow the entrepreneur to view and evaluate the proposed business

venture in an objective, critical and practical manner

2. Analyze and evaluate the viability of a proposed venture

3. Convince relevant parties as to the investment potential of the project

4. Act as a guideline in managing the business, and

5. Allocate business resources effectively

ETR 300 Crystal Ice

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CRYSTAL ICE BACKGROUND

Name of the business

Address

Telephone

Email

Form of the business

Main activities

Date registration

Number of registration

Date of commencement

Initial (own) capital

Name of bank

Crystal Ice

Ground Floor, Lot 51,Jaya Jusco, Bukit Raja,

40500, Klang, Selangor Darul Ehsan

03-53647585

crystal [email protected]

Partnership

: Serves variety flavors of ice blended and snacks.

: 25 May 2004

: xxxxxx

: 1st August 2004

: RM 27286

: Bank Maybank Finance

ETR 300 Ciystal Ice

mailto:[email protected]

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BACKGROUND OF PARTNERS

General Manager

Name

Identity card number

Permanent address

Correspondence address

Telephone number

Date of birth

Age

Marital status

Academic qualification

Courses attended

Skills

Experiences

Present occupation

Previous business experience

: Hafiz Firdaus bin Saidin

: 830207-71-5031

: No 8. Taman Kota Raja, Man Kota Raja, 41000

Klang, Selangor

: No 414, Blok 50 Section 7, 40000 Shah Alam,

Selangor

012-3652157

07-02-1983

21

Single

Diploma in Culinary Art

None

Food and Beverage skills

Practical internship in Palace of Golden Horses for

3 month and practical internship in Uitm Hotel for

3 months

: Fresh graduate

: Network marketing, food stall.

ETR 300 Crystal Ice

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Administration Manager

Name


Permanent address

Correspondence address :

Telephone number :

Date of birth :

Age :

Marital status :

Academic qualification :

Courses attended :

Skills :

Experiences :

Present occupation :

Previous business experiences


820422-01-5880

No 2, Jalan Rahmat 3, Taman Sri Rahmat, 83700,

Yong Peng, Johor

No 278, Blok 50 Section 6, 40000 Shah Alam,

Selangor

013-6284380

22- 04 -1982

22

Single


None

Food and Beverage skills and Computer Skill

Practical internship in palace Holiday Inn Resort

Damai Lagoon, Kuching, Sarawak for 6 months

Fresh graduate

None


1

Marketing Manager

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Name


Permanent address


Telephone number

Date of birth

Age

Marital status


Course attended

Skills

Experiences



Safiah binti Pamidi

830619-10-5408

Lot 1897, Batu 8 V* Sijangkang, 42500 Teluk

Panglima Garang, Kuala Langat, Selangor

Same as above

012-3456789

19-06- 1983

21

Single


None


Practical internship in Palace of Golden Horses for

3 month and practical internship in Uitm Hotel for

3 month

Fresh graduate

None

ETR 300 Ciystal Ice

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Financial Manager

Name


Permanent address

Correspondence address :

Telephone number :

Date of birth :

Age :

Marital status :

Academic qualification :

Course attended :

Skills :

Experiences :



Ely Soraya binti Noriozaman

831125-14-5340

No. 25, Jalan Desa 13/6, Bandar Country Homes,

48000 Rawang, Selangor

Same as above

013-3743871

2 5 - 1 1 - 1983

21

Single


None

Food and Beverage skills, accountancy

Practical internship in Holiday Inn Resort Damai

Beach, Kuching,Sarawak for 6 month

Fresh graduate

None

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Operation Manager

Name


Permanent address


Telephone number

Date of birth

Age

Marital status


Skills :

Experiences :


Previous business experiences:

Nor Arbaeyah binti Mat Nor

800819-10-5368

No 156 A, Villa Laman Tasek, Bandar Sri

Permaisuri, 56000, Cheras Kuala Lumpur.

No 24, Jin Bunga Kenanga 2/1, 40450, Shah

Alam, Selangor.

012-3567821

19-08-1980

24

Single

: Diploma in Culinary Art


Practical internship in Sheraton Imperial Hotel,

Kuala Lumpur for 6 months

Fresh graduate

None

ETR 300 Crystal Ice

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ADMINISTRATION PLAN

Introduction To The Organization

Crystal Ice is located at Jaya Jusco, Bukit Raja which is one of the

biggest and happening area to hang out with your friends and family. The

business address is:

Ground Floor, Lot 51,

Jaya Jusco, Bukit Raja, 40500,


Physical location

In planning our business, we have decided to operate our business at Jaya

Jusco, Bukit Raja. This location has been selected after we carefully research. We

find that this location is very strategic because there are few competitors in that

area. Bukit Raja shopping complex is the only one shopping complex in the area

centering to the needs of residents from Klang and Shah Alam.

