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MARKETING STRATEGY

ADVERTISING ONLINE & OFFLINE

BRANDING IDENTITY

TRADE SHOWS & EVENTS

SIGNIQ

DESIGN PORTFOLIO

WHERE MARKETING MAKES GOOD BUSINESS SENSE.

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style guide

signiq.com

6 SignIQ Style Guide Copyright © 2011 7SignIQ Style Guide

30mm < 30mm

CLEAR SPACE

The SignIQ logo needs room to breathe. If other graphic elements or text get too close to the logo, the impact and legibility will be impeded.

Clear space must be maintained around the logo which is no less than the height of the “O” in Own contained in the namestyle of the logo.

Always leave a space at least one times the height of the ‘O’ around the logo.

logo size

The SignIQ logo should not be reduced to smaller than 30mm wide.

A smaller version of the logo can only be used when the surface area of the object demands it (e.g. pens). In those instances, please delete the tagline ‘Own the Aisle’.

The same minimum logo size applies for the reversed background.

MINIMUM LOGO SIZE

clearspace

clearspace

WATERMARKA watermark of the logo is available and should be reproduced to a maximum of 15% on light backgrounds or 75% on dark backgrounds.

WATERMARK monotone logo

INCORRECT LOGO VARIATIONS

It is not permitted to substitute typeface or positioning, modify scaling of elements, or to modify or rearrange colour designation.

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