Dr.SNSRAJALAKSHMI COLLEGEOFARTS&SCIENCE...

Dr.SNSRAJALAKSHMI

COLLEGEOFARTS&SCIENCE (Autonomous)

Re-accredited with „A‟ Grade by

NAAC Coimbatore – 641 049.

DEPARTMENT OF COMMERCE WITH COMPUTER

APPLICATIONS

B.COM(CA)SCHEMEOFEXAMINATIONS

AFTER REVISION

PART SUBJEC

T Type Course Code Name of the Course

PART –

I

LANGUA

GE

Tamil/Hindi/Malayalam/

French: Paper I

1LT/1LH/1LM

/1LF


French: Paper I


French: Paper II

2LT/2LH/2LM

/2LF

Tamil/Malayalam/Hindi/

French: Paper II

PART –

II

ENGLIS

H

English Paper I 1E1. English Paper I

English Paper II 2E1. English Paper II

PART –

III

Supportiiv

e (Allied)

Mathematics

IAI Mathematics For

Business

2A1 Statistics For Business

Economics 3A1 Managerial Economics

CORE

Generic (Cluster)

:Theory

1C1 Principles of

Accountancy

4C2 Principles of Marketing

5C3 Business

Communication

6C3 Banking Law & Practice

Discipline -Centric

Theory

4C4 Company Law

IC2 Basics of Information

Technology

2C1 Financial Accounting

3C3 E-Commerce

Technology

4C1 Corporate Accounting

3C2 Database Management

System

4C3

Object Oriented

Programming With C

++

5C2 Cost Accounting

5C4 Software development

with Visual Basic

6C1 Management

Accounting

3C1 Business Management

6C2 Web Development And

Multimedia

5C1 Principles Of Auditing

4A1 Management

Information System

Discipline-Centric

:Laboratory

ICP

Computer Application

Practical I- (Ms Word,

Excel, Powerpoint)

2CP


Practical – II - (Ms

Access, Tally &

Internet)

3CP


Practical-III - (Oracle-

Sql)

4CP Computer Application

Practical – IV (C ++)

5CP


Practical-V (Visual

Basic)

6CP

Computer Applications

Practical - VI (Web

Designing)

Elective Discipline -Centric :

Theory

501 / 502 /

503

Income Tax Law &

Practice /

Entrepreneurial

Development /

Financial Markets

601/602/603

Business Finance /

Supply Chain

Management / Brand

Management

6O4/6O5/ 6O6

Data Warehousing And

Data Mining /

Software Project

Management/ Project

Work And Viva Voce

PART -

IV

FO

UN

DA

TIO

N

Compulsory

3SP

Quantitative Aptitude

Verbal Reasoning &

Soft Skill I

4SP


Verbal Reasoning &

Soft Skill II

5SP


Verbal Reasoning &

Soft Skill III

1F1 Environmental Studies

2F1 Value Education -

Human Rights

Elective

3N1/3N2/

3N3/3N4 /3N5

Non -Major elective-I:

Basic Tamil -I/

Advanced Tamil-I/Yoga

for human excellence/

Women's

Rights/Consitution of

India

4NI/4N2/

4N3/4N4

Non -Major elective-II:

Basic Tamil -II/

Advanced Tamil-II or

General Awareness

/Consumer Rights

PART -

V Extension Extension Activities

6G1 Extension Activity

PART – I TAMIL

Course code : 1LT Credits : 4

Unit -1 Poetry

1. Engal Thaai – Bharathiyar – Naatupatru

2. Thendral – Bharathidasan – Iyarkai

Unit -2 Poetry

3. Oppilatha Samuthayam – Kaviku Abdul Rahuman

4. Polythyn Paigalil Payir Valarpu – Ra. Kaamarasu

5. Manushi – Erode Tamizhanban

6. Puvithotti – Thilagabama

7. Vellapadathathu – Salma

8. Mazhaikaala Sirumi – Marathi Maithri

9. Odu Odu Saangili – Sirpi Balasubramaniyam

10. Velicham Veliye Illai – Mu. Metha

11. Nambikai Siragu Viriyum Bothu – Tha Sumithra

12. Iraka Mudiyatha Siluvaigal – Vairamuthu

13. Pirivu – Anbu Siva

Unit -3

Short Stories – Anna Muthal Aadhavan Theetchanya Varai

1. Kokarako-Aringar Anna

2. Agalyai-Puthumaipithan

3. Thengaithundugal-Mu.Varatharasanar

4. Erandu kuzhanthaigal-Jayakanthan

5. Veayilodupoi-sa.Thamzhselvan

6. Kadalkinaru-Ravikumar

7. Anapaisa vivagaram-Aathavan Theetchanya

8. Appatha-Bharathi Kirshnakumar

9. Avarogi-s.Themozhi

10. Kazhivu-Aandal priyadharshini

Unit – 4

Grammar – Peyar, Vinai, Idai, Uri Sorkalin Pothu Ilakanam

Otru Migum Idam, Miga Idam

Unit -5

History of Literature

- Puthukavithaigalin Thotramum Valarchiyum

- Sirukathaiyin Thotramum Valarchiyum

- Mozhipeyarpu

Activity : Mozhipeyarpu

HINDI Paper – I

Course code : 1LH Credits : 4

Prose, Non-Detailed Text, Grammar and Translation

Books Prescribed:

1. PROSE : HINDI GADHYA PRABHAKAR Editor : Dr.Hiranmai

Prescribed lessons (7)are as follows:

L-1-Album

L-3-Mahathma

Gandhi L-6-

Kadhama ke

phool L-7-

Bharath Ek Hai

L-9- Jeevan ki theen pradhan

bathein L-14- Bade Bhai Saheb

L-15 Japan mein kya dekha

Publisher : Siksha

Bharathi,

KasmiriG

ate,

New Delhi 110 006.

2. NON-DETAILEDTEXT : KAHANIKUNJ

Editor :

Dr.V.P.Amithab

(Stories 1-7 only)

Publisher : Govind

Prakashan,

Sadhar

Bazaar,

Mathura,

Uttar Pradesh-281 001.

3. GRAMMAR : SHABDHA VICHARONLY

Theoretical and Applied

(Definitions, Main Sub-

divisions, Brief

Explanation and Examples)

BookforReference : Vyakaran

Pradeep By

RamdevM.A

.,

Publisher : Hindi Bhavan,

36,Tagore

Town,

Allahabad –

211002.

4. TRANSLATION : ENGLISH TO HINDI

ONLY ANUVADH

ABHYAS –III

(1-15 Lessons only)

By Dakshin Bharat Hindi Prachar

Sabha, Chennai – 600 017.

Malayalam

Course code : 1LM Credits : 4

Subject Description : Four papers to be studied during our semesters for B.A, B.Sc, and

2 semester's for B Com/ B. B. M. aild B.Sc.Computer Science etc.

The main aim is to gain communicative competence . Language as a tool of com-

lcunication, it is 1 ecessary to enable the students to use the language effectively.

Goals and objectives

1. To enable the students to acquire proficiency inlanguage

2. To exprese clearly andspontaneously

3. To introduce to the students the origin and history of ancient Malayalam

literature and to develope the taste for literaryappreciation

To cuitivate rhe habit of reading and to lnlprove the reading writingskills.

On successful completion of the course the students would have acquired good command

o› er the language which is very essential in this conlpetetive world.

CONTENTS

Paprer I, Fiction £―omposition & Translation

Books prescribeil

1. Aalahayude penmakkal (Novel) by SarahJeseph

Publihers - £―unent Books Thrissur. Price Rs 100/-

2. Rachiyammayum Mattu Pradhana Kathakalum (Short

Stories) ByUroob

Publishers: l J. C. Books, Kottayam. Price Rs 65/—

General Essay – Descriptive Writing

Expansion of proverbs

Translation – English to Malayalam (to test the Knowledge and usage of language –

Malayalam)

FRENCH PAPERI

Course code : 1LF Credits : 4

TEXT: CONNEXIONS I METHODE DE FRANCAIS REGINE MERIEUX,YVES

LOISEAU

UNITS: 1-6 (pages 8 - 74) cahier d'exercice (units 1 -6)

PART – I TAMIL

Course code : 2LT Credits : 4

Unit – 1 Poetry

1. Silapathigaram - Katurai kaathai

2. Kambharamayam - Kaikeye sulvenai padalam

Unit – 2 Poetry

Sittrilakiyam

1. KazhlikathuParavai Poem No : 496, 499

2. Nandhikalabagam Poem No : 25

Ettuthogai

1. Kuruntodai Poem No : 196, 300

2. Agananuru Poem No : 94, 196

3. Kazhlithogai Poem No : 51

Puram

1. Phathitrupathu Poem No : 24

PathuPattu

1. Pattinaphalai (Lines : 120 – 140)

PathinayanKayalKanaku Naulkhagal

1. Thirukural - Payanilasollamai

2. PhalamozhlhiNanuru – Kalladhar

3. Nanmanikadigai (Lines : 91 – 100)

Unit – 3 Urainadai

1. Kalaikagal – Munaivar .U.V.SuwainanthaUyire

2. Sanga Nayarigal – Munaivar

3. TamilarPanpadu – OruVilakam

4. Inai Sinthanai

Unit - 4 Grammar

1. Vetrumai thogai,

2. Thoganilai

Unit – 5History of Literature

1. urainadain Thoutramum Valarshium

2. Pathinenkkanku Noogal

Activity

Vinnappam, Puthukavithai, Sirukathiai

HINDI – II

Course code : 2LH Credits : 4

Modern Poetry, Novel, Translation and Letter Writing

Books Prescribed:

1. MODERNPOETRY :PANCHAVATI By Mythilisharan gupt

Publisher : Lok Bharati

Prakashan, 2/38,

Ansari Road,

Dariyaganj,

New Delhi – 110 002.

2. NOVEL :SEVASADAN

By Premchand

Publisher : Vani Prakashan,

21-A,

Dariyaganj,

New Delhi

110002.

3. TRANSLATION : HINDI TO ENGLISH

ONLY ANUVADH

ABHYAS –III

(1-15 Lessons only)

By Dakshin Bharat Hindi Prachar

Sabha, Chennai – 600 017.

4. LETTERWRITING : Personal letter, Application forleave,

Application for job, Letter to the Publisher

BookforReference : Pramanik Aalekhan

AurTippan By Prof.

VirajM.A.,

Publisher : Rajpal &Sons, KasmiriGate,New Delhi 110 006

MALAYALAM Course code : 2LM Credits : 4

Paper – II, Prose

Books Prescribed

1 Baslieei . Ekantlaa Veedl1iyile Avadhoothan (Biogarphy)

By Prof M. K,Sanu

Publihers : D .C. Books, Kottajam Price Rs120

2. Volpayil Mailjil Peyyurnbol DyPunatlai! Kunjabdulla

publishes: Mathrubhumi books kozhikkode

FRENCH

Course code : 2LF Credits : 4

TEXT: CONNEXIONS I METHODE DE FRANCAIS

REGINE MERIEUX, YVES LOISEAU

UNITS: 7-12 (pages 75 - 141) cahier d'exercice (units 7 -12)

PAPER II ENGLISH - I

Course Code: 1E1 Credits : 4

UNIT1: GRAMMAR AND USAGE-1

1. Semantics-study of words.

2. Prefixes and suffixes.

3. Reading and Comprehending.

UNIT II: GRAMMAR AND USAGE-II

1. Nouns

2. Adjectives

3. Rearranging jumbled sentences.

UNIT III: GRAMMAR AND USAGE-III

1. Tenses

2. Active and Passive voice

3. Letter Writing-Formal.

UNIT IV: GRAMMAR AND USAGE-IV

1. Common Errors

2. Articles

3. Paragraph and Essay Writing.

UNITV: PROSE (NON-DETAILED)

1. Patriotism beyond politics and Religion.

2. Tv as babysitter

3. Pele’s thousandth goal

BOOK PRESCRIBED

1. TECHNICAL ENGLISH - S. ARIUMURUGAN AND S. NAGARAJAN , SRI

KRISHNA HITECH PUBLISHING COMPANY PVT. LTD

2. ENGLISH PROSE SELECTIONS EDITED BY Dr. K. GUNASEKARAN, NEW

CENTYRY BOOK HOUSE PVT. LTD

3. HIGH SCHOOL ENGLISH GRAMMER AND COMPOSITION wren & Martin ,

Revised by N.D Prasad Rao S. Chand & CO

PAPER II ENGLISH - II

Course Code: 2E1 Credits : 4

UNIT1: GRAMMAR AND USAGE-V

1. Transformation of words

2. Synonym and antonym & British and American Vocabulary

3. Reading and Comprehending

UNIT II: GRAMMAR AND USAGE-VI

1. Adverb

2. Infinitives and Gerunds

3. Paragraph and Essay writing

UNIT III: GRAMMAR AND USAGE-VII

1. Preposition

2. Question framing

3. Letter Writing – In formal

UNIT IV: GRAMMAR AND USAGE-VIII

1. Conditional Sentence

2. Spelling and Punctuation

3. Report Writing

UNITV: PROSE (NON-DETAILED)

1. Three Days to See.

2. Tolstoy and the Youth

3. Subhash Chandra Bose

BOOK PRESCRIBED

1. TECHNICAL ENGLISH - 1 S. ARULMURUGAN AND S . NAGARAJAN,

SRI KRISHNA HITECH PUBLISHING COMPANY

2. ENGLISH PROSE SELECTIONS EDITED BY Dr. K . GUNASEKARAN , NEW

CENTURY BOOK HOUSE PVT.LTD

3. HIGH SCHOOL ENGLISH GRAMMAR AND COMPOSITION

Wren & Martin, Revised by N.D. Prasad Rao S. Chand & CO.

MATHEMATICS FOR BUSINESS

Course Code: 1A1 Credits : 4

UNIT – I

Set Theory – Arithmetic and Geometric Series – Simple and Compound Interest –

Effective rate of Interest –Sinking Fund – Annuity - Present Value – Discounting of Bills–

True Discount – Banker’s Gain.

UNIT – II

Matrix: Basic Concepts – Addition and Multiplication of Matrices – Inverse of a

Matrix –Rank of Matrix - Solution of Simultaneous Linear Equations – Input-Output

Analysis.

