CREEDS OF LOVE | Creatives Deck

11
THE CREATIVES CREEDS OFLOVE

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Transcript of CREEDS OF LOVE | Creatives Deck

Page 1: CREEDS OF LOVE | Creatives Deck

THE CREATIVES CREEDS OFLOVE

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Universal Project

Creative Portfolio

CREEDS OF LOVE

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Brand Identity

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Video Project

S H O R T F I L M S

This short film was positioned to bring brand awareness to Creeds of Love (formally Cultures of Love) while educating consumers in an entertaining way on why buying American made products is important & how one can look stylish & give back. As you will see brands & products are strategically placed to subconsciously sell & featuring items in real life situations as opposed to a hard see like you might see in a commercial.

#LIVE2LOVE

Concept: Social Impact Short Fashion Film

Cost: $4,200+

Clients: CREEDS OF LOVE Conscious Collective | US Made Brands

Services: •  Creative Direction •  Production •  Location Scouting •  Casting •  Styling •  Photography/

Videography •  Editing

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E V E N T A C T I V A T I O N S

LAUNCH EVENT

CREEDS OF

LOVE

BRANDS: DATE: JULY 2013 CREEDS OF LOVE Conscious Collective | Conscious Magazine

The  Creeds  of  Love  Launch  Event  raised  over  $1500.00  for  Spectrum  Designs  Founda?on  with  innova?ve  brand  ac?va?ons  ini?a?ng  constant  aBendee  engagement;    •  The    premier  of  COL’s  1st  socially  

responsible  short  film  “LIVE2LOVE”  featuring  strategic  product  placement  of  COL’s  conscious  &  US  Made  brands.  

•  ParIcipaIng  brand’s  products  were  showcased  through  out  the  gallery  space  via  interacIve  art  installaIons  to  create  the  shape  of  several  hearts.  

•  The  “Wall  of  Love”  chalk  board  installaIon  allowed  aNendees  to    engage  with  wriNen  promises  on  how  they  might    change  the  world.    

•  Surprise  entertainment  was  provided  by  a  live  dance  flash  mob  during  the  middle  of  the  event.    

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E V E N T A C T I V A T I O N S

NEW YORK FASHION WEEK

For NYFW Creeds of Love joined forces with Z!NK Magazine, Duane Street Hotel & powerhouse celebrity costume designer Ami Goodheart. The ambiance was filled with French house beats, open bar & Miss.Goodheart in attendance. Fashion industry insiders got a chance to admire the eclectic gala inspired presentation featuring some of Ami’s most coveted costumes while learning more about Creeds of Love & our conscious brands.

BRANDS: DATE: SEPT. 2013 DUANE ST. HOTEL | Z!NK Magazine

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IMAGINE OPENING The opening of IMAGINE gallery & NYFW closing party featured creatives by NYC

based artists & photographers, Z!NK Magazine & PLOOSH. PLOOSH (luxury animal accessories) installed a family of hippos & elephants that hung from the gallery’s 30 ft. ceiling as an interactive installation. The installation animals along with Creeds of Love brands where auctioned off for charity supporting #Fashion4Autism. A live performance by “the human beat box” Verbalase & portrait painting by Walker Fee also occurred throughout the event.

BRANDS: DATE: FEB. 2014 PLOOSH PLACE | Z!NK Magazine

E V E N T A C T I V A T I O N S

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E V E N T A C T I V A T I O N S

Creeds of Love teamed up with Eva Shaw Designs & Style Fox to create the May 2014 shopping happy hours She’s a Gem: Healthy Happy & Hip + Mommies Mimosas & Macarons. These shopping happy hours featured all conscious activations & a % of sales went back to NYC charity Bottomless Closet; •  5 free/organic live nail art bar •  Live Portrait painting by Walker Fee •  Beauty Consultations by Clear Clinic •  Raw/Vegan Chocolate Bar by Divine Foods •  Wine from a Barrel by City Winery •  Gluten Free Macarons by Sugar & Plumm

SHOPPING EVENT

BRANDS:

DATE: MAY 2014

Eva Shaw Designs

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P O P U P A C T I V A T I O N

NEW YORK HOLIDAY

BRAND: DATE: NOV. 2013 CREEDS OF LOVE Conscious Collective

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F A S H I O N F I L M S

This fashion film was utilized as a brand activation tool during the Creeds of Love Holiday Pop Up shop. As the film looped throughout the store consumers where invited to learn more about Creeds of Love. Brands were also strategically placed through out the film to showcase how they could be styled with one another.

HOLIDAY POP UP

Concept: Fashion Campaign Film

Cost: $3,500+

Clients: CREEDS OF LOVE Conscious Collective + Holiday Pop Up Brands

Services: •  Creative Direction •  Script/Dialogue •  Production •  Location Scouting •  Casting •  Styling •  Photography/

Videography •  Editing

Video Project

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C O N T A C T

[email protected] +1 646.575.1499 http://www.creedsoflove.com

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@creedsoflove @creedsoflove /culturesoflove

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