ETR 300 Ciystal Ice

11

Premium premise

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Our business premise is located at the centre court of Jaya Jusco shopping

complex. The rent cost is RM 1500.00 per month. We will spend RM 1500.00 for

renovation works that include cabinet, wiring etc. It is done according to the

needs of our concept.

Infrastructure

The basic infrastructure at our kiosk consists:-

• Chair and table for our customer to them having their snacks

convenience.

• Others- in the shopping complex also provide car park, ATM machine,

cinema

ETR 300_ Ciystal Ice

12

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ORGANIZATION CHART

ADMINISTRATION MANAGER/DRINK

MAKER


GENERAL MANAGER/CASHIER

Hafiz Firdaus Bin Saidin

MARKETING MANAGERAVAITRESS

Safiah Binti Pamidi

FINANCIAL MANAGERAVAITRESS

Ely Soraya Binti Noriozaman

OPERATION MANAGERAVAITRESS

Nor Arba'eyah Binti Mat Nor

ETR 300 13

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# Crystal Ice &

LIST OF ADMINISTRATION PERSONNEL

POSITION

General Manager/ cashier

Administration Manager/ drink maker

Financial Manager / Waitress

NO OF PERSONNEL

1

1

1

SCHEDULE OF TASK AND RESPONSIBILITIES

POSITION

General Manager/ Cashier

TASK AND RESPONSIBILITIES

• To ensure that responsibilities there

are given to all executive according to

development are carried out

efficiently.

• Responsible in company performance

and development

• Always planning to improve business

ETR 300 _ Crystal Ice

Administration Manager/ Drink maker

Financial Manager/ Waitress


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• Responsible in stabilization of

company financial

• Act as a advisor and references to all

the executives

• Act as a cashier and steward

• To ensure the administration activities

are run smoothly

• Act as Human Resource Personnel to

prepare the organization working

schedule and employee performance

appraisal at the end of year to be

submitted.

• Responsible to purchase machine and

equipments as needed

• Responsible for the employee welfare

• Act as drink maker and steward

• Responsible to all company

accounting report

• To make sure that loan and interest is

15

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paid up on time

• To prepare the profit and loss

company every month and also

annual budget

• Acts as a waitress

ETR 300__ Crystal Ice

16

SCHEDULE OF REMUNERATION

POSITION

General

Manager

Administration

Manager

Financial

Manager

NO

1

1

1

MONTHLY

SALARY

(RM)

800.00

800.00

800.00

EPF

(13%)

RM

104.00

104.00

104.00

SOCSO

(2%) RM

14.00 /

14.00

14.00

TOTAL

RM

x 680.00 /

' 680.00 )

/680.00 y

17 ETR 300 Crystal Ice

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ADMINISTRATION BUDGET

Type

Capital

Expenditures/

Fixed Asset

Working Capital/

Monthly Expenses

• Telephone bill

• Salaries

• Rent

Other Expenses

• Business

registration

• Business license

• Insurance

• Renovation

• Premise deposit

Fixed Asset Cost

(RM)

Monthly

Expenses

(RM)

150.00

2400.00

1500.00

Other Expenses

(RM)

60.00

150.00

1200.00

15000.00

3000.00


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MARKETING PLAN

Introduction

Marketing is the management process for identifying and

satisfying customer needs. The concept of our marketing is based on the

achievement and effectiveness of the marketing to increase our sales and

services that referred on needs and wants o customers to achieve the high

profit from our target market.

In order to make Crystal Ice kiosk more attractive, we have come

up with marketing plans for the next year. It is very important for our

kiosk as guideline for the future achievement. For our kiosk, we will

create many new flavors and something special for our customer.

The strategic ways to complete our marketing plans is by doing

survey, interview, and research and distributes questionnaires.