UNIT – III

Variables, Constants and Functions – Limits of Algebraic Functions – Simple

Differentiation of Algebraic Functions – Meaning of Derivations – Evaluation of First and

Second Order Derivatives – Maxima and Minima – Application to Business Problems.

UNIT – IV

Elementary Integral Calculus – Determining Indefinite and Definite Integrals of

simple Functions – Integration by Parts.

UNIT – V

Linear Programming Problem – Formulation – Solution by Graphical Method

Solution by Simplex Method.

Note: Theory questions shall be restricted to Section A of the Question Paper

Books Recommended for study 1. Navanitham, P.A,‖Business Mathematics & Statistics‖ Jai Publishers,Trichy-21

Books Recommended for Reference:

1. Sundaresan and Jayaseelan,”Introduction to Business Mathematics‖, Sultan

Chand Co& Ltd, Newdelhi

2. Sanchetti, D.C and Kapoor, V.K,‖Business Mathematics‖ , Sultan chand Co & Ltd,Newdelhi

3. G.K.Ranganath, C.S.Sampamgiram and Y.Rajan-A Text book Business

Mathematics-Himalaya Publishing House.

STATISTICS FOR BUSINESS

Course Code: 2A1 Credits : 4

UNIT- I

Meaning and Definition of Statistics – Collection of data –– Primary and

Secondary - Classification and Tabulation – Diagrammatic and Graphical presentation

Measures of Central tendency – Mean, Median, Mode, Geometric Mean and Harmonic Mean

– simple problems

UNIT -II

Measures of Dispersion – Range, Quartile Deviation, Mean Deviation, Standard Deviation

and Co-efficient of Variation.Skewness – Meaning – Measures of Skewness - Pearson’s and

Bowley’s co-efficient of Skewness.

UNIT - III

Correlation –Meaning and Definition –Scatter diagram, Karl Pearson’s co-efficient of

Correlation, Spearman’s Rank Correlation,. Regression Analysis – Meaning of regression and

linear prediction – Regression in two variables – Uses of Regression

UNIT – IV

Time Series – Meaning, Components and Models – Business forecasting – Methods of

estimating trend – Graphic, Semi-average, Moving average and Method of Least squares –

Seasonal Variation – Method of Simple average.

Index Numbers – Meaning, Uses and Methods of construction – Un-weighted and Weighted

index numbers – Tests of an Index number – Cost of living index number

.

UNIT - V

Interpolation: Binomial, Newton’s and Lagrange methods. Probability – Concept and

Definition – Addition and Multiplication theorems of Probability (statement only) – simple

problems based on Addition and Multiplication theorems only.

Books Recommended for Study

1. Navanitham, P.A,” Business Statistics‖ Jai Publishers,Trichy-21.

Books Recommended for Reference:

1. Statistical Methods by S.P. Gupta,

2. Statistics-Theory, Methods & Application by D.C. Sancheti and V.K. Kapoor

3. Statistics by R.S.N Pillai and V.Bagavathi

MANAGERIALECONOMICS

Course Code: 3A1 Credits :4

SubjectDescription:Toenablethestudentstounderstandvariouseconomic

strategiesinbusinessdecisionmaking.

Goals:Tomakethestudentstounderstandthetoolsthetechniquesand economicanalysis

appliedintheartof managerialdecisions.

Objectives:Onsuccessfulcompletionofthiscourse,thestudentshouldbewell

versedintheconcepts,toolsandprinciples inthefieldofEconomicsand BusinessManagement.

UNIT

-I

ManagerialEconomics–MeaningandDefinition–NatureandScope–Economic Theory –

Divisions– Goalsofafirm.

UNIT-

II

DemandAnalysis–Meaning,Determinants ofDemand–LawofDemand, Elasticity ofDemand–

Price,IncomeandCrossDemand–DemandEstimation and DemandForecasting–

DemandDistinctions.

UNIT-

III

ProductionFunction–MeaningandDefinition–ElasticityofSubstitutionand Production –Type

ofcostofProduction –Long run andShortrun cost.

UNIT-

IV

Markets–FormsofMarket–Characteristics-PricingMethods–Objectsof pricingpolicies–Practices–GovernmentinterventioninMarket.PriceTheory –

PerfectCompetition,Monopoly,Monopolisticcompetition,Monopsony,Duopoly, Duopsony

andOligopoly. UNIT-

NationalIncome-BusinessCycle–inflationanddeflation-Balance ofpayment – Monetary

andfiscalpolicies. TEXT BOOKS:

1.Dr.S.Sankaran----ManagerialEconomics----MarghamPublications,5threvised

edition2006,reprint2010.

Books for Reference:

1.R.L.Varshney and K.L.Maheshwari----Managerial Economics----Sulthan

Chandand Sons,19threvisededition,reprint2008.

2.AlakGosh and Biswanath Gosh----Managerial Economics---Kalyani

Publications

3.D.Gopalakrishna----

ManagerialEconomics,HimalayaPublishingHouse,4threvisededition,reprint2003.

PRINCIPLESOFACCOUNTANCY

Course Code :1C1 Credits :4

Description :Principlesofaccountancyseeksto enlightenthe students onthe

fundamentalprinciplesofaccountancy aswell as the methodsofpreparingvarious types

ofaccounts.

Goals :To enablethe studentsto learnprinciplesandconceptsof Accountancy.

Objective:On successfulcompletionofthiscourse,the studentshould have

understoodConceptsand conventionsofAccounting.BasicAccounting framework

UNIT–I

Fundamentals of Book Keeping – Accounting Concepts and Conventions

Journal–Ledger – Subsidiarybooks–Trial balance.

UNIT– II

CapitalandRevenue-Expenditure- Income-Finalaccountsofasoletraderwith adjustments–

Errorsandrectification-Accounting Standard-Meaningandits importance.

UNIT– III

Bill ofexchange-Accommodationbills–Average due date–Accountcurrent.

UNIT– IV

Accountingforconsignmentsand Jointventures

UNIT–V

Bank Reconciliationstatement– Receipts and Payments and income and

expenditureaccountand Balance sheet -Accountsofprofessionals.

Note:DistributionofMarksbetweenproblemsandtheoryshallbe80%and

20%.

TEXT BOOKS:

T.S. Reddy &Dr. Murthy:Financial Accounting,Margham

publications,6threvisededition2011,Chennai.

BOOKSFORREFERENCE:

1. N.Vinayakam, P.L.Mani, K.L.Nagarajan – Principles of Accountancy –

S.Chand&CompanyLtd.revisededition2008,

2.T.S.Grewal–IntroductiontoAccountancy-S.Chand &CompanyLtd.,revisededition2008 3.R.L.Gupta,V.K.Gupta,M.C.Shukla–FinancialAccounting–Sultanchand&sons,2006

4.T.S.Grewal,S.C.Gupta,S.P.Jain–AdvancedAccountancy-Sultanchand& sons,revisededition2004

5.K.L.Narang,S.N.Maheswari-AdvancedAccountancy-

Kalyanipublishers,18threvisededition2011.

6.S.K.Maheswari,T.S.Reddy - AdvancedAccountancy-Vikaspublishers,2007

7.A.Murthy-FinancialAccounting – MarghamPublishers

8.P.C.Tulsian-AdvancedAccountancy–TataMcGrawHillCompanies.

9.A.Mukherjee,M.Hanif– Modern Accountancy.Vol.1-TataMcGrawHill Companies

PRINCIPLESOFMARKETING Course Code :4C2 Credits

:4

SUBJECT DESCRIPTION:Thiscourseaimsto enlighten the studentson

functionsandconceptsofMarketing.

Goal:Toenablethe studentstoacquireknowledgeofmarketingprinciples.

Objective :On successfulcompletionofthiscourse, the students should have

understoodPrinciplesof marketing, marketsegmentation,Productlife

cycle,pricing,branding.

UNIT-I

Definitionof Marketing - Marketingconcept –Importanceof marketing in

developingcountries-FunctionsofMarketing–Marketingenvironment:various

environmentalfactorsaffectingthemarketing function,GlobalMarketing, Tele Marketing. UNIT– II

ConsumerBehaviour-Factorsaffectingconsumerbehavior,Buyingmotives - Explanationof

motivation–MarketSegmentationofdifferentbases-Marketing strategy,MarketStructureand

CustomerRelationshipMarketing. UNIT-III

The Product-Marketing characteristics -consumer goods-industrial goods- Product policy-

ProductLifeCycle(PLC)–Marketing mix-modification& elimination– Packing-

DevelopingnewProducts- strategies,ProductMix. UNIT-IV

Pricing: Meaning-Pricingpolicies–Objectives-Factorsinfluencing pricing decisions-

Competitorsactiontopricechanges-multiproduct pricing- Marketingrisks-Branding-Meaning-

Brandimage-Brand equity.

UNIT-

V

MarketingandGovernment –BureauofIndianStandards–Roleand importance-AGMARK–

Function-Consumerism –ConsumerProtection–Rights ofconsumers-GreenMarketing–

ForwardTrading inCommodities. TEXT

BOOK:

1.MarketingManagement-RajanNair ,SultanChand&CO,7thedition

reprint2008,NewDelhi

REFERENCE BOOKS:

1.Marketing-R.S.N.Pillai&Bagavathi,SultanChand,NewDelhi

2.PhilipKotler-MarketingManagement,Pearson Education/PHI12thEdition,2001.

3.MarketingManagement-

V.S.RamasamyandNamakumari,MacmillanIndiaLtd.,2002.NewDelhi 4.MarketingManagement-RajanSexena,TataMcgrawhill,2003,NewDelhi

BUSINESS COMMUNICATION

Course Code : 5C3 Credits :3

Subject Description: Thiscourseenablesthelearnerstoupdatewiththe ModernTrendof

CommunicationApplicableto Business.

Goals:To developthewrittenand oralBusinessCommunicationSkills.

Objectives : Afterthe successfulcompletionofthecoursethe student mustbe ableto

communicateclearlyintheday-to-daybusinessworld.

UNIT-I

BusinessCommunication :Meaning–ImportanceofEffectiveBusiness Communication-

ModernCommunicationMethods–BusinessLetters:Need– Functions -Kinds–

EssentialsofEffectiveBusinessLetters - Layout.

UNIT-II

TradeEnquiries-Orders andtheirExecution-CreditandStatusEnquiries–

ComplaintsandAdjustments–TypesofCollectionLetters–SalesLetters– CircularLetters.

UNIT– III

Banking Correspondence - Insurance Correspondence - Agency Correspondence.

UNIT– IV

Secretarialpractice:Meetinganditskind-Agenda,MinutesandReportWriting

UNIT- V

Lettertotheeditorofanewspaper–Applicationforappointment -Interview Letter-–PublicSpeech–

Characteristicsofagoodspeech–BusinessReport Presentations.

Text Book:

1.RajendraPalKorahill,―EssentialsofBusinessCommunication‖,Sultan Chand

&Sons,13threvisededition,2011,NewDelhi..

BOOKSFORREFERENCE:

1.Ramesh, MS, &C. C Pattanshetti, ―Business Communication‖,

R.Chand&Co,NewDelhi,2003.

2.Rodriquez MV, ―Effective BusinessCommunication Concept‖ Vikas

PublishingCompany,2003.

3.Madhukar .R.K , ―BusinessCommunication-vikaspublishinghouse,

4.Raghunathan VS ,Santhanam V, BusinessCommunication,margham publications

COMPANYLAW

Course Code :4C4 Credits

:3

SubjectDescription:Thiscourseaimstoenlightenthestudentsonthe

provisionsoftheCompaniesAct,1956alongwithrelevantcaselaws.

Goals:To enlightenthestudents’knowledge onCompaniesAct.

Objectives :Afterthesuccessfulcompletionofthecoursethestudentshould have

athroughknowledgeonFormationofCompany,Documentsrequiredand Actspertainingtoit.

Unit-I

Company–Definition–Characteristics–Kinds–PrivilegesofPrivateCompany –

LimitedLiability-Partnership-FormationofaCompany.

Unit-II

MemorandumofAssociation–Meaning–Purpose–Alteration ofMemorandum –

DoctrineofUltravires–ArticlesofAssociation–Meaning–Forms–Contents –

AlterationofArticles–DoctrineofIndoor management

Unit-III

Prospectus–Definition–Contents–DeemedProspectus–Misstatementin Prospectus––

KindsofSharesandDebentures.

Unit-IV

DirectorandSecretary–QualificationandDisqualification–Appointment– Removal–

Remuneration– Powers,Dutiesand Liabilities.

Unit- V

Meetings–RequisitesofValidMeeting–TypesofMeeting–Windingup– Meaning-

ModesofWindingUp.

Text Book 1.N.D.Kapoor, ― Company Law‖ SultanChand & Sons, NewDelhi2005


1.AvtarSingh,―CompanyLaw‖, EasternBook Co.,12thedition,1999Lucknow

2. P.Saravanavel-Companylaw,10thedition

3.PrinciplesofCompany law-N.C.Shukla and S.S. Gulshan,2ndedition 2007.

4. CompanyLaw and Secretarialpractice-D.Radha,Kathiresan.

5. Bagrial A.K,―Company Law‖, VikasPublishingHouse, NewDelhi

BASICSOFINFORMATIONTECHNOLOGY

Course Code:1C2 Credits :4

SubjectDescription:Toenablethestudentstohavethoroughknowledge of

computerhardware,software,itscomponents andoperatingsystem.

Goals :Toprovidebasicconceptualknowledgeaboutthecomputersystems and

informationtechnology

Objectives:Afterthe successfulcompletionofthecoursethe studentsshould

havethoroughknowledgeaboutconceptsandprinciples ofinformation technology.

Unit-I

Introductiontocomputer,Typesofcomputer,Characteristicsofcomputers,generationcomputers,

Classification ofcomputersystems-Micro,mini,

mainframeandsupercomputers.Analog,digitaland Hybridcomputers,

Unit-II

HardwareandSoftware: Componentsofcomputersinput,outputandstorage

devices,software:systemsoftwareandApplicationsoftware; Programming language-machine

language-assembly language,higherlevel languages.

SystemArchitecture,Flowchartandprogrammeflow charts. Stepsin

developingacomputerprogramme. Unit-III

Operatingsystems:Dos,WindowsServer2003,WindowsXP,Windows7,

LINUX,OverviewofMAC,Internet-Extranet,WWW,E.mail,Mobilecomputing.

