Social NetworkNovember update

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Social media revolution?

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Social media revolution?

Yes, we know…

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Do we care ?

2/3 of the global internet population visit social networks.

« Nielsen, Global Faces & Networked Places, 2009 »

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Do we care ?

Visiting social sites is now the 4th most popular online activity – ahead of personal email…

« Nielsen, Global Faces & Networked Places, 2009 »

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Did you know? Version 4.0

http://www.youtube.com/watch?v=6ILQrUrEWe8&feature=player_embedded

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Since

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102, 747 as today

Since

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Apple hits 2 billiondownloads

102, 747 as today

Since

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Since

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Since

14 as today

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More than 260 languages

Since

14 as today

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Teens - Mobile Media

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Email 28%

83%

Teens - Mobile Media

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Do we care ?

Gen Y is strong in numbers and affluence. The group has more than 75 million members, second in

population only to the 80 million baby boomers

US Datahttp://www.deloitte.com

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Do we care ?

“…Gen X about 40 million…”

http://www.deloitte.com

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Facebook, status per day

30 millionunique visitors

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Facebook, status per day

Average of 45 millionstatus update

30 millionunique visitors

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Facebook, twitter, MySpace

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Do we care ?

Time spent on social networks is growing at 3X the overall internet rate, accounting for 10% of all internet time…

« Nielsen, Global Faces & Networked Places, 2009 »

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Do we care ?

For companies, resistance to social media is futile…

« BusinessWeek, February, 2009 »

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Time for… embracing 2.0

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=)Follow me on twitter

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