In the marketing plans, we also put in the promotion method such

as advertising in the Internet and magazine. We also create banner and

fliers to persuade customer to go to our kiosk.


if Crystal Ice ^

PRODUCT DESCRIPTIONS

Crystal Ice that Specialized kiosk in selling Ice Blended

1.1 Types of flavors ice blended will be selling are;-

1. Crystal fruits

2. Apple

3. Pineapple

4. Strawberry

5. Orange

6. Mango

7. Watermelon

8. Sour Sop

9. Guava

10. Chocolate

11. Vanilla

12. Mocha

13. Yogurt

14. Cappuccino

15. Coffee


20

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1.2. Cakes and muffin

1. Cheese Cake

2. Blueberry Cake

3. Black Forest Cake

4. Chocolate Moist Cake

5. 3 types of muffin (almond, vanilla and pandan)

In the ice blended, we also put pearl tapioca, jelly grass or basil seed that depend on

the want of our customers. We have made our ice blended in two different sizes that is

small and large size.


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TARGET MARKET

Target market can be defined as the group of customers that have needs and want

that can be satisfied by the business through the supply of goods and services.

For Crystal Ice, our target market is. all ages and races not only for men but also

for women, especially people who love and want to feel relax and spend their leisure time

nice fully.

Because of each customer groups in an eating-out market will want a different

product, our kiosk cannot reach out to all customers with equal effectiveness to gain edge

over eat competition our kiosk must examine market segment by identify one or more

subsets of customers within the total market and concentrating effort on meeting their

needs.

£77? 300_ Crystal Ice

22

MAIN COMPETITOR

Competitors refer to the other business that offer/ similar, substitute or alternative

product or services to the same target market. Target market is defined as the group/1 of

customers that have needs and wants that can be satisfied by the business through the

supply of goods or services. To make sure our business success we must analyze the

competitor strengths and weaknesses of the competitor.

Competitor A:

Fast Food Restaurant (Mc Donald, Pizza Hut, Kentucky Fried Chicken etc)

Strength

1. Need not employed many workers

2. Counter service

3. Fast service or preparation so that

the customer not waiting for a long

time.

4. Less equipment needed.

5. Comfortable environment with air

Condition.

Weaknesses

1. Limited choices of ice blended.

2. Less healthy ice blended.


23

Competitor B:

Kiosk (Baskin & Robin)

Strength

1. Need few workers

2. Well known, long time established

Crystal Ice %a/

Weaknesses

1 .Very limited place to sit

2. Very limited selection of ice blended

3. High price

4. Visited by certain class of people.

5. The same product offered for a long

time, seldom introduce new

products.


24

CALCULATION SALES FORECAST

Product (ice blended)

large size

Vanilla

Chocolate

Mocha

Cappuccino

Coffee

Crystal Fruit

Orange

Watermelon

Pineapple

Strawberry

Mango

Yogurt

Sour Sop

Kiwi

Guava

Total sale

Price per

unit (RM)

7.00

7.00

7.00

7.00

7.00

7.00

6.50

6.50

6.50

6.50

6.50

7.00

6.50

6.50

6.50

Quantity

per day

3

4

3

2

2

1

5

3

2

4

2

4

2

2

2

Quantity

per month

90

120

90

60

60

30

150

90

60

120

60

120

60

60

60

1230

Pri/e per

month (RM)

630.00

840.00

270.00

420.00

420.00

210.00

975.00

585.00

390.00

780.00

390.00

840.00

390.00

390.00

390.00

7920.00

25 ETR300 Crystal Ice

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Product (ice blended)

small size

Vanilla

Chocolate

Mocha

Cappuccino

Coffee

Crystal Fruit

Orange

Watermelon

Pineapple

Strawberry

Mango

Yogurt

Sour Sop

Kiwi

Guava

Total sale

Price per

unit (RM)

6.00

6.00

6.00

6.00

6.00

6.00

5.00

5.00

5.00

5.00

5.00

6.00

5.00

5.00

5.00

Quantity

per day

5

8

5

3

3

1

3

3

2

5

3

5

1

2

2

Quantity

per month

150

240

150

90

90

30

90

90

60

150

90

150

30

60

60

1530

1—1 -

Pri/e per

month (RM)

288.00

1440.00

288.00

540.00

540.00

180.00

450.00

450.00

300.00

750.00

450.00

288.00

150.00

300.00

300.00

6174


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Product (cake & muffin)

Black forest cake

Blueberry cake

Cheese cake

Chocolate moist cake

Almond muffin

Vanilla muffin

Pandan muffin

Total sale

Price per

slice (RM)

5.00

5.00

5.00

5.00

3.50

3.50

3.50

Quantity

per day

3

3

5

5

5

5

5

Quantity

per month

90

90

150

150

150

150

150

930

Price per

month (RM)

