PJP

PRICE

JONES

PARTNERS Proprietary & confidential

Digital lifestyleStrawman strategy

PJP

PRICE

JONES

PARTNERS Proprietary & confidential

Digital lifestyle – individual services for individuals

Source : Allot Communications

PJP

PRICE

JONES

PARTNERS Proprietary & confidential

The 4th wave operator dilemma

• Utility bit pipe?

• Enabler services for 3rd parties?

• Or Digital Life Style Solution Provider?

Source : Chetan Sharma

PJP

PRICE

JONES

PARTNERS Proprietary & confidential

Digital Lifestyle service diversity

• The evolution to Digital Lifestyle services brings service diversity away from the traditional 1 or 2 main services (P2P voice and messaging) to multiple personalised services with small volumes of users.

• Additionally service lifecycles may become much shorter and the need to try new services with higher failure rates than would be accepted by traditional telco business models.

• While messaging and voice will be core micro-services where communications are required, they will be a part of communications as opposed to the core service e.g. they may be initiated out of a connected home security service or a connected car service.

Source : Chetan Sharma

PJP

PRICE

JONES

PARTNERS Proprietary & confidential

The digital lifestyle land scapeCommunications and Multi-service provider

Voice wave

Multi-media (content)

Messaging wave

Internet of Things (IoT)

Smart Cities

Connected CarConnected Home

Smart Grids Smart Meters

Wearables

Commerce

Mobile payments

On-line shopping

NFCAdvertising

Personal Cloud

IdentityMy StorageDigital locker

Personal data economy

Social Networking

Health

Well-beingData wave

FinTech (e.g. Mobile

Banking)

PJP

PRICE

JONES

PARTNERS Proprietary & confidential

Spiders web of connected micro-servicesCommunications and Multi-service provider

Voice wave

Multi-media (content)

Messagingwave

Internet of Things (IoT)

Smart Cities

Connected CarConnected Home

Smart Grids Smart Meters

Wearables

Commerce

Mobile payments On-line shopping

NFCAdvertising

Personal Cloud

Identity

My StorageDigital Locker

Personal data economy

Social Networking

Health

Well-beingData wave

FinTech (e.g. MobileBanking)

PJP

PRICE

JONES

PARTNERS Proprietary & confidential

Opportunity for micro-service mashup’s Communications and Multi-service provider

Voice wave

Multi-media (content)

Messagingwave

Internet of Things (IoT)

Smart Cities

Connected CarConnected Home

Smart Grids Smart Meters

Wearables

Commerce

Mobile payments On-line shopping

NFCAdvertising

Personal Cloud

Identity

My StorageDigital Locker

Personal data economy

Social Networking

Health

Well-beingData wave

FinTech (e.g. MobileBanking)

Micro-service plugins

Micro-service plugins

Micro-service plugins

‘SLEE’API layer to Micro-services exposure

• FinTech• Advertising• Wearables• Personal Data

• Voice• Messaging• Location• Connectivity

Service creation/developer tool kit

PJP

PRICE

JONES

PARTNERS Proprietary & confidential

FinTech (e.g. MobileBanking)

Applying core competences to Digital Lifestyle services

Communications and Multi-service provider

Voice

Multi-media (content)

Messaging

Internet of Things (IoT)

Smart Cities

Connected CarConnected Home

Smart Grids Smart Meters

Wearables

Commerce

Mobile payments

On-line shopping

NFC

Advertising

Personal Cloud

IdentityMy Storage

Personal data economy

Social Networking

Health

Well-being

CSP/MSOCore Competence

Connectivity /Security

StrongAuthentication of individual /

Security /Personalized device

FinTech

Billing /Security /

Connectivity /Personalized device

PJP

PRICE

JONES

PARTNERS Proprietary & confidential

Competitive landscapeCommunications and Multi-service provider

Voice wave

Multi-media (content)

Messaging wave

Internet of Things (IoT)

Smart Cities

Connected CarConnected Home

Smart Grids Smart Meters

Wearables

Commerce

Mobile payments

On-line shopping

NFC

Advertising

Personal Cloud

IdentityMy StorageDigital Locker

Personal data economy

Social Networking

Health

Well-beingData wave

FinTech (e.g. MobileBanking)

Source : Chetan Sharma

PJP

PRICE

JONES

PARTNERS Proprietary & confidential

PJP – Telco NGN teamExpert NGN Experience IMS VAS NFV/SDN Mobile

Gareth Price-Jones PG Cert BA

- Recognised expert in global Next Generation Networks (NGN) with 25+ years experience.- BT 21CN – Major PSTN migration from legacy TDM to ETSI TISPAN PSTN Emulation Service. - Talk Talk – Competitive NGN network implementation based on LLU for voice and data.- Vodafone – Migration of mobile packet cores from legacy to NFV, integration with OCS/AAA.- Virgin Media – First IMS deployment (FMC) with Ericsson.- Aicent – Design of VoLTE and RCS interworking and roaming solutions. IPX SMS/MMS interworking.

A2P SMS, acting sales lead UK during Syniverse acquisition.- Neustar & Aicent – Policy services (PCC) design and strategy work.- BT & AT&T UK – IN migration from legacy to NGN.

John Power MSc

- An authority on Next Generation Networks ( NGN), Fixed, Mobile and Cloud.- Commercial success and technical expertise in IP, TDM, ATM and Cloud networking.- BT Global Services (BT GS) - Full migration from TDM and ATM legacy to IP.- Vodafone - Mobile Analytics solution involving network nodes and mobile clients.- Sprint – Complete Fixed Mobile Convergence (FMC) solution of network nodes and mobile clients. - Mobile– Solution designed, sold and delivered to both carrier and mobile device OEM.- Technical - Engineering Manager on successful Fixed IP-TDM/ATM, Mobile and Cloud projects.

PJP

PRICE

JONES

PARTNERS Proprietary & confidential

Contacts

Gareth Price-Jones

Director – Price-Jones Partners Ltd

Gareth@pricejonespartners.co.uk

Mob : +33 695066084

Tel : +442071930819

Skype : gprice-jones

John Power

Associate Consultant

John.power@pricejonespartners.co.uk

Mob : +353 876814548

Skype : johnpower