E-commerce - Fast Track to China/media/UM/Danish-site... · E-commerce - Fast Track to China With...
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E-commerce - Fast Track to China With the Trade Council in China’s e-commerce solution you can test market opportunities - in the fastest growing e-commerce market in the world - in a simple, hassle- free and inexpensive way China has an estimated population of 1.35 billion. With over 600 million people with access to the internet in 2014 and online shopping sales of over 450 billion USD E-commerce provides the perfect opportunity for Danish companies to enter or expand in the Chinese market For more - Contact: Head of E-Commerce Team in China, Guangzhou Allan Bjergvang Mail: [email protected] Direct +86 (20) 2829 7315 Navigating the Challenges There are challenges though. This could be everything from approvals and certifications of products, to designing a Chinese website or figuring out logistics from Denmark to China and/or within China. Furthermore, the Chinese e-commerce market is enormous – which means an abundance of Chinese e-commerce platforms and a plethora of on-line brands. For a Danish company not yet with an established brand in China, this complicates the decision process and often leads to squandered efforts and lost investments. Solution – "The Danish e-Mall" The Trade Council has identified some of the leading Chinese e-commerce platforms and will enter into a partnership and build a “Danish e-Mall” within selected e-commerce platforms – i.e. a Danish branded area where Danish companies fast and hassle-free can get access and market their products. This has a number of advantages for Danish companies: Fast track to market. No endless haggling over trade conditions or the need to carry out time-consuming market research to establish current trade conditions. Being a group of Danish companies reduces the risk of being “unnoticed” from a consumer and Chinese e-commerce platform vendor perspective. Finally the official stamp of the Danish Government shows the consumers that the products are authentic, thereby creating trustworthiness. Additional services The Trade Council can help Danish companies enter the Chinese e-commerce market. The Trade Council in China has longterm expertise and knowledge on the below. • The Trade Council in China can efficiently get the right approvals and certifications on behalf of the Danish company. The Trade Council in China has long expertise in handling all IPR matters. • Designing a Chinese website and making it capable to interact with e- commerce platforms and Chinese so- cial media platforms is extremely important. • Logistics - there are two main issues. Firstly getting products from Denmark to China. Secondly getting the products out to the Chinese custom- ers.The Trade Council in China provides access to lo-gistic partners • Handling returned e-commerce goods in an efficient way is crucial for most e-tailer’s profitability! We de-sign return solutions in close cooperation with the Danish company and our partners. • Trustworthiness is an issue in China.The Trade Council in China can create a social media marketing strategy in cooperation with the Danish Company. • The Trade Council and our partners can handle all kinds of translation tasks The Trade Council - Ministry of foreign Affairs of Denmark The Trade Council - Ministry of foreign Affairs of Denmark The Trade Council - Ministry of foreign Affairs of Denmark The Trade Council - Ministry of foreign Affairs of Denmark
Transcript of E-commerce - Fast Track to China/media/UM/Danish-site... · E-commerce - Fast Track to China With...
E-commerce - Fast Track to China
With the Trade Council in
China’s e-commerce solution
you can test market
opportunities - in the fastest
growing e-commerce market in
the world - in a simple, hassle-
free and inexpensive way
China has an estimated
population of 1.35 billion.
With over 600 million people
with access to the internet in
2014 and online shopping
sales of over 450 billion USD
E-commerce provides the
perfect opportunity for Danish
companies to enter or expand
in the Chinese market
For more - Contact:
Head of E-Commerce Team in
China, Guangzhou
Allan Bjergvang
Mail: [email protected]
Direct +86 (20) 2829 7315
Navigating the Challenges
There are challenges though. This couldbe everything from approvals andcertifications of products, to designing aChinese website or figuring out logisticsfrom Denmark to China and/or withinChina.
Furthermore, the Chinese e-commercemarket is enormous – which means anabundance of Chinese e-commerceplatforms and a plethora of on-linebrands. For a Danish company not yetwith an established brand in China, thiscomplicates the decision process andoften leads to squandered efforts and lostinvestments.
Solution – "The Danish e-Mall"
The Trade Council has identified some ofthe leading Chinese e-commerceplatforms and will enter into apartnership and build a “Danish e-Mall”within selected e-commerce platforms –i.e. a Danish branded area where Danishcompanies fast and hassle-free can getaccess and market their products.This has a number of advantages forDanish companies:
Fast track to market. No endless hagglingover trade conditions or the need to carryout time-consuming market research toestablish current trade conditions. Being agroup of Danish companies reduces therisk of being “unnoticed” from aconsumer and Chinese e-commerceplatform vendor perspective. Finally theofficial stamp of the Danish Governmentshows the consumers that the productsare authentic, thereby creatingtrustworthiness.
Additional services
The Trade Council can help Danishcompanies enter the Chinese e-commercemarket. The Trade Council in China haslongterm expertise and knowledge on thebelow.
• The Trade Council in China canefficiently get the right approvals andcertifications on behalf of the Danishcompany. The Trade Council in Chinahas long expertise in handling all IPRmatters.
• Designing a Chinese website andmaking it capable to interact with e-commerce platforms and Chinese so-cial media platforms is extremelyimportant.
• Logistics - there are two main issues.Firstly getting products from Denmarkto China. Secondly getting theproducts out to the Chinese custom-ers.The Trade Council in Chinaprovides access to lo-gistic partners
• Handling returned e-commerce goodsin an efficient way is crucial for moste-tailer’s profitability! We de-signreturn solutions in close cooperationwith the Danish company and ourpartners.
• Trustworthiness is an issue inChina.The Trade Council in Chinacan create a social media marketingstrategy in cooperation with theDanish Company.
• The Trade Council and our partnerscan handle all kinds of translation tasks
The Trade Council - Ministry of foreign Affairs of DenmarkThe Trade Council - Ministry of foreign Affairs of DenmarkThe Trade Council - Ministry of foreign Affairs of DenmarkThe Trade Council - Ministry of foreign Affairs of Denmark