GridComputing,ManagingApplicationDevelopment, ProblemofChangeand Recovery.

Laptopand notebookcomputers.

Unit-IV

Networking: Typesofnetworking: LAN,WAN,WLAN,MAN.Transmission

ControlProtocol/Internetprotocol(TCP/IP).Networklayer,Dataprocessingand

FileProcessing,datastorageanddataretrievalcapabilities,DataWarehousing -

DataMining,Timesharing,multiprogrammingandmultiprocessingsystems. Unit-

V

E-Commerce, security, firewalls.EthicalIssuesmanagementinformation system-

decisionsupportsystems-expert system.Computerapplicationsin various

areasofbusiness,computerrelatedjobs in business.

Text Books :

ATextBookofinformationTechnology - R. Saravanakumar,R.parameswaran

&T.Jayalakshmi,2010,sultanchand&co limited.

BOOKSFORREFERENCE

1.Computerand commonsense-Roger HuntandJohn Shellery,Prentice

Hall,NewDelhi

2.UsingMicroComputers-Brightmanand Dimsdale,Galgotia,Mumbai

3.P.c.Softwaremade simple-R.K.Taxali,TataMcGrawhill,NewDelhi

4.Introductionto computers-AlexisLeonandMathewsLeon,LeoanTechworld

ISBN0-81-259-07964,1999 NewDelhi.

5.Informationtechnologyformanagement-Henryc.Lucas,TotaMcgraw hill,2001

http://www.google.co.in/url?sa=t&rct=j&q&esrc=s&source=web&cd=1&sqi=2&ved=0CEAQFjAA&url=http%3A%2F%2Fen.wikipedia.org%2Fwiki%2FTransmission_Control_Protocol&ei=FsKDT9zUIourrAe3teHVBg&usg=AFQjCNEQbKBImrDcljPOc7pC6H1jlOnOdw



FINANCIALACCOUNTING

Course Code: 2C1 Credits :4

Subjectdescription:Thiscoursepresentsfinancialaccounting,emphasizing

variousaspectsofaccountingnamelyDepreciation, Branchaccounts,Hire

purchaseandinstallment system,SingleentrysystemandPartnership accounts.

Goals:Toenablethe studentstolearn thefunctionalaspects ofaccounting.

Objectives: Onsuccessfulcompletionofthecourse,thestudentsshouldhave

understoodtheaccountingproceduresofDepreciation, Branchaccounts,Hire

PurchaseandInstallmentSystem,Single Entryand Partnership.

UNIT

I

Depreciation– Methods-Reservesand provisions.

UNITI

I

Branchaccountsexcludingforeignbranches.Hirepurchaseandinstallment systemincluding

hirepurchasetradingaccounts.

UNITII

I

SelfBalancing-SingleEntrySystem-MeaningandFeatures-Statementof

AffairsMethodandConversionMethod.

UNITI

V

PartnershipAccounts-DivisionofProfits-Fixedand FluctuatingCapital–Past Adjustments-

GuaranteeofProfits-Admission-Retirement–Death

UNIT

V

DissolutionofPartnership-Insolvency ofPartners-RuleinGarnerVs.Murray -

PiecemealDistribution-Saletoacompany

Note:20%Marksfor theoryand 80 %marksforproblem.

TEXT BOOKS:

T.S.Reddy&Dr.A.Murthy:FinancialAccounting,6threvisededition,Margham publications-

chennai.

BOOKSFORREFERENCE

1.S.P.JainandNarang:AdvancedAccountancy,Kalyanipublication,12thedition 2001,

Newdelhi.

2.T.S.Grewal:Advanced Accountancy,sultanchand &sons,NewDelhi

3.M.CShukla:AdvancedAccountancy,sultanchand &sons,NewDelhi

4.R.L.Gupta&M.Radhasamy:AdvancedAccountancy,sultanchand&sons,

revisededition,2008,NewDelhi

E-COMMERCETECHNOLOGY

Course Code: 3C3 Credits :4 SubjectDescription:Thiscourseisdesignedtoprovideknowledgeabout ElectronicCommerce.

Goals:Toenablethestudentstounderstandthe technologyofe-Commercefor Business

Application.

Objectives:Afterthesuccessfulcompletionofthecoursethestudentmustbe aware of Techniques

intheApplicationofe-Commerce.

UNIT

I

E-Commerce-Framework-Classificationofelectroniccommerce-AnatomyofE-

CommerceApplications-ComponentsoftheIway-Network AccessEquipment-

InternetTerminology. UNITI

I

ElectronicDataInterchange-Benefits-EDILegal,Security&privacyissues-EDI

softwareimplementation-Valueaddednetworks-InternalInformationSystems-

WorkflowautomizationandCoordination-Customization andInternal Commerce. UNITII

I

Networksecurityandfirewalls-ClientServerNetworkSecurity-Emergingclient server

securitythreats- Firewallsandnetworksecurity-Dataandmessage security-

Encrypteddocumentsandelectronicmail-Hypertext publishing- Technologybehindtheweb-

Securityandtheweb. UNITI

V

ConsumerOrientedElectronicCommerce:ConsumerOrientedApplications-

MercantileProcessModels-MercantileModelsFromtheConsumersPerspective-

MercantileModelsfromtheMerchantsPerspective.

UNIT

V

ElectronicPaymentSystems-Types-DigitalTokenBasedElectronicPayment System-Smart

Cards&CreditCard,Fundtransfer–NFT-TFT,ECS,-Risk- Designingelectronic

paymentsystem.E-Banking, E-Marketing,E- Trading- Future.

Text Book:

1.RaviKalakota&Andrewb.Whinston,―FrontiersofElectronicCommerce‖,

DorlingKindersley(India)Pvt.Ltd-2006

Book for Reference

1.Bharat Bhasker, ―Electronic Commerce‖,Tata Mc GrawHill Publishing Co

Ltd,NewDelhi-2006.

2.DanielMinoli,EmmaMinoli―WebCommerceTechnologyHandbook‖,Tata

McGrawHillPublishing,NewDelhi.

3.Dr.C.S.Rayudu,‖E-Commerce&E-Business‖,HimalayaPublishingHouse,

NewDelhi,Latestedition.

CORPORATEACCOUNTING

Course Code:4C1 Credit:4

SubjectDescription:This course aims to enlighten the students on the

accountingproceduresfollowedbytheCompanies.

Goals:ToenablethestudentstobeawareontheCorporateAccountingin conformitywiththe

provision oftheCompaniesAct.

Objectives: Afterthesuccessfulcompletionofthecoursethestudentshould

haveathroughknowledgeontheaccounting practiceprevailinginthe Corporate.

Unit-I

Books ofAccountsandStatutory Books--Issueofsharesanddebentures– Forfeitureandre-issue

ofshare–Surrenderofshare-RightIssue–Books Buildingprocess– Underwriting.

Unit-II

Redemptionof Preference Shares and Debentures –Debenture

trustDeed:Meaningandfunction.

Unit-III

PreparationandpresentationofFinalAccounts:Legalrequirements–Revised Schedule VI-

partI&Part–II-Dividendprovision-FixedAssetschedule.

Unit-IV

Valuation ofShares andGoodwill– Methods.

Unit- V

LiquidationofCompanies-Statementofaffairs-DeficiencyAccount.

NOTEDistributionofMarksbetweenproblemsandtheoryshallbe80% and 20 %

Text Books:

AdvancedAccountancyVolume–II-R.L.Gupta&M.Radhasamy,sultan chand,2008.


1.T.S.Reddy&Dr.A.Murthy:CorporateAccounting,Margham publication,6th

revisededition,2011,chennai

2. S.P. Jain &K.L. Narang, ―Advanced Accountancy‖, Kalyani

Publications,2005,NewDelhi.

3.ShuklaM.C.,GrewalT.S.&GuptaS.L.,―AdvancedAccountancy‖,S.Chand

&Co.,2010,NewDelhi.

DATABASE MANAGEMENT SYSTEM


SubjectDescription: Thiscourseprovidesknowledgeoftheelectronicdata

system,Processstructures andenablesthestudentsacquirepractical knowledge.

Goals: Toenablethestudentstolearnthedatabaseoperationsandprocess on

Objectives : Thesuccessfulcompletionofthecoursethestudentsshould understand

theArchitecturalConcept,StructuralEmbeddedSQL,Hierarchical Approach

andNetworkConcept.

UNIT-

I

DatabaseSystemArchitecture-BasicConcepts:Data System,Operational

Data,DataIndependence,Architecture foraDatabaseSystem,Distributed Databases,

StorageStructures :RepresentationofData.Data Structuresand

CorrespondingOperators:Introduction, RelationApproach,Hierarchical

Approach,NetworkApproach. UNIT-II

RelationalApproach:RelationalDataStructure:Relation,Domain,Attributes,

KeyRelationalAlgebra-Introduction, TraditionalSetOperation.

Attribute,Attributenamesforderivedrelations-SpecialRelationalOperations. UNIT-III

EmbeddedSQL:Introduction–Operations notinvolvingcursors,involving cursors–

Dynamicstatements,QuerybyExample–Retrievaloperations,Built-

inFunctions,updateoperations-QBEDictionary.Normalization :Functional

dependency,First,Second,Thirdnormal forms, Relationswithmorethanone candidate

key,Goodand baddecomposition. UNIT–

IV

Hierarchical Approach:IMSdatastructure-Physical Database,Database Description-

Hierarchicalsequence-ExternallevelofIMS:LogicalDatabases,

theprogramcommunicationblockIMSDatamanipulation :Definingthe

ProgramcommunicationBlock:DL/ 1 Examples. UNIT–V

NetworkApproach:ArchitectureofDBTG System.DBTG Data Structure :The

setconstruct,Singularsets,SampleSchema,theexternallevelofDBTG–DBTG

DataManipulation.

Text book:

C.J.Date-Anintroductionto DatabaseSystems,Seventh Edition2007.

Books for Reference :

1.AbrahamSilberschatz,HenryF Korth-DatabaseSystemsConcepts,fifth Edition2006

2.BipinCDesai-Anintroductionto DatabaseSystems,galgotiapublication 7th

edition,1991

OBJECTORIENTEDPROGRAMMINGWITHC++

Course Code : 4C3 Credit:4 Goals:TopromotetheknowledgeofOOPsConceptsthrough C++.

Objectives: Afterthesuccessfulcompletionofthecoursethestudentmustbe ableto

constructanApplication withC++

Unit– I

OOPs,ANewParadigm–EvaluationofProgrammingParadigm–Objects– Classes–Multiple

ViewingoftheSameObject–EncapsulationandData Abstraction–Inheritance–Delegation–

ObjectComposition–Polymorphism – MessageCommunication–PopularOOPsLanguages–

MeritsandDemerits of OOPsMethodology– ApplicationofOOPs. Unit–II

ApplicationofC++-StructureofC++Program–Tokens,Expression-BasicData Types–

SymbolicConstants–DeclaringDataTypes-ReferenceVariables– Operator inC++-

ScopeResolutionOperator–ExpressionsandImplicit Conversions–Control Structures –

FunctionsinC++- CallbyReference–Call byValue–InlineFunctions–Default Arguments–

ConstantArguments– ClassesandObjects–DefiningMemberFunctions–

NestingMemberFunction

– PrivateMemberFunction –StaticMemberFunction. Unit– III

ArrayofObjects –FriendFunction–ReturningObjects–Constant Member Function–

PointertoMembers–ConstructorswithDefault Arguments–Copy Constructor–

DynamicConstructor–Destructor–Operator Overloadingand TypeConversions–

RulesforOperatorOverloading –FunctionOverloading– FunctionOverloading

withArguments–SpecialFeaturesofFunction Overloading.

Unit– IV

Inheritance–SingleInheritance–Types of Base Classes–Types ofDerivation –Public–

Private–ProtectedInheritance–Multilevel Inheritance–Multiple Inheritance–

HierarchicalInheritance–HybridInheritance–Polymorphism – VirtualFunctions –Pure

VirtualFunction –PointertoDerivedClasses.

Unit–V

ManagingConsoleI/OOperations–C++Streams–StreamClasses– istreams,

ostreams,ioStream,fstream,ifstream,ofstream,filebuff,istrstream,ostrstream –

UnformattedI/OOperation–ClassesforFileStreamOperations–Opening andClosingafile.

TEXT

BOOK:

E. Balagurusamy, ―ObjectOriented ProgrammingwithC++‖,TataMcGraw-

HillPublishingCompanyLimited,NewDelhi,2003.


D.Ravichandran, ―ProgrammingwithC++‖,TataMcGraw-HillPublishing

CompanyLimited,NewDelhi,2002.

COST ACCOUNTING


Subject Description:Thiscourseaimstoenlighten thestudentson

variousmethodsofcostingadopted inpractice. Goals:Tokeepthestudentsconversantwiththeever-enlargingfrontiersof CostAccounting

knowledge. Objectives:Afterthe successfulcompletionofthecoursethe student should

haveathoroughknowledgeonthe Cost Accounting principles andthe methodsof

accountingcost.

UNIT–

I

Costaccounting–Definition –Meaning–Scope–Objectives,Advantagesand Limitations–

DifferencebetweenCostaccountingandfinancialaccounting– Elements ofCost–

PreparationofCostSheetandTender. UNIT–

II

Material Control: PurchasingProcedure-Needformaterial control–Essential features

ofmaterialcontrol–Materialscontroltechniques–Stocklevels– EconomicOrderQuantity-

ABCanalysis.

Storescontrol:StoresledgerVsBinCard-PricingMaterialsIssues:FIFO,LIFO,

SimpleandWeightedAverageMethod–PerpetualInventorysystem Vs

ContinuousStockTaking. UNIT– III

LabourControl:ProductiveandIdle labour–Methods ofwagepayment: Time

rateandPieceSystem–Incentives Schemes:Halsey, Rowan,Taylorand Merrick–

Calculationofwages-LabourTurnover:causes–Methodsoflabour turnover.

UNIT–

IV

Overhead:Meaning –Classification:Elements,Functions, Behaviour–Sources ofoverhead-

Allocation, Apportionment–Primarydistributionmethod–

Secondarydistributionmethod- Absorptionofoverheads–Methods–Under Absorptionand

OverAbsorption.