450.00

450.00

750.00

750.00

525.00

525.00

525.00

3975.00

ETR300_ Ciystal Ice

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SALES FORECAST (STATED IN UNITS OR RM)

Month

August

September

October

November

December

January

February

March

April

May

June

July

Year 1 Total Sales

Year 2 Total Sales

Year 3 Total Sales

Sales (RM)

18069.00

18972.00

19875.00

20778.00

20778.00

20778.00

20778.00

20155.00

19532.00

20509.00

21486.00

22463.00

244173.00

268590.00

295449.00

Sale increase 10% each year


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MARKETING STRATEGY

To promote our kiosk, we have decided to launch these systematic promotion

strategies. The selected strategies are shown below:

Product Strategies: -

1. Acceptable to the target market

2. Extra new features that are different from competitors

3. Satisfied the customer is highest priority

4. Can compete in the market share

Price strategies: -

1. Price that is acceptable to the target market

2. Make prices worth the satisfaction

3. Offer better price than competitors

4. Offer value to the customer, but the same time assure reasonable profit

5. Make a combo set that combine ice blended with cake or muffin at one price

29 ETR 300 z y

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Promotion strategies: -

1. Promotion during special event likes make combo set for mother's day

2. Advertising - by using magazine and internet

3. Banner and flayers

Place strategies: -

1. Strategic place that is located at public area

2. That has a lot of facilities

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30

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LIST OF MARKETING PERSONNEL

POSITION

Marketing Manager/ waitress

NO OF PERSONNEL

1


POSITION

Marketing Manager/ waitress


• To make a promotion according to the

business situation.

• To do a research and development in

term to increase the sales.

• To make a market size bigger by

effective promotion

• Act as a waitress

RTR 300_ Crystal Ice

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POSITION

Marketing

Manager

NO

1

MONTHLY

SALARY

(RM)

800.00

EPF

(13%) RM

105.00

SOCSO

(2%) RM

16.00

TOTAL

RM

' 680.00 ,


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MACHINE. UTENSILS AND EQUIPMENTS

Cashier machine

Table (round)

Table (square)

Chair

Big glass

Small glass

Dessert spoon

Dessert fork

Dessert fork

Dessert plate

Serving cake

Tray (round)

Tray (rectangle)

2500.00

80.00

85.00

50.00

7.00

5.00

0.20

0.20

0.20

4.50

3.50

8.00

7.00

1

3

2

15

15

15

20

20

20

20

4

2

2

2500.00

240.00

170.00

750.00

105.00

75.00

4.00

4.00

4.00

90.00

14.00

16.00

14.00


Crystal Ice w MARKETING BUDGET

Type

Capital

Expenditures/

Fixed Asset

• Machinery &

equipment

• Utensils

Working Capital/

Monthly Expenses

• Salary

Other Expenses

• Fliers

• Signboard

• Banners

Fixed Asset Cost

(RM)

3660.00

326.00

Monthly Expenses

(RM)

800.00

Other Expenses

(RM)

200.00

1500.00

300.00

Crystal Ice Sgl OPERATION PROCESS

Receive the order from vendor

i Checking the order

i Transfer the order food into Bain Marie

i Do the mise en place

i Waiting for the customer

i Receive customer

i Repeat the customer order

i Deliver to customer

i Receive the payment

(A) Having a meal

Receive next customer

i Clean the table

i Brings used plate to waster

Wash plate and glass

i Store the washed plate and glass

(B) Take away

Prepare the order i

Deliver to customer

i

Receive payment

i Receive next custom

ETR 300 Ciystal Ice

35

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MATERIAL REQUIREMENT

Crystal Ice had purchased material requirement every month from a lot of

suppliers. Table below shown purchasing material requirement per month:

NO

1

2

3

4

TOTAL

ITEMS

Plastic bag • Small • Medium • Large

Fat drink straw

Cake box • Small

Plastic glass • Small • Large

QUANTITY PER MONTH

10 packet x 50 5 packet x 50 5 packet x 50

10 packet x 300

100 packet x 12

2000 2000

PRICE PER UNIT/KG

(RM)

0.50 1.00 1.20

2.50

10.00

0.25 0.30

PRICE (RM)

5.00 5.00 6.00

25.00

1000.00

500.00 600.00

2141.00


36

RAW MATERIAL REQUIRED ^ Crystal Ice W

All the raw materials that was purchased by Crystal Ice especially fresh fruits

will be send three times a week while for the flavored powder, pearl tapioca, basil seed

and jelly grass, Crystal Ice will get from the supplier once a week. For ice cube, Crystal

Ice will get it from our supplier Ice Master. They will send to us four times a week. Our

cakes and muffins will be sent two times a week.

