Becoming an entrepreneur in the US

A LIVE WEBINAR FROM SKEMA ALUMNI 1

In partnership with

Becoming an entrepreneur in the USHow to structure your business project, how to

approach immigration and other key aspects

LIVE WEBINAR04 June 2015 at 12pm EDT

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CAREER MANAGEMENT


Welcome ! by Fabienne Buon• For SKEMA Alumni, your career matters. With

this brand new program of interactive workshops, SKEMA Alumni gives you access to exclusive tools, advice and experts dedicated to assisting you with managing your career in the United States, whether you’re already working there or willing to do so.

• Several sessions happened over the school year 2013-2014, hosted and animated by our US partner Strat’America, co-founded and managed by Sylvie Giret & Laetitia Longuefosse.

• Keep checking Skema Alumni’s website for upcoming dates !

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The speakers todaySylvie Giret

An entrepreneur and specialist of thedevelopment of companies and brands in the US market, Sylvie is the co-founder and executive partner of the US consulting firm Strat’America (www.stratamerica.com) and of the business blog Stratégies Américaines (www.strategiesamericaines.com).

Daniel (Dan) Hunter

Dan is the founder & CEO of Trillium Design Group, a NYC-based urban landscape design and build firm that creates residential and commercial landscape projects founded in NYC in 2004. Dan’s entire career has been in horticulture, his true passion ; he started his career in his native country Canada, before he moved to the US.

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Table of content1. Why this webinar and what are its objectives ?2. Becoming an entrepreneur: what it takes, how to

approach it, how to prepare 3. 5 mistakes and pitfalls to avoid for new (and not so

new) entrepreneurs 4. 5 good practices to adopt and follow as an

entrepreneur5. A testimonial : Dan Hunter6. Q&A

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A LIVE WEBINAR FROM SKEMA ALUMNI

CAREER MANAGEMENT

WHY THIS WEBINAR AND WHAT

ARE ITS OBJECTIVES?

INTRODUCTION

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BECOMING AN ENTREPRENEUR: WHAT IT TAKES, HOW TO APPROACH IT, HOW TO PREPARE

PART 2

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Do I have what it takes ?Through surveys and research, we know that

successful entrepreneurs share some common personality traits, the most important of which is

confidence not only in themselves but also in their ability to sell their ideas, set up a business

and trust their intuition along the way.Small business is fiercely competitive, and it’s the

business owners with confidence who survive.

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Ask yourself a question…

What do I so much believe in, so much want to do, that I will make effort to make it happen

every day, and I’ll be OK with having the success (or failure) of that idea rest squarely on my

shoulders?

If the answer to that is “nothing,” then don’t quit your day job !

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5 MISTAKES AND PITFALLS TO AVOID FOR NEW (AND NOT SO NEW) ENTREPRENEURS

PART 3

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• Spending too much time and energy on product development, not enough on sales

• Misevaluating your target market• Getting the hiring process wrong• Raising too little or too much capital• Not having a business plan (or over thinking

it…)₊ (Launching at an inopportune time)

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5 GOOD PRACTICES TO ADOPT AND FOLLOW AS AN ENTREPRENEUR

PART 3

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• Know what you do well and find others to fill the gaps

• Do your homework• ABC (Always be Closing)• Learn from your mistakes, listen to the market• Always have something new in the works

₊ “Don’t be in your business, be on your business”

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A TESTIMONIAL

DAN HUNTER

FOUNDER & CEO AT TRILLIUM DESIGN GROUP

PART 4

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Dan’s experience• The choice for entrepreneurship : the trigger(s),

key learnings • The top 3 things you did well• The top 3 things you would do differently• Your top 3 biggest everyday challenges• Your top 3 advice to your fellow entrepreneurs

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LIVE Q&A SESSION

Q&A

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NEXT STEPS 1/2

• Please answer our survey (check your email!) and email us any comment, feedback or suggestion at [email protected]

CHECK YOUR MAILBOX

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• Access the recording • Post your comments and share the experience• Read the exclusive interview of Mathilde Thomas

(SKEMA 1994), Co-founder and CEO at Caudalie

CHECK SKEMA ALUMNI WEBSITE

CAREER MANAGEMENT


Some books to read• Start Your Own Business (by Entrepreneur

Media, Inc.)• The e-Myth revisited (by Michael E. Gerber)• Invent It, Sell It, Bank It!: Make Your Million-

Dollar Idea Into a Reality (by Lori Greiger)• True North (by Bill George and Peter Sims)• Abundance: The Future is Better Than You

Think (by Peter Diamandis and Steven Kotler)04 JUNE 2014


In partnership with

THANK YOU FOR ATTENDING !ENJOY YOUR SUMMER

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Becoming an entrepreneur in the US

Business

Transcript of Becoming an entrepreneur in the US