DAB digital radio a platform for Europe · DAB digital radio –a platform for Europe Patrick...

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DAB digital radio a platform for Europe Patrick Hannon, President, WorldDAB Zagreb, 4 May 2017

Transcript of DAB digital radio a platform for Europe · DAB digital radio –a platform for Europe Patrick...

Page 1: DAB digital radio a platform for Europe · DAB digital radio –a platform for Europe Patrick Hannon, President, WorldDAB ... New small scale DAB offers lower costs for very local

DAB digital radio – a platform for Europe

Patrick Hannon, President, WorldDAB

Zagreb, 4 May 2017

Page 2: DAB digital radio a platform for Europe · DAB digital radio –a platform for Europe Patrick Hannon, President, WorldDAB ... New small scale DAB offers lower costs for very local

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WorldDAB – who we are

• International association

• Promote digital radio (DAB / DAB+) around the world

• 95 members from 27 countries

• All parts of the radio ecosystem

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A digital radio wave is moving across Europe

UK

NorwaySweden

Germany

France

Spain

Italy

CH

NL

Bel

DK

Poland

Czech

Austria

Ireland

Portugal

Slovenia

Slovakia

Hungary

Finland

Estonia

Latvia

Lithuania

Croatia

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Eight years ago, four DAB markets: UK, Norway, Denmark and Switzerland

UK

NorwaySweden

Germany

France

Spain

Italy

CH

NL

Bel

DK

Poland

Czech

Austria

Ireland

Portugal

Slovenia

Slovakia

Hungary

Finland

Estonia

Latvia

Lithuania

Established

markets

Croatia

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Followed by Germany (2011), Netherlands (2013), Italy (2014)

UK

NorwaySweden

Germany

France

Spain

Italy

CH

NL

BelPoland

Czech

Austria

Ireland

Portugal

Slovakia

Hungary

Finland

Estonia

Latvia

LithuaniaSecond

waveDK

Slovenia

Croatia

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France, Belgium, Poland and Slovenia now on the move

UK

NorwaySweden

Germany

France

Spain

Italy

CH

NL

Bel

DK

Poland*

Czech

Austria

Ireland

Portugal

Slovakia

Hungary

Finland

Estonia

Latvia

Lithuania

Slovenia

Croatia

On the

move

• Poland: 56% population

coverage

• Belgium: DAB+ on air 2015;

federal launch 2018

• Slovenia launched

September 2016

• France: Paris, Nice,

Marseille launched 2014

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Trials on air in Austria, Czech Republic, Slovakia, Hungary and Latvia

UK

NorwaySweden

Germany

France

Spain

Italy

CH

NL

Bel

DK

Poland

Czech

Austria

Ireland

Portugal

Slovakia

Hungary

Finland

Estonia

Latvia

Lithuania

Trials

Slovenia

Croatia

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• Norway 2017

• Switzerland 2020-24

• South Tyrol 2017

First countries moving to Digital Switchover (DSO)

UK

NorwaySweden

Germany

France

Spain

Italy

CH

NL

Bel

DK

Poland

Czech

Austria

Ireland

Portugal

Slovakia

Hungary

Finland

Estonia

Latvia

Lithuania

Slovenia

Croatia

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In rest of world, Australia in the lead; growing interest in other regions

South Africa

Turkey

Abu Dhabi,

Kuwait, Qatar

Thailand, Malaysia,

Indonesia

S Korea

Tunisia

Date for DSO

Established

On the move

Interest

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Worldwide, over 50 million receivers sold

Global DAB receiver sales (domestic & automotive),

cumulative, millions

(1) http://digitalradio.de/index.php/de/digitalradios-geraete Source: Industry bodies, WorldDAB analysis

18.5

22.5

27.2

33.9

41.3

53.2

2011 2012 2013 2014 2015 2016

• Over 500 models

available1

• Prices from €15

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In advanced markets, most new cars have DAB / DAB+ as standard

% of new cars with DAB+ digital radio

Source: WorldDAB, national industry associations, JATO

Norway

98%

UK

87%

Switzerland

66%

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Why is this happening?

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FM is full – difficult to innovate

• New content, new services

• Greater listening

• Increased revenues

DAB: opportunities for innovation

Without disrupting

existing business models

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Digital offers clearer sound

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National radio services

8

18

5

14

2

41 39

30 28

11

UK Italy Norway NL Germany*

AM / FM DAB / DAB+

* Will double in next 12 months with launch of second national multiplex Source: WorldDAB

Digital offers greater choice

Up to 6x as many national

services on DAB

(public and private)

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UK Australia Germany

Electronic music

ClassicalDecade Country

Unsigned bandsClassic Rock

New services - music

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Germany Australia UK

New services - speech

• Live football

• Up to 5 matches

simultaneously

• Archive – drama and

comedy

• Comedy

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Opportunities for growth are significant

Analogue and digital Digital-only services

Audience up 136% in seven years

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% share of UK listening, top two private groups

15%

10%

20%

15%

Global (GCap) Bauer (Emap)

Q3 2006 Q3 2016

Fears of competition are overstated: incumbents are the winners

Source: RAJAR

• Growth combination of

- organic

- acquisition

• Bigger risk is not being on

the platform – leave door

open to new entrants

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DAB+ offers lower costs

Annual cost to broadcasters of transmission per service1, $k

385

925

1645

68 98 128

Owned site Regional site Metro site

FM DAB+

Source: GatesAir. Note: (1) Opex costs; on DAB+, assumes 18 services on multiplex; for further information, see:

http://www.worlddab.org/public_document/file/441/2014-02-19_Harris_comparison_DAB__to_FM_and_DRM_final.pdf?1392974163

-92%

-89%

-82%

New small scale DAB offers lower

costs for very local stations

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Media

plurality

Digital delivers benefits for society

Enhanced traffic

information

Reliability in

emergencies

Lower costs

and emissions

Spectrum

efficiency

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IP is not the answer – especially for listeners on the move

Issue DAB / DAB+ Internet

Free to air

(for listeners)

Cost-effective coverage

(broadcasters)

Reliable in emergency

(society)

X

X

X

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Lessons learnt

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Keys to success are: political commitment and industry collaboration

Collaboration

Content CoverageConsumer

devicesCommunicationCars

Policy &

regulation

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• Costs of simulcast on DAB and FM • It takes time for digital-only services to

generate revenues

Some may be concerned about economics of going digital

Costs Revenues

Potential economic

concerns

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Public authorities and public broadcasters can help

Government

and regulator

Public

broadcasters

Private

broadcasters Infrastructure sharing: public and private

broadcasters (e.g. Bavaria)3

Government contribution (subject to

State Aid rules)2

Regulatory incentives, e.g.

• FM licence renewals

• relaxation of regulation

1

Digital radio partnerships

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Growing number of markets are considering receiver regulation

* www.legifrance.gouv.fr/affichTexte.do?cidTexte=JORFTEXT000000248397#LEGIARTI000024041152

• Germany: government yesterday announced regulation that receivers should

have FM and digital capability

• France: already has a digital receiver law*

• Netherlands: Ministry of Economic Affairs has asked EU for regulation to

require receivers to have FM and digital

• Italy: regulator AGCOM has called for government support

• techUK – members supportive of regulation in favour of digital receivers

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Now broadening this discussion between Member States and EU

FranceBelgiumAustria DenmarkCzech

Italy PolandNetherlands Slovakia UK

Germany

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Conclusions

DAB+ is core future platform for radio – benefits for broadcasters, listeners and society1

Now is the time to join with European partners and secure the future of radio3

Template for success is well established 2

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Thank you

For further information, contact:

www.worlddab.org