NO

1

2

3

4

5

6

7

ITEMS

Ice cube

Flavored powder • Vanilla • Coffee • Cappuccino • Mocha • Chocolate • Crystal fruit • Yogurt

Orange

Strawberry

Mango

Guava

Kiwi

QUANTITY PER MONTH

80 packet

5 kg 5 kg 5 kg 5 kg 5 kg 5 kg 5 kg

150 no

70 packet

15 kg

8 kg

100 no

PRICE PER UNIT/KG

(RM)

2.00

25.00 23.00 25.00 23.00 24.00 20.00 23.00

0.40

5.00

3.80

2.00

0.70

PRICE (RM)

160.00

125.00 115.00 125.00 115.00 120.00 100.00 115.00

60.00

350.00

57.00

16.00

70.00


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8

9

10

11

12

13

14

TOTAL

Watermelon

Sour sop

Pineapple

Pearl tapioca

Basil seed

Jelly grass

Granulated sugar

12 no

12 kg

8 no

8 kg

4 kg

10 kg

15 kg

5.00

2.50

3.00

4.50

2.50

3.00

1.80

60.00

30.00

24.00

36.00

10.00

30.00

27.00

1745.00


Ciystallce w P U R C H A S E C A K E S

Normally, our cakes supplier will send the cakes once a week and sometimes

depend to our stock on hand.

NO

1

2

3

4

5

TOTAL

ITEM

Cheese Cake

Blueberry Cake

Chocolate Moist Cake

Black Forest Cake

Muffin • Pandan • Almond • Vanilla

QUANTITY

PER MONTH

20x8

12x8

2 0 x 8

12x8

150 150 150

PRICE PER

UNIT/KG

(RM)

30.00

27.00

28.00

28.00

2.50 2.50 2.50

PRICE (RM)

600.00

324.00

560.00

336.00

375.00 375.00 375.00

2945.00


39

m Crystal fee W

LIST OF MARKETING PERSONNEL

POSITION

Operation Manager/ waitress

NO OF PERSONNEL

1


POSITION

Operation Manager/ waitress


• To set up the right price for any

packages or single treatments

• Always make sure that the

operation run well

• Act as a waitress

ETR 300 Ciystal Ice

40

Crystal Ice W


POSITION

Operation

Manager

NO

1

MONTHLY

SALARY

(RM)

800.00

EPF

(13%) RM

104.00

socso (2%) RM

16.00

TOTAL

RM

680.00


Crystal Ice w

MACHINE AND EQUIPMENT

TYPE

Chiller

Blender

Cake counter

Microwave

Dustbin

Chest box

PRICE PER UNIT (RM)

4500.00

105.00

4500.00

560.00

10.00

1000.00

NO.

1

2

1

1

2

1

4

TOTAL COST (RM)

4500.00

210.00

4500.00

560.00

20.00

1000.00


Crystal Ice w

NAME OF SUPPLIERS

1. Cake and Muffin - King Confectionary Sdn Bhd, Giant Shah Alam

2. Ice Cube - Ice Master, Section 9, Shah Alam

3. Flavored Powder - Yusari Global Trading, Selayang

4. Fresh Fruits - Syarikat Wahi & Sons Sdn. Bhd, Rantau Panjang, Klang,

Selangor

5. Pearl Tapioca, Basil Seed, Jelly Grass - Macro, Seksyen 13, Shah Alam

6. Plastic glass - Besta Distribution Sdn. Bhd, Taman Perindustrian Indah Shah

Alam

43 ETR 300 Ciystal Ice

CrystaClce

OPERATION SPACE LAYOUT PLAN

m k\l

ETR 300 Crystal Ice

44

Qrystatlce

a

DIRECTIONS

Cake Counter

Telephone and cashier machine

Table and chair

=Q Sofa

Divider

' — \ _ __/—'

Sink

Microwave

Cabinet

%

Flowers

Door

Cupboard

ETR 300 45 Crystal Ice

Crystal Ice

OPERATIONS OVERHEAD

MONTH

August

September

October

November

December

January

February

March

April

May

June

July

Year 1

Year 2

Year 3

SALES (RM)