UNIT–V

ProcessCosting–Features–Processlosses, Wastage, Scrap,NormalLoss–

AbnormalLoss,abnormal gain(Excludinginterprocessprofitsandequivalent byproduct).

JobCosting–contract costing-Operatingcosting:Transport- Reconciliationofcost

andfinancialaccounts. Note:DistributionofMarksbetweenproblemsandtheoryshallbe60%and 40%.

TEXT

BOOK

A.MurthyandDr.S.Gurusamy,―CostAccounting‖,VijayNicoleImprintsPrivate

Limited,Chennai. 2006. Books for Reference:

1.S.P.JainandKL.Narang,―CostAccounting‖,KalyaniPublishers,New Delhi.Edn.2005

2.R.S.N.PillaiandV.Bagavathi,―CostAccounting‖,S.ChandandCompany

Ltd.,NewDelhi.Edn.2004

3.Dr.R.Ramachandran and Dr.R. Srinivasan ―Cost Accounting‖ Sriram

Publications,2006..

4.B.S. Raman―CostAccounting‖ Unitedpublishers,2012.

SOFTWARE DEVELOPMENTWITHVISUALBASIC Course Code : 5C4 Credits :4

Subject Description :ThisCourseaidsthe studentsto developanfrontend

applicationusingVisualBasic.

Goals:Toenablethe studentstodevelopafrontendtoolforCustomer

InteractioninBusiness. Objectives:Afterthe successfulcompletionofthe coursethe studentmustbe ableto

developanapplicationusingVisualBasic. Unit– I

Introduction–Client/Server–BenefitsofClient/Server–Downsizing–Upsizing –Right sizing–

Client/ServerModels –Distributed Presentation–Remote Presentation–RemoteData–

Distributed Logic–DistributedData– Client/Server Architecture–TechnicalArchitecture–

ApplicationArchitecture– TwoTierArchitecture–

ThreeTierArchitectureOLTP&nTierArchitecture. Unit– II

IntroductiontoVisualBasic–StepsinVBApplication–IntegratedDevelopment

Environment(IDE) –Menu Bar– Tool Bar–ProjectExplorerWindow–Property Window –

Toolbox–Properties,MethodsandEvents–EventDriven Programming–WorkingwithForms-

Variables–ScopeofVariables–Constants – DataTypes.

Unit– III

Functions – Procedures– ControlStructure:If-Switch– Select–For – While– DoWhile-

Arrays– UserDefinedDataTypes– DataType Conversions- Operators– StringFunctions–

DateandTimeFunctions.

Unit– IV

CreatingandUsingStandardControls:Form,Label,Text box, Command

Button,CheckBox,OptionButton,ListBox,ComboBox,PictureBox,Image

Controls,ScrollBars–DriveListBox–DirectoryListBox-TimeControl,Frame,

ShapeandLineControls–Control Arrays–DialogBoxes–SingleDocument Interface(SDI)–

Multiple Document Interface(MDI)–Menus–MenuEditor– Menu Creation.

Unit–V

Data Controls–Data AccessObjects(DAO)–AccessingandManipulating Databases–

Recordset–TypesofRecordset–Creatinga Recordset– Modifying,Deleting Records–

FindingRecords–Data Report–Data Environment –Report-Designer–ConnectionObject–

CommandObject– Sectionofthe DataReportDesigner– DataReportControls.

TextBook:

Steven Holzner, ―VB 6 Programming Black Book‖, DreamTechPress, New

Delhi,2002.


N. Krishnan& N. Saravanan,―Visual Basic6.0in30 days‖,Scitech

Publications,(India)PvtLtd.,Chennai, 2001.

MANAGEMENT ACCOUNTING Course Code : 6C1 Credits

:4 SubjectDescription :Thiscourseaimstodevelopanunderstandingofthe conceptualframeworkof

ManagementAccounting

Goals:Toacquaintthe students,theManagementAccountingTechniques

thatfacilitatesmanagerialdecision –making. Objectives :Afterthesuccessfulcompletionofthecoursethestudentshould

haveathroughknowledgeontheManagement AccountingTechniquesin

businessdecisionmaking.

UNIT

-I

Management Accounting-Meaning-ObjectivesandScope-Relationship between

Managementaccounting, CostaccountingandFinancialaccounting– Financialstatement

analysis-Commonsizestatements,Comparative statementsandTrendanalysis.

UNIT-

II

Analysisoffinancialstrength:Ratioanalysis–Usesandlimitations-Analysis

ofliquidity,solvency andprofitability-Constructionof balance sheet.

UNIT-

III

Analysisoffinancialbehavior: FundflowStatement -BalancesheetVsFund

FlowStatement–Assessmentofincreaseordecreaseinworkingcapital– Components of

fundsfromoperation– Preparationoffundflowstatement.Cash flow statement: Cash flow

in operating, financing and investment

activities.FundflowstatementVsCashflowstatement..

UNIT-

IV

MarginalCostingandBreakEvenAnalysis-ManagerialApplicationsof marginalcosting -

Significanceandlimitationsof marginalcosting.

UNIT-

V

Budgetingandbudgetarycontrol:Definition–Importance -Budgetmanual–

Budgetcommittee-Essential,classification ofbudgets- Masterbudget– Preparation

ofcashbudget,sales budget,purchasebudgets,material budget, flexiblebudgets.-

Standardcosting-meaning,importance-variance analysis-

(material&Labourvarianceonly)

Note:DistributionofMarksbetweenproblemsandtheoryshallbe60%and 40%.

TEXT

BOOK

A.MurthyandDr.S.Gurusamy,―ManagementAccounting‖,VijayNicole Imprints Private Limited,Chennai. 2006.,ISBN-81-8209-048-2

BOOKSFORREFERENCE

1.Dr.S.N.Maheswari.―ManagementAccounting‖,SultanChand& Sons,

NewDelhi,2006. 2.SharmaandS.K.Gupta―ManagementAccounting‖, KalyaniPublishers,

NewDelhi,2007.

3.S.P.JainandKL.Narang,―CostandManagementAccounting‖,Kalyani Publishers,NewDelhi,2004.

4.Dr.R.Ramachandranand Dr.R.Srinivasan, ―ManagementAccounting‖,

Srirampublication,2004.

BUSINESSMANAGEMENT

Course Code :3C1

Credits :4

Subject Description :To enablethe studentstoknow the basicprinciples of management

Goals:To makethe studentsto understandthefunctionsofmanagement

Objectives:On successfulcompletionofthiscoursethe studentshould be

wellversedintheprinciplesinvolved in applyingmanagementstrategies inbusiness

UnitI

DefinitionofManagement–ManagementandAdministration –Natureand

ScopeofManagement -FunctionsofManagement–Management asascience orArt

orprofession-ScientificManagement –objective-socialresponsibilities

ofmanagement.ContributionofF.W.Taylor– HenryFayol. UnitII

Planning–Meaning –NatureandImportanceofPlanning–Planningpromises

– MethodsandTypesofplans–DecisionMaking. UnitIII

Organization–Meaning,NatureandImportance–ProcessofOrganization–

PrinciplesofSoundOrganization–Organization Structure–SpanofControl–

OrganizationChart–Departmentation–DelegationandDecentralization –

AuthorityrelationshipLine,Functionaland Staff. UnitIV

Staffing and Directing- Supervision- Motivation – Need – Determinants of behaviour–

Maslow’sTheoryofMotivation–Motivation Theoriesin Management –X,YandZtheories–

Leadershipstyles–MBO–Management byException.

UnitV

Controlling - natureand process ofcontrol– Techniques ofcontrol -

characteristicsofidealcontrolsystem-CommunicationinManagement–Co- ordination-

NeedandTechniques.

Text book:

BusinessManagement-Dinkar – Pagare,Firstedition,sultanchand, 2000,Newdelhi.


1.PrinciplesofManagement- Koontzand O’Donald,TataMcgrawhill,NewDelhi

2.PrinciplesofManagement–R.K. Sharma&ShashiK.Gupta,2007,Kalyani

Publisher,Chennai.

3.The PrinciplesofManagement-RustomS.Davan

4.BusinessOrganizationandManagement-Y.K.Bhushan18threvised edition,sultan

Chand,Delhi.

5.BusinessManagement-Chatterjee

WEB DEVELOPMENTANDMULTIMEDIA

Course Code :6C2 Credits :4

Subject Description :Thiscourseaidsthelearnerto knowtheworkingof

animationcreativity,usesOfsearchengines and proceduretodevelopaweb page.

Goals:To makethe studentsexpertise increatingWeb Page

Objectives:Afterthe successfulcompletionofthe coursethe studentmust know the

conceptsofMultimediaand designaWebPage.

UNIT-

I: IntroductiontoWebDesigning:Webpages – Tiers– Conceptof aTier –

ComparisonofMicrosoftandJavaTechnologies–WebPages–StaticWebPages –Plug-ins–

Frames–Forms.Dynamic WebPages:Need–Magic ofDynamic WebPages–Overview

ofDynamicWebPageTechnologies–Overview of DHTML–CommonGatewayInterface–

ASP–ASPTechnology–ASPExample – Modern Trendsin ASP– JavaandJVM–

JavaServlets–JavaServerPages. UNIT-

II: TCP/IP:TCP/IPBasics –WhyIPaddress–Logical Address- TCP/IPExample-

TheconceptofIPaddress–BasicsofTCP–FeaturesofTCP–Relationship

betweenTCPandIP–PortsandSockets–ActiveOpenandPassiveOpen-TCP Connections–

WhatmakesTCPreliable?–TCPPacketformat-PersistentTCP connections– UDP –

DifferencesbetweenTCPandUDP.

UNIT-

III:

Introduction: MultimediaPresentation and Production – Characteristicsof

Multimedia Presentation–MultipleMedia-UtilitiesofMulti-sensoryPerception –

HardwareandSoftwareRequirements.DigitalRepresentation: Analog Representation –

Waves–DigitalRepresentation–Needfor Digital Representation –AnalogtoDigital

Conversion–DigitaltoAnalogConversion. Text:TypesofText–UnicodeStandard–Font–

Insertion ofText–Text compression– Fileformats. UNIT-

IV:

Audio: Introduction–Acoustics–Natureof SoundWaves–Fundamental

CharacteristicsofSound–Microphone–Amplifier–Loudspeaker–AudioMixer –

DigitalAudio–Synthesizers–MIDI–Basics ofStaffNotation –Sound Card–

AudioTransmission–AudioFileformatsandCODECs –AudioRecording Systems–

AudioandMultimedia–VoiceRecognitionandResponse-Audio Processing Software. UNIT-

V:

Video:AnalogVideoCamera–TransmissionofVideoSignals–VideoSignal Formats–

Television BroadcastingStandards–DigitalVideo–DigitalVideo Standards–PCVideo–

VideoRecordingFormatsandSystems-VideoFile FormatsandCODECs– Video Editing–

VideoEditingSoftware.

TEXTBOOK

S:

ComdexMultimediaAnd Web Design– VikasGupta,DreamtechPress.2007.

REFERENCE

BOOKS:

1.WebtechnologiesTCP/IPtoInternetApplicationsArchitectures –

AchyutS Godbole&AtulKahate,2007 ,TMH.

2.Internetandweb technologies– Rajkamal,TMH.,march31st2012.

3.WebapplicationsConcepts andRealworldDesign – CraigD.Knuckles,

DavidS.Yuen.

4.Principlesofmultimedia– RanjanParekh,2007,TMH.

5.Multimedia:MakingitWork–Tay Vaughan, 7thedition,TMH.

PRINCIPLES OFAUDITING

Course Code :5C1

M

a

x

M

a

r

k

s

Credits : 4

Subject Description :Thiscourseaimstocreateinterestin themindsof

studentstowardsAuditingProfession.

Goals:Tofamiliarize the studentswiththePrinciplesofAuditing. Objectives:On successfulcompletionofthiscourse,the studentshould be

wellversedinthefundamentalconcepts ofAuditing.

UNIT–

I

Auditing–Origin–Definition–Objectives–Types–AdvantagesandLimitations – Qualitiesofan

Auditor– AuditProgrammes.

UNIT–

II

InternalControl–InternalCheckandInternalAudit–AuditNoteBook–Working

Papers.Vouching–Voucher–VouchingofCashBook–VouchingofTrading Transactions

UNIT–

III

Verification and Valuation of Assets and Liabilities – Auditor’s position

regardingthevaluationandverificationsofAssetsandLiabilities–Depreciation –

ReservesandProvisions-GeneralReserves--Provisionsrelating topublished Accounts

UNIT–

IV

AuditofJointStockCompanies–Qualification–Dis-qualifications–Various

modesofAppointmentofCompanyAuditor–RightsandDuties–Liabilitiesof

aCompanyAuditor–Share CapitalandShareTransfer Audit–AuditReport – Contentsand

Types.

UNIT–V

Investigation–Objectives ofInvestigation– D i f f e r e n c e betweenAuditand

investigation-Types ofinvestigation–Audit ofComputerised Accounts–

ElectronicAuditing–InvestigationundertheprovisionsofCompaniesAct1956.

Text Books:

Dinkarpagare-Principlesofauditing-Sultanchandcompanyltd.,10thedition, 2004,

reprint2006.NewDelhi Books for Reference:

1. B.N. Tandon, ―PracticalAuditing‖,S.Chand CompanyLtd,,revisededition

2001,NewDelhi.

2. F.R.MDePaula, ―Auditing-theEnglishlanguageSociety and SirIsaac

PitmanandSonsLtd,13thedition,1966,London

3.Spicer and Pegler, ―Auditing: Khatalia’sAuditing‖December19th2011,

4.KamalGupta, ―Auditing ―,TataMcgriall Publications,secondreprint1999

5.Pradeep kumar, Baldev Sachdeva& Jagwant Singh–Auditing PrinciplesAnd

Practices,Kalyanipublications,NewDelhi,2008.

MANAGEMENTINFORMATIONSYSTEM

Course Code : 4A1 Credits :4

Subject Description:Thiscourseisdesignedtoprojecttheimportanceof

InformationinBusiness/ ManagementDecisionmaking.

Goals : ToknowtheIntegrationofBusinessInformationthrough

Computers.

Objectives : Afterthesuccessfulcompletionofthecoursethestudent must beawareof

utilizationofbusinessinformationfordecisionmaking.

