Customizing MyWorldAbroad campaigns for your office€¦ · Customizing MyWorldAbroad campaigns for...

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Customizing MyWorldAbroad campaigns for your office Modify our eight templates below to solidify your brand and messaging. Eight Sample Templates for career centers to customize Region #2 in Footer 1 | Page Social-Media-Campaigns TEMPLATES for CAREER CENTERS Version 20180105 Template A Let students know how to reach you for go abroad advice. Template B Tell students that you support global career skills, and provide quick contact info. Template C Tell students about your international programs, and how they can reach you for advice. Template D Tell students your go- abroad stats, and let them know how to reach you. Template E Tell students that global experience has long-term career value. Template F Tell students what others are saying about going abroad.

Transcript of Customizing MyWorldAbroad campaigns for your office€¦ · Customizing MyWorldAbroad campaigns for...

Page 1: Customizing MyWorldAbroad campaigns for your office€¦ · Customizing MyWorldAbroad campaigns for your office Modify our eight templates below to solidify your brand and messaging.

Customizing MyWorldAbroad campaigns for your office Modify our eight templates below to solidify your brand and messaging.

Eight Sample Templates for career centers to customize Region #2 in Footer 1 | P a g e

Social-Media-Campaigns

TEMPLATES for CAREER CENTERS Version 20180105

Template A Let students know how to reach you for go abroad advice.

Template B Tell students that you support global career skills, and provide quick contact info.

Template C Tell students about your international programs, and how they can reach you for advice.

Template D Tell students your go-abroad stats, and let them know how to reach you.

Template E Tell students that global experience has long-term career value.

Template F Tell students what others are saying about going abroad.

Page 2: Customizing MyWorldAbroad campaigns for your office€¦ · Customizing MyWorldAbroad campaigns for your office Modify our eight templates below to solidify your brand and messaging.

Customizing MyWorldAbroad campaigns for your office Modify our eight templates below to solidify your brand and messaging.

Eight Sample Templates for career centers to customize Region #2 in Footer 2 | P a g e

Social-Media-Campaigns

Template G Tell students that your office has partnered with MyWorld Abroad to support the career value of going abroad.

Template H

Tell students that international experience will help them understand major global issues.

FOOTER ELEMENTS: Regions #1, #2 & #3

• Region #1: Opening Message There is a total of 13 opening messages. 2 or 3 of these are rotated for each template.

• Region #2: Custom School Message Schools customize this region only.

• Region #3: Link to MWA Registration Page URL customized for your school.

INSTRUCTIONS for Editing Region #2

This document provides a quick preview of the eight co-branded templates. After reviewing our sample templates,

submit your changes for Region #2 using one of these two files:

• Change Form for study abroad templates

• Change Form for career center templates

MyWorldAbroad is pleased to offer free design services to help your office customize the footers of Global Nudge Social

Media Campaign images. We have developed two sets of eight templates, one set for study abroad offices and another

set for career centers.

Page 3: Customizing MyWorldAbroad campaigns for your office€¦ · Customizing MyWorldAbroad campaigns for your office Modify our eight templates below to solidify your brand and messaging.

Customizing MyWorldAbroad campaigns for your office Modify our eight templates below to solidify your brand and messaging.

Eight Sample Templates for career centers to customize Region #2 in Footer 3 | P a g e

Social-Media-Campaigns

FREQUENTLY ASKED QUESTIONS

1. What happens after you submit your template changes to MyWorldAbroad? a. PHASE ONE: The MyWorldAbroad graphic artist will implement your changes to the eight templates. We will

then submit them to you for a final review. b. PHASE TWO: Your footer templates will be assigned to all the relevant Global Nudge Social Media Campaign

images (approx. 300), using a formula to ensure maximum impact. c. PHASE THREE: We will send you a .zip file with all the updated images.

2. Can we submit less than 8 templates? Yes, you can choose to customize any number of the eight available templates. The templates you choose to customize will then be assigned to all Global Nudge Social Media Campaign share images.

3. Can we submit more than 8 templates? No, however, you can create a new template to replace one of the existing eight templates.

4. Can we share these templates freely via social media? Yes, you can share these templates via your social media streams in any way you like: on their own, in conjunction with Global Nudge Social Media messages, or combined with your own messaging.

We are here to help!

We’re here to support you in any way we can as you develop your customized content for Region #2.

Jean-Marc (Hachey) Publisher & Founder of MyWorldAbroad Author of The BIG Guide to Living and Working Overseas [email protected] 416-925-0479