6842

7184

7526

7868

7868

7868

7868

7632

7396

7796

8196

8596

92640

101904

112094

Crystal Ice W

OPERATION BUDGET

Type

Capital

Expenditures/

Fixed Asset

• Machine & equipment

Working Capital/

Monthly Expenses

• Salary

t Suppliers

• Electricity

• Water

Other Expenses

• Maintenance

• Machine installment

(5 year)

Fixed Asset

Cost

(RM)

10790.00

Monthly Expenses

(RM)

800.00

6842.00

320.00

80.00

Other Expenses

(RM)

1000.00

(2000.00


FINANCIAL PLAN

The financial plan is the most important part in a business plan. Financial plan

usually includes the long term and short-term financial system requirement for a

company its helps a business to make a future financial strategy and to stabilize the

business. An efficient and effective financial system is important to determine the

successful of the business.

Financial plan is also important for future investment planning as a guideline for

projected implementation. Therefore, the financial person should take a serious action

with the sources of financial information from administration, marketing and operation

department because effective control of financial will help to achieve the business and

financial objectives.

Financial plan objectives

• To ensure the capital are sufficient and effective for short term and long term

investment.

• To determine the amount of money to be invested.

• To ensure the flow of money in the effective condition.

• To ensure the target market is achieve

• To making the strategy to improve the sales and save costs.


48

Crystal Ice W

• To identify, propose and ensure the sources of financial funding.

• To ensure the banker are confident with our situation of financial in repayment of

loan process.

ETR300__. Crystal Ice

49

Crystal Ice W

PROJECT IMPLEMENTATION COST

CAPITAL EXPENDITURE

Machinery and equipment

Utensils


Working capital

Administrative:

Salary

Telephone

Rental

Others expenses

Marketing:

Salary

Others expenses

Operation:

Purchases

Salary

Electricity

Water

Others expenses

Pre- operational cost

Deposit

Allowances (5%)

Total

RM

3660

326

10790

J

2400 /

150 /

1500 /

15000 y

800

2000

6842

800

320

80

3000

RM

14776

19050

2800

11042

1410

3000

52078

2604

54682


# Crystal Ice w

SOURCES OF FINANCE

OWN CAPITAL/OWNERS EQUITY

Cash

Asset

LOANS

HIRE PURCHASE

TOTAL

RM

24682

-

20000

10000

54682


51

Crystal Ice w

LOAN AMORTIZATION (REPAYMENT)

Total loan: 20000

Interest rate: 10%

Duration: 5 years

Method: Reducing Balance (Annually)

Year

0

1

2

3

4

5

Interest

0

2000

1600

1200

800

400

Principle

0

4000

4000

4000

4000

4000

Payment

0

6000

5600

5200

4800

4400

Balance

20000

16000

12000

8000

4000

0


52

Crystal Ice w HIRE PURC3IAWiREPAYMENT)

Type Of Asset: Machinery And Equipment

Total: «0O?f

Down Payment {2000

Duration: 5 Years"

Interest Rate: 8%

Method: Flat (Annually)

Year

0

1

2

3

4

5

Interest

640

640

640

640

640

640

Principal

1600

1600

1600

1600

1600

1600

Payment

0

2240

2240

2240

2240

2240

Balance

8000

6400

4800

3200

1600

0


Crystal Ice ^ %<$>.