UnitI

ManagementInformationSystem:Meaning–Features–Requisitesof an effective MIS–MIS

Model–Components–SubsystemsofanMIS–Roleand Importance–CorporatePlanning

forMIS–GrowthofMISinanOrganisation- CentralizationVs.DecentralizationofMIS support–

LimitationsofMIS.

UnitII

SystemConcepts–ElementsofaSystem-Characteristics ofasystem-Types ofSystem–

CategoriesofInformationSystem–SystemDevelopmentLifeCycle – SystemEnhancement.

UnitIII

InformationSystemsinBusinessandManagement:TransactionProcessing System

InformationRepeatingandExecutiveInformationSystem.

UnitIV

DatabaseManagementSystems–ConceptualPresentation–ClientServer

ArchitecturesNetworks– BusinessProcessRe–Engineering[BPR].

UnitV

Functional Management Information System: Financial – Accounting – Marketing-

Production– Humanresource – BusinessProcess Outsourcing.

Text Book

AmanJindal,―ManagementInformationSystem‖,KalyaniPublishers,NewDelhi,2003.


1.GordenB.Davis&MargretheH.Olson,―ManagementInformation System‖,Mc Graw–

HillPublishing,NewDelhi.

2. Dr. S.P. Rajagopalan, ―Management Information System‖, Margham

Publications,Chennai, 2006.

COMPUTERAPPLICATIONPRACTICAL–I

(MSWORD,MSEXCEL,MSPOWERPOINT) Course Code:1CP Credits :2

Subject Description:ComputerApplicationPractical –I seeksto enlighten

thestudentsonthefundamentalknowledge inoperatingcomputer systems.

Goals :To enablethe studentsto operatethe systems

Objectives :On successfulcompletionofthecourse,the studentsshould

havefundamentalknowledge inoperatingthecomputer

I-MS WORD

1. TypeChairman’sspeech/Auditor’sreport /Minutes/Agendaandperform thefollowing

operations:Bold,Underline,FontSize,style,Backgroundcolor, Textcolor,Linespacing,

SpellCheck,Alignment,Header&Footer,Inserting pagesandpage numbers,Findand Replace.

2.Preparean invitationforthecollegefunctionusingTextboxesandclipparts.

3.DesignaninvoiceandAccount salesbyusingDrawingtoolbar,ClipArt, Word Art,

Symbols,Bordersand Shading.

4.Preparea ClassTime Tableandperformthefollowingoperations:Inserting

thetable,DataEntry, AlignmentofRowsandColumns,InsertingandDeleting the Rows

andColumns andChange ofTableFormat.

5.PrepareaShareholdersmeetingletterfor10membersusingmailmerge operation.

6.Prepare Bio-DatabyusingWizard/Templates.

II-MS EXCEL

1.Prepareamarklistofyourclass(minimum of5subjects)andperformthe

followingoperations:DataEntry,Total,Average,ResultandRankingbyusing

arithmeticandlogicalfunctionsandsorting.

2. PrepareFinalAccounts(Trading,Profit&LossAccount andBusiness Sheet)

byusingformula.

3.Drawthedifferent typeofcharts(Line, Pie,Bar)toillustrateyear-wise

performanceofsales,purchase,profitofacompanybyusingchartwizard.

4.Prepareastatement ofBankcustomer’saccount showingsimpleand

compoundinterestcalculations for10differentcustomersusingmathematical

andlogicalfunctions.

5.PrepareaProduct LifeCyclewhichshouldcontainthefollowingstages:

Introduction,Growth,Maturity,Saturation,Decline.

III-MS POWERPOINT

1.Designpresentationslidesforaproduct ofyourchoice.Theslidesmust

includename,brandname,typeofproduct,characteristics, specialfeatures, price,specialoffer

etc.Addvoiceifpossibletoexplainthefeatures ofthe product.The presentationshouldwork in

manual mode.

2.Designpresentationslidesfororgranizationdetailsfor5levelsofhierarchy ofacompanybyusing

organizationchart.

3.Designslidesfortheheadlines NewsofapopularTVChannel.The

PresentationShouldcontainthefollowingtransactions: Topdown,Bottomup, Zoominand

Zoomout.-The presentationshouldworkincustommode.

4.Designpresentationslidesaboutanorganizationandperform frame movement

byinterestingclipartstoillustraterunningofanimage automatically.

5.Designpresentationslides fortheSeminar/Lecture Presentationusing

animationeffectsandperformthefollowingoperations:Creationofdifferent

slides,changingbackground color,fontcolorusingwordart.

COMPUTERAPPLICATIONPRACTICAL-II

(MSACCESS,TALLY&INTERNET) Course Code :2CP Credits :2

Subject Description:ComputerApplicationPractical –II seeksto enlighten

thestudentson thefundamentalknowledge inoperatingcomputer systems.

Goals :To enablethe studentsto operatethe systems

Objectives : On successful completion of the course, the students should

have fundamental knowledge in operating the computer and to get the practical

knowledge in tally and developingtheprogrammingskill. I-MS ACCESS

1.Prepareapayrollforemployeedatabaseofanorganizationwiththefollowing

Details:Employeeid,Employeename,DateofBirth,Department and

Designation,Dateofappointment,Basicpay,DearnessAllowance,HouseRent

Allowanceandotherdeductionsif any.Performqueriesfordifferentcategories.

2.Createmailinglabelsforstudentdatabasewhichshouldincludeatleast threeTablemust

haveatleasttwo fieldswiththefollowing details:Roll Number, Name,Course,Year,College

Name,University,Address,Phone Number.

3.Gatherprice,quantityandotherdescriptions forfiveproductsandenterin the

Accesstableandcreateaninvoice in formdesignview.

4.Createformsforthe simpletableASSETS.

5.Create reportforthePRODUCT database.

II– TALLY ANDINTERNET

1.Createanew company,group,voucherandledgerandrecordminimum 10 transactions

anddisplaythe relevantresults.

2.Prepare trialbalance,ProfitandLossA/candBalanceSheet(withminimum

ofanyfiveadjustments).

3.Prepareinventorystatementusing(Calculateinventorybyusingallmethods)

a)FIFOb)LIFOc)SimpleAverageMethodd)WeightedAverageMethod

4.Createane-mailidand checkthe mail inbox.

5. Learn how to use search engines and visit yahoo com, rediff.com, hotmail.comand

google.com

6.Visityour Universityand collegewebsitesand collecttherelevantdata.

COMPUTERAPPLICATIONPRACTICAL-III (ORACLE–SQL)

Course Code :3CP Credits :2

SUBJECT DESCRIPTION:Toenlighten the studentsknowledge inoracle

GOALS :Toenablethestudentstocreateadatabaseusing oracle

OBJECTIVES : On successful completion of the course, the

studentsshould havethorough knowledge increatingdatabasewithoracle

1.Createatable "Company"withthe followingfields andinsertthevaluesfor

10 employees.

FieldName FieldType Fieldsize

CompanyName Character 15

Proprietor Character 15 Address Character 25

SupplierName Character 15

No ofemployees Number 4

GPPercent Number 6 with 2 decimal places

Queries:

a)Displayalltherecordsofthecompanywhichareintheascendingorderof

GPpercent. b)Display thename ofthecompanywhose suppliername is"Telco".

c)Displaythe details ofthecompanywhoseGPpercentisgreater than20and order byGPPercent.

d)Displaythedetailofthecompanyhavingtheemployee rangingfrom300to

1000. e)Displaythe name ofthecompanywhose supplier issame astheTata's.

2.Createatablenamed"Employee"withthefollowingfieldsandinsertthe values.

FieldName FieldType FieldSize EmployeeName Character 15

EmployeeCode Number 6

Address Character 25

Designation Character 15

Grade Character 1

DateofJoin Date -

Salary Number 10 with 2 decimal

places

Queries

a) Displaythename oftheemployeewhosesalaryisgreaterthan Rs.10,000

b)DisplaythedetailsofemployeesinascendingorderaccordinggtoEmployee

Code.

c)Displaythetotalsalary oftheemployeeswhosegradeis"A"

d)Display thedetailsoftheemployeeearningthe highestsalary. e)Displaythe

names oftheemployees whoearn morethan "Ravi"

3.Createatable"Student"withthefollowingfields andinsertthevalues: FieldName

FieldType FieldSize

StudentName Character

15

Gender Character 6 RollNo Character 10

DepartmentName Character 15

Address Character 25

Percentage Number 4 with 2 decimal places

Queries:

a)Calculatetheaveragepercentage ofstudents.

b)Display thenamesofthe studentswhosepercentage isgreaterthan80. c)Displaythe

details ofthe studentwho gotthehighestpercentage.

d)Displaythedetailsofthestudentswhosepercentageisbetween50and70. e)Displaythe details

ofthe studentswhosepercentageisgreaterthanthe percentageoftherollno=12CA01.

4.Createatable"Product"withthefollowingfields andinsertthevalues: FieldName

FieldType FieldSize ProductNo Number

6

ProductName Character 15

UnitofMeasure Character 15

Quantity Number 6withdecimalplaces Total Amount

Number 8withdecimal places

Queries: a)Usingupdatestatementscalculatethetotalamountandthenselectthe record.

b)Selecttherecordswhoseunitofmeasure is"Kg".

c)Select therecordswhosequantityisgreaterthan10andlessthanorequal

to20.

d)Calculatetheentiretotalamountby using sumoperation.

e)Calculatethenumberofrecordswhoseunitpriceisgreaterthan50with countoperation. 5.CreatethetablePAYROLL withthefollowingfieldsandinsertthevalues: FieldName

FieldType FieldSize

EmployeeNo Number 8

EmployeeName Character 8

Department Character 10

BasicPay Number 8 with 2

decimal places

HRA Number 6with2 decimalplaces DA

Number 6 with 2

decimal places

PF Number 6 with 2

decimal places

NetPay Number 8 with 2 decimal

places

Queries:

a)Updatethe recordsto calculatethenetpay.

b)Arrangetherecordsoftheemployeesinascendingorder oftheirnetpay.

c)displaythe details oftheemployees whosedepartmentis"Sales".

d)Selectthedetails ofemployeeswhoseHRA>= 1000and DA<=900.

e)Selecttherecords indescendingorder.

6.CreateaTablePublisher and Bookwiththefollowingfields: FieldName

FieldType FieldSize

Publisher Code Var Char 5

Publisher Name Var Char 10

Publisher city Var Char 12

Publisher State Var Char 10 Title ofbook Var Char 15

Book Code Var Char 5

Book Price Var Char 5

Queries: a)Inserttherecords intothetablepublisherandbook.

b)Describethe structureofthetables.

c)Show thedetailsofthebookwiththetitle"DBMS".

d)Showthedetails ofthebookwithprice>300. e)Show thedetailsofthebookwithpublishername "Kalyani".

f)Selectthebook code, booktitle,publishercityis"Delhi".

g)Selectthebook code, booktitleandsortbybookprice.

h)Count thenumberofbooks ofpublisherstartswith"Sultanchand". i)Findthe

nameofthepublisherstartingwith"S".

7.CreateatableDeposit and loanwiththefollowingfields:

FieldName FieldType FieldSize

Account Var Char 6

Branch Name Var Char 15

CustomerName Var Char 20

BalanceAmount Var Char 10

LoanNumber Var Char 7

Loan Amount Var Char 6

Queries:

a)Inserttherecords intothetable. b)Describethe structureofthetable.

c)Displaythe recordsofDepositand Loan.

d)Findthenumberofloanswith amountbetween10000and 50000.

e)Listinthealphabeticalorderthenamesofallcustomerswhohavealoanat theCoimbatorebranch.

f)FindtheaverageaccountbalanceattheCoimbatorebranch.

g)Updatedepositstoaddinterestat5%tothebalance.

h)Arrangetherecords indescendingorder oftheloanamount.

i)Findthetotalamountofdepositin'Erode' branch.

COMPUTERAPPLICATIONPRACTICAL-IV

(OOPSWithC++)

Course Code : 4CP Credits :2

SUBJECTDESCRIPTION:Toenlightenthestudentson knowledgein C++

Programming

GOALS :Toenablethestudentsto do programmesinC++

OBJECTIVES :On successfulcompletionofthecourse,the students should

havethoroughknowledge in softwaredevelopmentin C++

1.ProgramtocalculatedepreciationunderStraight Linemethodand Diminishing

Balancemethod(usingclass,definingmemberfunctionsoutside the class).

2.ProgramtocalculatedepreciationunderDiminishingBalancemethod(Using class,defining

memberfunctioninside theclass)

3.ProgramtocalculateEconomicOrderQuantity(usingnestingofmember function).

4.Program to print the Employees'payrollstatement(usingcontrolstructures).

5.ProgramtocalculatesimpleInterestandcompoundInterest(usingnested class).

6.Programtocalculatenetincomeofafamily(usingfriendfunctionintwo classes).

7.Program to print the book listoflibrary(usingarray ofobjects).

8.Program to prepare costsheet(usinginheritance).

9.Program to calculate marginofsafety(usingmultilevelinheritance).

10. Programforbanktransaction(usingconstructorand destructor).

11.Programtocalculateincreaseordecreaseinworkingcapitalusingoperator overloading.

12.Programtocreatethestudentfileandpreparethemarksslipbyaccessin thefile.

COMPUTERAPPLICATIONS PRACTICAL-IV (VISUALBASIC)


SUBJECT DESCRIPTION:Toenlighten the studentsknowledge in VisualBasic GOALS :To enablethe studentsto develop projects inVB

OBJECTIVES:Onsuccessfulcompletionofthecourse,thestudentsshould

havethoroughknowledge in softwaredevelopmentwithVB

1.Designaformwithtextboxtoperformthealignmentandformat function.

2.Designaformto displaythelistofproductsby declaringarrayfunction.

3.Designaformto calculatecapitalbudgetingtechniqueby declaring finance

function andvariabledeclarationusingoptionbutton (Radio/Checkbox).

4.Designaformto displayanadvertisementbanner using imagebox

controlwithstring function.

5.Designaformto computecostofcapitalusingfinancefunctioninvisual basicusingcheck

box.

6.Designaformtoperformworkingcapitalanalysisbydeclaringfinance functionusingflex

gridcontrol.

7.Designaformto displayBreak-even analysisusinglineand chart

controls,bydeclaring variables.

8.Designaformtopresentproductdetailslikepurchases, sales,profit,etc

bydeclaringarrayfunctions and presentthedetailsinarichtext box(RTF).

09. DesignaPaySlipforan organizationand create adatabase usingusing SQLand Data

Control.

10. Designtheformto displaythehighlightsofthe budgetusingoption button and

animation.

11. Designtheformto createabank customerdatabaseby declaringsimple array

andmultiplearraysusingDataControl.

12. Designaformtocalculateminimum,maximum,reorder,reorder quantity,EOQand

display theinventorycontrolrecordsusingdata object.

COMPUTERAPPLICATIONS PRACTICAL-V

(WebDesigning)


SUBJECT DESCRIPTION: To enlighten the students on knowledge

Multimediaandwebdesigning.

GOALS : To enable the studentsto developanimationcreativity.

OBJECTIVES : On successfulcompletionofthecourse,the students should

havethoroughknowledge inworkingin multimediaandweb designing

1.CreateSun FlowerusingPhotoshop.

2.CreateWaterDropsusingPhotoshop.

3.AnimatePlaneFlyingtheCloudsusingPhotoshop.

4.CreatePlasticSurgeryforNose usingPhotoshop.

5.CreateMouse using Photoshop.

6.CreateSeethrutextusingPhotoshop.

7.CreateMilitaryClotheusingPhotoshop.

8.CreateStoneTextureusing Photoshop.

9.Create RolloverButtonsusing Photoshop.

10. CreateRealisticStoneStructureusingPhotoshop.

11. CreateWeb Page usingPhotoshop.

12. ConvertBlackand WhitetoColorPhoto usingPhotoshop.

ELECTIVE–INCOMETAX LAW &PRACTICE Course Code :5O1 Credits :4

Subject Description :Thiscourseaimstoprovide anin-depthknowledgeon the

provisionsofIncomeTax.

Goals:Tofamiliarizethe studentswithrecentamendmentsinIncome-tax. Objectives:Onsuccessfulcompletionofthiscourse,thestudentshouldbewell

versedintheprevailingact.

UNITI

HistoryofIncomeTax-IncomeTaxAct–DefinitionofIncome–Assessmentyear – previous year

Assesee–Scope ofIncome– Charge ofTax–Residential status -Exempted Income(sec.10). UNITII

HeadsofIncome: IncomefromSalaries–IncomefromHouseProperty. UNITIII

ProfitandGainsofBusinessorProfession–IncomefromOtherSources. UNITIV

Capital Gains –Deductions from Gross Total Income (sec80),80C,80D 80DD,80E,80G&.80U.

UNITV

Setoffand Carryforwardoflosses– ComputationofagriculturalIncome-

AggregationofIncomefor individuals(souse&minor)-ComputationofTax liability–

AssessmentofIndividuals.

Note:DistributionofMarksbetween theoryand problemshall be 40%and 60% respectively. Text Books:

1.Gaur and Narang, ―Income Tax LawandPractice‖

Kalyanipublishers40threvisededition2012,NewDelhi


1.T.Srinivasan, S.Mayilvaganan-IncomeTax lawandpractice,SCITECH

Publication(INDIA)private limited,2011.

2.Dr.HC Mehrotra, ―Income-taxLaw and Accounts‖SahithyaBhavan publishers 3.Dr.BhagwathiPrasad-IncomeTax lawandpractice,Wiswaprakasam ,NewDelhi.

ELECTIVE–ENTREPRENEURIALDEVELOPMENT Course Code : 5O2 Credits :4

Subject Description : This course enables the students to know the fundamentalsofbeing

agoodentrepreneur.

Goals:To enablethe students to learnthe conceptofEntrepreneurship Objectives:Onsuccessfulcompletionofthiscourse,thestudentshouldbe well versedinConcept

relatingtoentrepreneur,Knowledgeinthefinance institution,projectreportincentives

andsubsidies.

Unit– I

Conceptofentrepreneurship:DefinitionNatureandcharacteristics of entrepreneurship–

functionandtypeofentrepreneurship phasesofEDP. Development

ofwomenentrepreneur&ruralentrepreneur–includingself employmentofwomencouncil

scheme.

Unit– II

Thestart-upprocess,Projectidentification–selectionoftheproduct–project

formulationevaluation –feasibilityanalysis,ProjectReport.

Unit– III

Institutionalservicetoentrepreneur–DIC,SIDO,NSIC,SISI,SSIC,SIDCO– ITCOT,

IIC,KUICand commercialbank.

Unit– IV

Institutionalfinancetoentrepreneurs : Roleof financialinstitutions-IFCI,SFC,

IDBI,ICICI,TIIC,SIDCS, LICandGIC,UTI,SIPCOT–SIDBIcommercial bank venturecapital.

Unit–V

Incentivesandsubsidies–Subsidizedservices–subsidyformarket.Transport –

seedcapitalassistance-TaxationbenefittoSSIroleofentrepreneurinexport

promotionandimportsubstitution. Text Book:

1.EntrepreneurialDevelopment-S.S.Khanka,S.Chand&Companyltd,

4thedition,2010,NewDelhi Books for Reference:

1.EntrepreneurialDevelopment–C.B.GuptaandN.P.Srinivasan,Sultan.chand

5thedition,Reprint2012, NewDelhi.

2.EntrepreneurialDevelopment–P.Saravanavel,Esspeekaypublishing

house,Chennai, 2ndedition.

3.FundamentalsofEntrepreneurshipand SmallBusiness– Renu Arora& S.KI.Sood.

ELECTIVE–:FINANCIAL MARKETS Course Code :5O3 Credits :4

Subject Description :Thiscourseaimstocreateawarenessaboutthe role and

importanceoftheseagenciesinCorporate Financing.

Goals:To enablethe students to knowthefunctioningofIndian

FinancialMarketsandInstitutions. Objectives:Onsuccessfulcompletionofthiscourse,thestudentshouldknow aboutthemethods

offinancingbythisagenciesandthekeyroleplayedby theminCorporateFinancing.

Unit– I

FinancialMarkets–StructureofFinancialMarkets–FinancialInvestment– MoneyMarket

inIndia–IndianCapitalMarkets–DifferencebetweenMoney MarketandCapitalMarket–

ClassificationandobjectofIndianMoneyMarkets andStructureof Capital Markets.

Unit– II

MarketsforCorporateSecurities–PrimaryMarkets -SEBI Regulations–

FunctionsIssueMechanism–Merchant Banking-RoleandFunctions of MerchantBankers

inIndia–Underwriting.

Unit– III

SecondaryMarkets–SEBIRegulations-BSE,NSE,OTCEI-StockExchange–

RoleofSecondaryMarket –TradinginStockExchange–VariousSpeculative Transactions–

RoleofSEBI–RegulationofStockExchange-FunctionofBombay stockexchangeandLondon

stockexchange.

Unit– IV

FinancialIntermediaries - Role ofCommercial Banks-–IDBI–IFCI– LIC–GIC– UTI–

MutualFunds –InvestmentsCompanies,InvestmentBank.

Unit–V

New ModesofFinancing–LeasingasSourceofFinance–Formsofleasing– VentureCapital–

DimensionFunctions –VentureCapitalinIndia –Factoring– Types–Modus Operandi

ofFactoring– FactoringasSourceofFinance– Securitisationofassets–

MechanicsofSecuritisation-UtilityofSecuritisation– SecuritisationinIndia,

Text Books:

1.Financialmarketsandinstitutions-Dr.S.Gurusamy,TatamcgrawHill2nd

edition.,2009. Books for Reference:

1.Essentials ofBusinessFinance -R.M.SriVatsava,Himalyapublishing house

Reprint1998,Mumbai.

2.Indianfinancialsystem-Dr.S.Gurusamy,TataMcgrawhilleducation private

limited,Firstreprint2009,NewDelhi

3.FinancialServices- Dr.R.Shanmugam,WileyIndiaprivate limited,New

Delhi..

4.FinancialMarketsandservices-E.Gordon,K.Natarajan,Himalayapublishing house

NewDelhi.

5.Financialservices– D.Joseph Anbarasu,V.K.

Boominathan,P.Manoharan,G.Ganaraj,sultanchand

&sons,3rdrevisedenlargededition2007.Delhi.

6.FinancialManagementTheoryand Practice -

PrasannaChandra,TataMcgrawhill,NewDelhi.

ELECTIVE:BUSINESS FINANCE Course Code :6O1 Credits :4 Subject Description :Thiscourseaimstothrowlightonthe

importanceofFinancetoBusinessandtheproperwaysofmanagingit.

Goals:To enablethe students to knowtheintricaciesofBusinessFinance.

Objectives:On successfulcompletionofthiscourse,the studentshould be

wellversedintheconceptofBusinessFinanceandtheApplicationofFinance toBusiness.

Unit– I

BusinessFinance:Introduction–Meaning –Concepts-Scope–Functionof Finance

TraditionalandModern Concepts–ContentsofModernFinance Functions.

Unit– II

FinancialPlan:Meaning-Concept–Objectives–Types–Steps–Significance–

Fundamentals.

Unit– III

Capitalisation -BasesofCapitalisation–CostTheory–EarningTheory–Over Capitalisation–

UnderCapitalisation :Symptoms–Causes–Remedies– WateredStock – WateredStock

Vs.OverCapitalisation.

Unit– IV CapitalStructure–Cardinal PrinciplesofCapitalstructure–Trading onEquity

–CostofCapital–Concept–Importance–Calculationof Individualand

CompositeCostofCapital.

Unit–V

SourcesandFormsofFinance: EquityShares,PreferenceShares,Bonds,

DebenturesandFixedDeposits –Features–AdvantagesandDisadvantages- Lease

Financing:Meaning – Features–Forms– MeritsandDemerits.

Text Book:

BusinessFinance–prof.R.M.Srivastava&Dr.P.N.Reddy,Himalyapublishing

house,reprint1998,Mumbai. Books for Reference:

1.Essentials ofBusinessFinance-R.M.SriVatsava, Himalyapublishing houseMumbai.

2.FinancialManagement– S.N.Maheswari,sultanchand,14threvisedand

enlargededition2010,NewDelhi.l

3.FinancialManagement-L.Y.Pandey,Vikaspublishinghouse(p)ltd.,10th edition2010,NewDelhi.

4.FinancialManagement-S.C.Kuchhal,Chaitanyapublications,15th edition 2001,Allhabad

5.FinancialManagement-M.Y.Khanand Jain,TataMccrawhill,Newdelhi

FirsteditionFourthreprint2003.

ELECTIVE–BRANDMANAGEMENT Course Code :6O2 Credits :4

SubjectDescription:ThiscoursewillenlightenthestudentsaboutBranding and its strategies.

Goals :ToenablethestudentstoacquireKnowledgeaboutBrandPositioning anddevelopment. Objectives:Onsuccessfulcompletionofthiscoursethestudentsshouldknow about the

importanceofbrandand its impactsamongthecustomers.

UnitI

Introduction- Basic understanding of brands – concepts and process –

significanceofabrand–brandmarkandtrademark–differenttypesofbrands –

familybrand,individualbrand,privatebrand–selectingabrandname– functionsofabrand–

brandingdecisions–influencingfactors. UnitII

BrandAssociations:Brandvision–brandambassadors –brandasa personality,astrading

asset,Brandextension–brandpositioning–brand imagebuilding

UnitIII

BrandImpact:Brandingimpactonbuyers–competitors,Brandloyalty–loyalty programmes –

brandequity–roleofbrandmanager–Relationshipwith manufacturing–marketingfinance-

purchaseandR &D – brandaudit

UnitIV

BrandRejuvenation:Brandrejuvenationandre-launch,branddevelopment

throughacquisitiontakesoverandmerger–Monitoringbrandperformanceover the

productlifecycle.Co-branding.

UnitV

Brand Strategies:Designing andimplementingbrandingstrategies– Case studies

Text Book:

Haresh.V.Verma-BrandManagement,Published ByAnurag Jain ForExcel

Books,Newdelhi,2002. BOOKSFORREFERENCES:

1.Kevin LaneKeller, ―Strategic brand Management‖,PersonEducation, New Delhi,2003.

2.LanBateyAsian Branding– ―A great waytofly‖, PrenticeHall ofIndia,

Singapore2002.

3.JeanNoel, Kapferer, ―Strategic brandManagement‖,TheFree Press, New York, 1992.

4.PaulTmeporal,Branding in Asia, John Wiley&sons(P)Ltd.,NewYork, 2000.

5.S.RameshKumar,―ManagingIndian Brands‖, Vikas publishing House (P)

Ltd.,NewDelhi, 2002.

6.Jagdeep Kapoor,Brandex, Biztantra,NewDelhi,2005.

Dr.SNSRCAS B.ComwithComputerApplications

66

ELECTIVE:SUPPLY CHAINMANAGEMENT Course Code :6O3 Credits :4

SubjectDescription:Thiscourseaimstoknowimportance ofSupplychain strategiesto

makegoodsavailabletothe end users. Goals :ToenablethestudentstoknowabouttheSupplychainintegrationin

variousformsofindustries. Objectives:Onsuccessfulcompletionofthiscoursethestudentsshouldknow aboutthe

supplychainmodel,contracts,procurementandoutsourcingand

dimensionofcustomervalueanditwill createawarenessaboutthesupply chainactivitiestaken

inordertodeliverthegoods.

UnitI

Supply Chain Management–Global Optimisation–importance–keyissues–

Inventorymanagement–economiclotsizemodel.Supplycontracts–centralized

vs.decentralizedsystem

UnitII

SupplychainIntegrates-Push,Pullstrategies–Demanddrivenstrategies– Impactongrocery

industry– retail industry– distributionstrategies UnitIII

StrategicAlliances:Framework forstrategicalliances–3PL–meritsand demerits–retailer –

supplierpartnership–advantagesanddisadvantagesof RSP – distributor Integration

UnitIV

ProcurementandOutsourcing:Outsourcing–benefitsandrisks–framework

formake/buydecision– e-procurement–frameworkofe-procurement

UnitV

Dimension ofcustomer Value–conformanceofrequirement–productselection –

priceandbrand–valueaddedservices–strategicpricing–smartpricing–customervalue measures Text Book:

1.Designing and ManagingtheSupplychain:Concepts,Strategiesand Case studies-

DavidSimchi-Levi,Philip Kaminsky, EdithSimchi-Levi,Ravi Shankar

(3rdEdition,2008)TataMcGraw-HillPublishingCompanyLimited,NewDelhi

ReferenceBooks:

1.Rushton, A.,Oxley,J & Croucher,P (2nd Edition,2000). Handbook of Logisticsand

DistributionManagement.KoganPage.