DEPRECIATION OF FIXED ASSET


Cost Of Asset: 3660

Duration: 5 Years

Method: Straight Line

Year

0

1

2

3

4

5

Annual depreciation

732

732

732

732

732

732

Accumulated depreciation

0

732

1.464

2.196

2.928

3.660

Book value

3660

2928

2196

1464

732

0

ETR 300 Ciystal Ice

54

Type Of Asset: Utensils

Cost Of Asset: 326

Duration: 5 Years


Year

0

1

2

3

4

5

Annual

depreciation

65

65

65

65

65

65

Accumulated depreciation

0

65

130

196

261

326

Book value

326

261

196

130

65

0

J&

Crystal Ice w


55


Cost Of Asset: 10790

Duration: 5 Years


Year

0

1

2

3

4

5

Annual Depreciation

2.158

2.158

2.158

2.158

2.158

2.158

Accumulated

depreciation

0

2158

4316

6474

8632

10790

Book value

10709

8632

6474

4316

2158

0

Crystal Ice TS


56

PROFORMA CASHFLOW STATEMENT

ovember

30501

20778 20778

2400 150

1500

800

7868 800 320

80

167 67

333 167

14651 36637 36637

December

36637

20778 20778

2400 150

1500

800

7868 800 320

80

167 67

333 167

14651 42763 42763

January

42763

20778 20778

2400 150

1500

800

7868 800 320

80

167 67

333 167

14651 48890 48890

February

48890

20155 20115

2400 150

1500

800

7868 800 320

80

167 67

333 167

14651 54354 54354

Mac

54354

20115 20115

2400 150

1500

800

7632 800 320

80

167 67

333 167

14415 60053 60053

April

60053

19532 19532

2400 150

1500

800

7396 800 320

80

167 67

333 167

14179 65406 65406

May

65406

20509 20509

2400 150

1500

800

7796 800 320

80

167 67

333 167

14579 71336 71336

June

71336

21486 21486

2400 150

1500

800

8196 800 320

80

167 67

333 167

14979 77842 77842

July

77842

22463 22463

2400 150

1500

800

8596 800 320

80

167 67

333 167

15379 84926 84926

CASH INFLOWS Beginning cash balance Equity-Cash Term-Loan Cash Sales TOTAL CASH INFLOW Administration Expenses Salary telephone Rental Other expenses Marketing Expenses Salary Other Expenses Operations Expenses Cash Purchases Salary Electricity Water Other expenses Deposit Registration & Licenses Insurance Capital Expenditure Machinery & Equipment Utensils Down Payment Principle Interest Loan Repayment Principle Interest TOTAL CASH OUTFLOW CASH SURPLUS ENDING CASH BALANCE

August

0

24682 20000 18069 62751

2400 150

1500 15000

800 2000

6842 800 320

80 3000 3000 210

1200

3660 326 790 167 67

333 167

42811 19940 19940

, September

19940

18972 18972

2400 150

1500

800

7184 800 320

80

167 67

333 167

13967 24944 24944

October

24944

19875 19875

2400 150

1500

800

7526 800 320

80

167 67

333 167

14309 30501 30501

April

60053

19532 19532

2400 150 1500

800

7396 800 320 80

167 67

333 167

14179 65406 65406

May

65406

20509 20509

2400 150 1500

800

7796 800 320 80

167 67

333 167

14579 71336 71336

June

71336

21486

21486

2400 150 1500

800

8196 800 320 80

167 67

333 167

14979 77842 77842

July

77842

22463 22463

2400

150 1500

800

8596

800 320 80

167 67

333 167

15379 84926

84926

Yearl

24682 20000

243470 288152

28800 1800

18000 15000

9600 2000

92640

9600 3840 960 3000 3000 210 1200

3660

326 790 2000 800

4000 2000

203226 84926

84926

Crystal Ice PRO • FORMA PROFIT AND LOSS STATEMENT

SALES

Less:

Administrative expenses:

Salary

Rental

Telephone

Marketing expenses:

Salary

Operation expenses:

Purchases

Salary

Electricity

Water

Financial expenses:

Interest on loan

Interest on hire purchase

Depreciation on fixed assets:


Utensils

Machinery and Equipment

Other expenses:

Other expenses:

Registration and license

28800

18000

1800

9600

92640

9600

3840

960

2000

800

2158

65

732

243470

48600

9600

107040

2800

2955

20000

210 j


£rysta[Ice w

Otter expenses:

Registration and license

[nmrance

rOTAL EXPENDS

NET PROFIT

210

1200

192495

SIMS

ETR300__ Crystal Ice

58

Crystal Ice w

BALANCE SHEET PRO - FORMA AS AT JULY 2005

Fixed assets:


Utensils


Current assets:

Cash

Deposit

TOTAL ASSETS

Owner' equity

Capital

Net profit

Long term liabilities:

Term loan

Hire purchase

2928

261

8632

84926

3000

24682

51065

16000

8000

TOTAL EQUITY & LIABILITIES

11821

87926

99747

75747

24000

99747

ETR300_ Ciystal Ice

Crystal Ice w C Q N C L l J S I O N

Alhamdulilah, thank to Allah that we finally can complete this business plan for

entrepreneurship (ETR300). Crystal Ice is fully own by Bumiputera that located at Jaya

Jusco Bukit Raja Klang.

After completing this business plan, we already know how to make a real business

plan when we are enter to business industry in the future. It has potential and computable.

The price that we offered is expedient compared another kiosk.

As a whole, we choose this business because it is very strategic and is nearest at

residents and students area. So it shows us that it has the potential to growth up and will

become the golden business area in the future.