2..B.S.Sahay-Supplychainmanagement,macmillanIndialimited6thedition 2007,Newdelhi.


67

ELECTIVE–DATA WAREHOUSINGANDDATA MINING

Course Code :6O4 Credits :4 SubjectDescription:This courseaimstodevelopanunderstandingthe methodof

storingdatain data warehousing.


68

Goals :Toenablethestudentstoknowabout Dataminingtasktechniquein

datawarehousing. Objectives:Onsuccessfulcompletionofthecoursethestudentsshouldknow

aboutprojectplanningaspects ofbuildingadata warehouse.. UNITI

:

Introduction–DataMining–Functionalities–Classification ofdatamining systems –

Majorissues indatamining.DatawarehouseandOLAPtechnology

fordatamining:Whatisadata warehouse–AMultidimensionalmodel–Data

WarehouseArchitecture–Data WarehouseImplementation –Furure

developmentofDatacubetechnology.

UNITII

:

Datapreprocessing:Datacleaning–Dataintegrationandtransformation–Data reduction–

Discretization andconcepthierarchygeneration.DataMining Primitives:Whatdefines

adatamining tasks.

UNITIII

:

MiningAssociationRulesinLargeDatabases:Associationrulemining–Mining

singledimensionalBooleanassociationrule fromtransactional databases

MiningMultidimensionalassociation rulesfromrelationaldatabasesanddata

warehouses.

UNITI

V:

ClassificationandPrediction:Whatisclassification –Issuesregarding classification –

Classificationbydecisiontreeinduction–Bayesian classification.

UNIT

V:

ClusterAnalysis:Typesofdatainclusteranalysis–Categorizationofmajor

clusteringmethods–Portioning methods– HierarchicalMethods.

Text Book:

1.Jiawei Han,MichelineKamber,DataMining– ConceptsandTechniques,

MorganKaufmannPublishers,FirstEdition,2003.ISBN:81-8147-049-4. Reference

Book:


69

1.MichaelJABerry,GordonSLinoff,DataMiningTechniques,WileyPublishing

inc,Second Edition,2004.ISBN:81-265-0517-6. 2.AlexBerson,StephenJ.Smith,Datawarehousing,datamining&OLAP,,

TataMcGrawHillPublications,2004 3.SushmitaMitra,TinkuAcharya,Datamining–Multimedia,Softcomputing and

Bioinformatics,John Wiley&Sons,2003. 4.SamAnohory,DennisMurray,DataWarehousingintheRealWorld,Addison

Wesley,FirstEdition,2000.ISBN:981-235-967-2.

5.WHInmon,Buildingthedaatawarehouse,WileyComputerPublishing,Third

edition,2002.ISBN: 0-471-08130-2.

ELECTIVESOFTWARE PROJECT MANAGEMENT

Course Code : 6O5 Credits :4


70

SubjectDescription:Thiscourseaimstodevelop anunderstandingthe

controlriskinprojectmanagement..

Goals:Toenablethestudentstoacquireasetofskillsformanagingcost&

tim

e.

Objectives: Onsuccessfulcompletionofthecoursethestudentsshould expertisetheir

skillsforplanningandimplementingasoftwareprojects. UNIT

I WhatisaProject-TraditionalProject Management -ScopingtheProject-

IdentifyingProjectActivities

UNITI

I EstimatingDuration, ResourceRequirementsandCost-Constructingand

AnalyzingtheProject NetworkDiagram-FinalizingtheScheduleandCost

BasedonResourceAvailability-OrganizingandConductingtheJoint Project

PlanningSession

UNITII

I RecruitingOrganizingandManagingtheProject Team-Monitoringand Controlling

Progress-ClosingouttheProjects-CriticalChainProject Management.

UNITI

V

IntroductiontotheAdaptiveProjectFramework-VersionScope-CyclePlan– CycleBuild -ClientCheckpoint- Post-VersionReview-Variationsto APF

UNITV

OrganizationalConsiderations-Project PortfolioManagement-Project Support

Office.

Text Book:

Robert K. Wyzocki, Rudd McGary, Effective Project Management, WILEY-

DreamtechIndiaPvt. Ltd.,2003.


71

Reference Book

1.RogerSPressman,“SoftwareEngineeringAPractitioner‟sapproach”,Fourth

Edition,McGrawHill International,2000.

2. Lan Somerville, “Software Engineering”, Fifth Edition, Addison Wesley

publications,1996.

3. Bob Hughes, Mike Cotterell, Software and Project Management, Tata

McGraw-HillPublishingCompanyLimited,ThirdEdition,2004.ISBN:0-07-

709834-X.

4.WalkerRoyce,SoftwareProjectManagement,Addison-Wesley,1998.ISBN:

0-20-1309580.

ELECTIVE–PROJECT WORKANDVIVA VOCE

Course Code :6O6 Credits :4


72

SUBJECT DESCRIPTION:Thiscoursewouldcreateinterestinthe mindsof thestudentsto

undergo research incommerce/ComputerApplication.

GOALS:TosharpentheAnalyticalskillofthe students inthe fieldofresearch.

OBJECTIVES :Afterthe successfulcompletionofthecoursethe

studentwouldrealize the importanceofresearch.

PROJECT WORK

1 A Guidehas beenallottedtoeach studentbythe department.Studentcan select

anytopicindiscussion withthe supervisor.Students shouldmaintaina workdiarywerein

weeklyworkcarriedouthastobewritten.Guideshould reviewtheworkeveryweekand puthis/her

signature.Theworkdiaryalong withprojectreportshould besubmittedatthetime ofvivavoce.

2.CIA MarksDistribution:

Aminimum oftworeviewshavetobedone,oneatthetimefinalizingthe Questionnaire/identifying

theprimarydataandthesecondreview atthetime

ofcommencementofreportwriting.Theyshouldbeaskedtopresentthework done

totherespectiveguideinthetworeviews.Theguidewill givethemarks forCIA

FirstReview 10 Marks

Second Review 10 Marks Work

Diary 05 Marks

-----------

25 Marks

-----------

1.Commerce/ComputerApplicationbasedprojectsarepermitted.

2.IndividualprojectunderaSupervisorGuide.

3.Studenthasto carryouttheprojectduring6thsemester.

4.VivaVocewillbe conducted inthe6thsemesterend. 5.The projectreportevaluation and VivaVoce examinationwillbe carriedout

jointlybyInternalExaminer(Supervisors/Guide)and External Examiner.

6.Distributionof Marks

CIA 25 Marks

ProjectReportEvaluation 50 Marks

VivaVoceExamination 25 Marks

---------------


73

-- Total 100 Marks

BANKINGLAW ANDPRACTICE Course Code :6C3 Credits :3

Subject Description :Thiscourseaimstoenlightenthe studentsonthe


74

recenttrendsinBankingandtheregulatingprovisions.

Goals:To enlightenthestudents‟knowledge onBanking RegulationActs.

Objectives:Afterthesuccessfulcompletionofthecoursethestudentshould havea

throughknowledgeonIndianBankingSystemandActspertainingtoit.

UNIT-

I:

Introduction-originandevolutionofBanks-MeaningandDefinitionofBanking-

BankingRegulationAct1949-Capitaladequacynorms-Capital requirements- Reserves-

Nationalisationanditsobjectives-ClassificationofBanks-Function ofBanks-RBI-

powersandcredit control-Creditcard-ATM-Online banking- Mobilebanking-

corebanking system-NPA.

UNIT-

II: BankingLaw –Natureandscope-bankerandcustomerdefinition-

Relationshipbetweenthem–Openingofa newaccount–Specialfeaturesof

currentandSavingsBankaccounts.Bankers‟obligationtohonour cheques.

Consequencesofwrongfuldishonor- Bankers‟obligationtomaintainsecrecy -

exemptionsthereof-Bankersrights-Ruleinclaytonscase-Closureofaccounts. The

lawrelatingtofixeddeposit– Fixed depositreceiptsandtheirimportance.

UNIT-

III:

Legalaspectsofpassbook–Entriesfavorabletothebankerandtothecustomer –otherimportantdocumentsrelatingtotheoperationofaccounts.Procedure

andprecautionstobeadoptedbya bankerindealingwiththefollowing customer–Minor–

Marriedwomen–illiterateperson, Trustees,Executorsand Administrators –

Customersattorney–Jointaccounts–Partnership–Joint stockcompany–

Clubs,Societiesand charitableinstitutions.

UNIT-

IV:

ChequesandDrafts–Definition–Differenttypesof cheque-Differentforms

ofendorsementandtheirsignificance-Collection andpaymentof chequesand

otherinstruments-Collectionriskconversion–Holder andholderinduecourse


75

statutoryprotectiontothecollectingbanker-.DEMATAccount-Importance.

UNIT-

V:

LoansandAdvances–Differentformsofloans: Housingloans–Vehicleloans- personalloan-

Educationloan–Farmloan–Computationinterest –Fixedrate- floatingrate–EMI-

ValueAdded service-LegalaspectrelatingtoSecuredloans andunsecured loans.

TEXTBOOK

S:

1.S.N.Maheswari-Bankinglaw andpractice,Kalyanipublication,10th

revisedand

updatededition1999

REFERENCE

BOOKS:

1.P.N.VarshneyBankingawandpractice,Sultanchand,reprint2010,Newdelhi,

2.E.Garden,K.Natarajan– BankingTheorylawand practice,22ndrevised

edition2010 Himalayapublication.

3.O.P.Agarwal– ModernBankingofIndia,Sultanchand,Newdelhi 4.M.Radhaswamy- LawandpracticeofBanking, Sultanchand,Newdelhi

5.K.P.Sundaram,E.N.Sundram –ModernBanking,Sultanchand,16thedition

reprint2003 NewDelhi.

SKILL BASED SUBJECT 1: Quantitative Aptitude verbal reasoning & soft skill – I

(3SP)

Credits :3

UNIT I


76

QUANITITATIVE APTITUDE I

BASICS OF Number systems, Time and Distance,Time and Work,Percentages,Problems on

Ages and Averages,Problems on boats,trains

UNIT II

QUANITITATIVE APTITUDE II

BASICS OF Simple Interest,Compound

interest,Mensuration,Ratios,proportions,Alligations,Algebra

UNIT III

DATA INTERPRETATION

BASICS OF Bar chart,Pie chart,Line chart,Venn diagram,Data sufficiency

UNIT IV

Behaviourial skills

Grooming- Body Language- Time Management - Team work-

Dressing etiquettes,Hygiene/Cleanliness, Forming a team, Assertive behaviour

UNIT V

TECHNICAL – BASICS OF C

Data Types-Arrays-Functions-Pointers-Structures-Company based objective questions on C

SKILL BASED SUBJECT 2: Quantitative Aptitude verbal reasoning & soft skill – II

(4SP)

Credits :3

UNIT I


77

REASONING

Level of Difficulty – Basic Blood relations,Coding- Decoding,Alphabet test,Odd Man out

Figure series,Completing the series,Problems on cubes

UNIT II

Verbal English

Synonyms,antonyms,Idioms,Phrases,Reading comprehension,Error Correction,Clozee test

UNIT III

COMMUNICATION SKILLS

Public speking, speaking on spot, presentation skills

UNIT IV

TECHNICAL SKILLS – OOPS CONCEPTS

C++ Programming Basics-Objects and Classes-Operator Overloading-Inheritance-Virtual

Function-Company Based Questions on C++

UNIT V

TECHNICAL SKILLS- JAVA

JAVA Fundamentals-JAVA Classes-Execption Handling-IO Package-MultiThreading-GUI-

Company based questions on JAVA


78

SKILL BASED SUBJECT 3: Quantitative Aptitude verbal reasoning & soft skill – III

(5SP)

Credits :3

UNIT I

QUANTITATIVE APTITUDE

ADVANCE PROBLEMS ON Number systems, Time and Distance,Time and

Work,Percentages,Problems on Ages and Averages,Problems on boats,trains- Simple

Interest,Compound interest,Mensuration,Ratios,proportions,Alligations,Algebra

UNIIT II

REASONING ABILITY

ADVANCE PROBLEMS ON Blood relations,Coding- Decoding,Alphabet test,Odd Man

out- Figure series,Completing the series,Problems on cubes

UNIT III

VERBAL ABILITY

Synonyms,antonyms,Idioms,Phrases,Reading comprehension,Error Correction,Clozee test

BASED ON COMPANY PATTERN

UNIT IV

DATA INTERPRETATION

ADVANCE PROBLEMS ON Bar chart,Pie chart,Line chart,Venn diagram,Data sufficiency

UNIT V

GROUP DISCUSSION AND INTERVIEW SKILLS

Do's and Don'ts in Group Discussion and Interview, Mock GD, Mock Interview


79

FOUNDATION COURSE-1: ENVIRONMENTAL STUDIES (1F1)

Credits :2

Objective: After successful completion of the course, the students should have thorough

knowledge about Environmental studies and its importance of Environmental pollution to the

practical life.

UNIT – I

A- Definition scope and importance- need for public awareness- Natural resources and its

associated problems- Forest resources- use and over exploitation, Deforestations, case

studies- tribal extraction, mining, dams, their effects on forest and tribal people B-Water

resources use and utilizations of Surface and ground water, floods drought, conflicts,

overwater, dams- benefits and problems C- Mineral resources use and exploitations,

environmental effects of extracting and using mineral resources, case studies. D- Food

resources, world food problems, changes caused by agriculture and overgrazing, effects of

modern agriculture, fertilizer, pesticide problems, water logging, salinity, case studies. E-

Energy resource- growing energy needs, renewable and non-renewable energy- uses of

alterable sources, case studies. F- Land resources, land degradations, man induced land

slides, soil erosion and desertification, Role of an individual in conservation of natural

resources, equitable use of resources for sub stainable life styles.

UNIT – II

ECO-SYSTEM

Concepts of an eco system- structure and functions of an eco system- producers, consumer

and decomposer .Energy eco system- producers, consumers and decomposers. Energy follow

in the eco system- Ecological suggestion, food chains. Food webs and ecological pyramids.

Introduction, types, characteristics, features, structures and functions of the following

ecosystem- forest, ecosystem, grassland and ecosystem, desert ecosystem, Aquatic ecosystem

(pounds, streams, lakes, rivers, oceans, estuaries).

UNIT – III

BIO DIVERSITY

Introduction- definition- genetic, species and eco system, diversity- biogeographical

classification of india- value of biodiversity, consupitive use, productive use, social, ethical,

aesthetic and option values- bio diversity at global, national and local levels- india as a mega

diversity nation, hot spots of biodiversity, threads to biodiversity, habital loss, poaching of

wildlife man- wildlife conflicts, endangered and endmic species of India- conservation of

biodiversity in situ and Ex situ conservation of biodiversity.

UNIT –IV

ENVIRONMENTAL POLLUTION


80

Definition, causes, effects and control measures of air, water, soil, noise, thermal pollution-

solid waste management: causes, effects and control measures of urban and industrial waste-

role of an individual in prevention of pollution- pollution case studies- disaster management:

floods, earthquakes, cyclone and landslides.

UNIT – V

SOCIAL ISSUES AND THE ENVIRONMENT

Sustainable development- urban problems related to energy- water conservation, rain water

harvesting, watershed management- resettlement and rehabilitation of people, its problems

and concerns, case studies. Environmental ethics; issues and possible solution climate

change, global warming ozone layer, depletion, acid rain, nuclear accident and holo caust

case studies- consumerism and waste products- environmental protection Act- Air

(prevention and control of pollution) Act- Wildlife production Act- Forest conservation Act-

Issue involved in enforcement of environmental legist

ion- public awareness- human population and the environment- population growth and

distribution- population explosion- family welfare programme- environment and human

health- human rights- value education- HIV/AIDS- women and child welfare role of

information technology in environment an human health- medical transcription and bio

informatics.

REFERENCE BOOKS:

Prescribed by

Bharathiar University


81

FOUNDATION COURSE-II : VALUE EDUCATION- HUMAN RIGHTS (2F1)

Credits :2

Objective: After successful completion of the course, the students should have thorough

knowledge about value education and its importance to the practical life.

UNIT – I

CONCEPT OF HUMAN VALUES, VALUE EDUCATION TOWARDS PERSONAL

DEVELOPMENT:

Aim of education and value education; Evolution of value oriented education; Concept of

Human values; types of values; Components of value education.

PERSONAL DEVELOPMENT: Self analysis and introspection; sensitization towards

gender equality, physically challenged, intellectually challenged. Respect to-age, experience,

maturity, family members, neighbours, co-workers.

CHARACTER FORMATION TOWARDS POSITIVE PERSONALITY: Truthfulness,

Constructivity, Sacrifice, Sincerity, Self control, Altruism, Tolerance, Scientific Vision.

UNIT – II

VALUE EDUCATION TOWARDS NATIONAL AND GLOBAL DEVELOPMENT:

National and International Values: Constitutional or national values-Democracy, socialism,

secularism, equality, justice, liberty, freedom and fraternity. Social values-Pity and probity,

self control, universal brotherhood. Professional Values – Knowledge thirst, sincerity in

profession, regularity, punctuality and faith. Religious Values- Tolerance, wisdom, character.

Aesthetic Values – Love and appreciation of literature and fine arts and respect for the same

National integration and international understanding.

UNIT – III

IMPACT OF GLOBAL DEVELOPMENT ON ETHICS AND VALUES:

Conflict of cross-cultural influences, mass media, cross-border education, materialistic

values, professional challenges and compromise. Modern Challenges of adolescent emotions

and behavior; Sex and spirituality; comparison and competition; positive and negative

thoughts. Adolescent Emotions, arrogance, anger, sexual instability, selfishness, defiance.

UNIT – IV

THERAUPATIC MEASURES

Control of mind through

a. Simplified physical exercise

b. Meditation – Objectives, types, effect on body, mind and soul

c. Yoga –Objectives, Types, Asanas

d. Activities:

(i) Moralization of desires

(ii) Neutralization of Anger

(iii) Eradication of worries

(iv) Benefits of Blessings

UNIT – V

HUMAN RIGHTS :

Concept of Human Rights- Indian and International perspectives, Evaluation of Human


82

Rights, Definitions under Indian and International documents- Broad classification of

Human Rights and Relevant constitutional provisions, Human rights of women and

children, Institutions for Implementation , Violations and Redressal.

REFERENCE BOOKS:

VALUE EDUCATION- HUMAN RIGHTS

Prescribed by Bharathiar University


83

Part- IV Tamil

Basic Tamil –I

Course Code : 3N1 Credits :2

Basic letters of Tamil language

Ezhuthukal:

Muthal ezhuthukal: (uyir ezhuthukal-mei ezhuthukal-

uriyr mei ezhuthukal)

Sorkal: Vagaigal (paeyar soll, vinai soll, edai soll, uri soll)

Thodar : Thodaramaippu ( ezhuvai, seyappadu porul, payanilai)

Kuripu Ezhudhudhal : Pathu Padhinaindhu Thodargalil

Kuripu Varaidhal

pizhai Neeki Ezhudhudal : Otruppizhai, Ezhuthuppizhai.


84

ADVANCED TAMIL – I


Unit 1:

i. Bharathiyar kavidhaigal –Kannan en seavagan

ii. Bharathidhasan kavidhaigal –Aazhagin siripu [mooluvadhum]

iii. Meera–kookku [pudhukavidhai]

Unit 2: Mozhithiran

Pilai neeki ezhudhudhal –raa,ra vaetrumai aridhal

lla,zha,la vaerupadu aridhal

na,naa,nha vaerupadu aridhal

kuril naedil vaerupadu aridhal

Unit 3: Kadhidhangal ezhudhudhal

i. Paaratu kadhidham

ii. Naandri kaadhidham

iii. Aalaipu kadhidham

iv. Azhuvalaga kadhidham

Unit 4:

i. Sorkalai thandhu thodar amaikum paayirchi aalithal

ii. Vallinam migum idangal

Unit 5: Paadanthaluviya varalaaru


85

YOGA FOR HUMAN EXCELLENCE


UNIT - I

Yoga and Physical Health:1.1 Physical Structure - Three bodies - Five limitations 1.2

Simplified physical Exercises- Hand Exercises- Leg Exercises- Breathing Exercises- Eye

Exercises- Kapalapathi 1.3 Matrarasanas L-2-Massages- Acu-puncture- Relaxation 1.4

Yogasanas- Padmasana- Vajrasanas- Chakrasanas (Side)- Viruchasanas- Yoga muthra-

Patchimothasanas - Ustrasanas-Vakkarasanas- Isalabasanas

UNIT- II

Art of Nurturing the life force and Mind:2.1 Maintaining the youthfulness-

Postponing the ageing process 2.2 Sex and Spirituality - Significance of sexual vital fluid -

Married life -Chastity 2.3 Ten stages of Mind 2.4 Mental frequency - Methods for

concentration

UNIT - III

Sublimation 3.1 Purpose and Philosophy of life 3.2 Intospection - Analysis of

Thought 3.3 Moralization of Desires 3.4 Neutralization of Anger

UNIT- IV

Human Resources development: 4.1 Eradication of worries 4.2 Benefits of Blessings

4.3. Greatness of Friendship 4.4 Individual Peace and World Peace

UNIT - V

Law of Nature: 5.1 Unified force - Cause and Affect system 5.2 Purity of Thought

and Deed and Genetic centre 5:3 Love and Compassion 5.4 Cultural Education - Fivefold

Culture

BOOK PRESCRIBED:

"MANAVALAKALAI YOGA" Year of Publication First Edition:2008

VEDHATHRI PUBLICATIONS


86

Women‟s Rights

Course Code : 3N4 Credits : 2

UNIT I

Laws, Legal Systems and Change

Definition - Constitutional law, CEDAW and International Human Rights – Laws

and Norms – Laws and Social Context – Constitutional and Legal Framework.

UNIT II

Politics of land and gender in India

Introduction – Faces of Poverty – Land as Productive Resources – Locating

Identities – Women’s Claims to Land – Right to Property - Case Studies.

UNIT III

Women‟s Rights: Access to Justice

Introduction – Criminal Law – Crime Against Women – Domestic Violence –

Dowry Related Harassment and Dowry Deaths – Molestation – Sexual Abuse and

Rape – Loopholes in Practice – Law Enforcement Agency.

UNIT IV

Women‟s Rights

Violence Against Women – Domestic Violence - The Protection of Women from

Domestic Violence Act, 2005 - The Marriage Validation Act, 1982 - The Hindu

Widow Re-marriage Act, 1856 - The Dowry Prohibition Act, 1961

UNIT V

Special Women Welfare Laws

Sexual Harassment at Work Places – Rape and Indecent Representation – The

Indecedent Representation (Prohibition) Act, 1986 - Immoral Trafficking – The

Immoral Traffic (Prevention) Act, 1956 - Acts Enacted for Women Development and

Empowerment - Role of Rape Crisis Centers.

References

@ Nitya Rao ―Good Women do not Inherit Land‖ Social Science Press and

Orient Blackswan 2008


87

@ International Solidarity Network ―Knowing Our Rights‖ An imprint of Kali

for Women 2006

@ P.D.Kaushik ―Women Rights‖ Bookwell Publication 2007

@ Aruna Goal ―Violence Protective Measures for Women Development

and Empowerment‖ Deep and Deep Publications Pvt 2004

@ Monica Chawla ―Gender Justice‖ Deep and Deep Publications Pvt Ltd.2006

@ Preeti Mishra ―Domestic Violence Against Women‖ Deep and Deep Publications

Pvt 2007

@ ClairM.Renzetti, Jeffrey L.Edleson, Raquel Kennedy Bergen, Source

Book on ―Violence Against Women‖ Sage Publications 2001

Part-IV Non major Elective - CBCS Pattern 2010-11


88

CONSTITUTION OF INDIA


UNIT I

Making of Constitution - Constituent Assembly - Dr.Rajendra Prasath - Dr.B.R.Ambedkar - Salient features - Fundamental Rights.

UNIT II

Union Executive - President of India - Vice-President - Prime Minister - Cabinet - Functions

UNIT III

Union Legislature - Rajiya Sabha - Lok Sabha - Functions and Powers

UNIT IV

Union Judiciary - Supreme Court - Functions - Rule of law

UNIT V

State - Executive - Legislature - Judiciary


1. Agharwal.R.C. - National Moment and Constitutional Development - New Delhi, 1977

2. Chapra B.R., Constitution of India, New Delhi, 1970

3. Rao B.V., Modern Indian Constitution, Hyderabad, 1975.

4. Nani Palkhivala - Constitution of India, New Delhi, 1970

5. Krishna Iyer, V.R., Law and Justice, New Delhi, 2009


89

Part- IV Tamil

Basic Tamil –II


Needhi noolgal

Aathichoodi ―aram seiya virumbhu‖ mudhal ―ovviyam paesael‖ varai

Kondrai vaendhan –―annaiyum pidhavum munnari dheivam‖

mudhal ovviyam paesuudhal aakkathirku aazhivu varai

Thirukural:

i. Agaramudhalaa-1

ii. Saeyarkkariya-26

iii. Manathukkann-34

iv. Karka kasadara-391

v. Epporul yar yar -423

Ealiya needhi kadhaigal

Thaenali raman kadhaigal, Birbal kadhaigal, Gramiyak kadhaigal, Eesaap kadaigal

Tamil Ilakiyangal – Kuripu Arimugam

Ex: Kuralpatri Eliya thodargalil arimugam

Tamilagiyam- Oonavu muraigal, vizhakkal, kalaigal pattriya kooripugal.


90

Part- IV Tamil

ADVANCED TAMIL –II


UNIT –I: Thiru Kural: oolipiyal mudhal 5 adhigarangal mattum

UNIT – II : Vurainadai (katturai)

Elaingargalin Olimayama Ethirkalathirku

Ku.Ve.Balasubramaniyam

Anuradha Agency, Kumbakonam.

UNIT – III: Ezhuthu pilai neeka valigal –pilaiyum thiruthamum

sorkalai sariyaga payan paduthum paangu- Vinai Sorgal - thunaivinaigal

[eduthukaatudan vilakuga]

UNIT –III: Valakkaridhal: Maarabhuvalaku –Iyalbhu valaku –

Thagudhi valaku aridhal

UNIT –IV: Padaippatral payirchi : Katuraigal Ezhudhudhal


91

GENERAL AWARENESS


1 VERBAL APTITUDE

2 NUMERICAL APTITUDE

3 ABSTRACT REASONING

4 TAMIL AND OTHER LITERATURE

5 GENRAL SCIENCE AND TECHNOLOGY AND

EDUCATION

6 COMPUTER SCIENCE

7 ECONOMICS AND COMMERCE

8 HISTORY AND FREEDOM STRUGGLE

9 SPORTS

10 CURRENT AFFAIRS

REFERENCE BOOK:

Foundation Course A-General Awareness

Prescribed by Bharathiar University, Coimbatore-641 046


92

National Service Scheme & Sports

For all the first and second year UG Programmes

Course Code : 6G1 & 6G2 Credits : 2

Every student shall participate compulsorily either in NSS or Sports for a period of

two years during first and second year (4 semesters)

The students’ performance shall be examined by the staff- in-charge of Extension

Activities along with the Head of the respective Department and a Senior Member of

the Faculty on the following parameters.

Students Performance in NSS

Sl.No. Content Percentage In Marks

(50)

1 Regular of Attendance 20% 10

2

Active Participation in Classes / Camps / Games /

Special Camps / Programme sin the college /District /

State / University Activities

60% 30

3 Award of Exemplary Awards / Certificate / Prizes 10% 05

4 Social Components (10%) - Blood Donation 10% 05

Total 50

Students Performance in Sports

Sl.No. Content Percentage In Marks

(50)

1 Regular of Attendance 20% 10

2

Active Participation in Tournaments:

Classes / Sports / Games /Inter- collegiate /District /

State / South – Zone / National / International / Inter –

University/ Activities

Intramural Sports Activities / Regular Practice

60% 30

3 Award of Exemplary Awards / Certificate / Prizes 10% 05

4 Social Components (10%) - Blood Donation 10% 05

Total 50

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