To increase the sales, we should be planning what we need in future. It is to

survey base on what will need or build to our kiosk. Nowadays, we can see a trend of our

people.

We hope with this business plan, it will give the spirit and encouragement to us

and other who are interested in opening a business especially in the food industry.

ETR 300_ CiystaJ Ice

60

Crystal Ice w

APPENDIXES

ETR 300 Ciystal Ice

Crystal Ice w

PARTNERSHIP AGREEMENT

This Memorandum of Understanding (MoU) agreement is officially signature by

all partners of Crystal Ice as below:

Name:

1) Hafiz Firdaus Bin. Saidin

2) Zainor Hanee Binti Zainordin

3) Ely Soraya Binti Noriozaman

4) Safiah Binti Pamidi

5) Nor Arba'eyah Binti Mat Nor

Based on this MoU, each and every partner of Crystal Ice is respected to follow the

rules and restriction under jurisdiction of the Partnership Agreement Act 1961.

Under this act, each and every partner of Crystal Ice also bound with the following rules

and obligations:

1) Crystal Ice is operates at Ground Floor, Lot 51, Jaya Jusco, Bukit Raja, 40500,


2) Only the partners of Crystal Ice have the right on controlling and hold the posts of

director of the Crystal Ice management.

ETR300 Ciystal Ice

Crystal Ice W

3) Each and every partners of Crystal Ice can increase their capital contribution in

only if at least 50% of the other partner agreed in the official Board of Directors

meeting.

4) Each partner will get his or her profits annually based on their capital proportion

contribution.

5) Each and every partner is not allowed to use Crystal Ice name as his or her

individual benefits.

6) All Crystal Ice assets are registered under the partnership name Crystal Ice.

7) Each and every partner is not allowed to take any assets and property of the

Crystal Ice during the operation.

8) Each and every partner is responsible of any causes that are committing with the

Crystal Ice. Each partner liabilities are based on their capital proportions

contributions.

9) The Board of directors of Crystal Ice has the right to dissolve partnership

agreement of any partners in any time if there is/are proves of the partner's

intentionally disobey this MoU regulations by all means.

10) Partners can dissolve their partnership by notify any other two of the Board of

Directors of Crystal Ice officially in black and white.

11) Partnership will be dissolving if any of the Crystal Ice partners are declared

bankruptcy or death (S35)


Crystal Ice w

We have read and understood all the rules and regulation above. For our account

and risk and without responsibility or liability to others and subject to Partnership

Agreement Act 1961 terms and conditions, we hereby agreed to be the official

partners of the Crystal Ice basically starts from 25th May 2004

I hereby declare that all statements and particular above and other documents

submitted by the partners of Crystal Ice with this MoU agreements are to the best of

my knowledge and belief that no material fact has been suppressed or with held.

Witnesses By,

(Hj. Badrul Amin Bin. Sufaat)

Executive Manager,

Affin Bank

(Mdm. Sofea Binti Razak)

Financial Manager

BEP Architect

ETR 300 Ciystal Ice

(HAFIZ FIRDAUS B. SAIDIN)

GENERAL MANAGER

(ZAINOR HANEE BT. ZAINORDIN)

ADMINISTRATION MANAGER

(ELY SORAYA BT. NORIOZAMAN)

FINANCIAL MANAGER

(SAFIAH BT. PAMIDI)

MARKETING MANAGER

(NOR ARBA'EYAH BT MAT NOR)

OPERATION MANAGER

ETR 300 _ Ciystal Ice

Crystal Ice

OUR COMPETITORS

Mc-Donald's

Ml j j j

Starbuck

ETR 300 66 Crystal Ice

CrystaClce

OUR PREMISES DURING RENOVATIONS

ETR 3 0 0 _ Crystal Ice

67

Crystaflce

PART OF INGREDIENTS

Flavored Powder

ETR300 68 Crystal Ice

Crystal Ice

LOGO AND DESCRIPTION

4tsSf.

The whole logo describe that our product is exactly the best home made ice

blended in fact we have a variety of flavors. We believe we are not the first but we are the

best with the tasteful and simulate ice blended in the market.

Below are the descriptions of our logo;

The star; - is to explain that our ice blended is very standard taste and

standardize to the 5 star service product.

The ingredient; - to show the freshness and tasteful flavor.

The shining ice; - to show the powerfully flavors and accumulated appetite

The color; - is to shown the harmony and to describe the trademark of our

shop and to represent our crystal ice product.


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ETR - Crystal Ice - Food Beverages

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