Classification of Advertisement

Submitted to: Submitted by:Prof. Ramashastry Kumar Gaurav Kunal VyasSubmitted on: Nitin Dhariwal18th Feb,2013 Radhey Shyam Jangid Navin Jha Harsh Kurna

Advertisement

AV clip.

Kaun Banega Crorepati

This advertisement can be classified as a tvc by media type of advertisement.

The advertisement can be categorized as emotional advertisement based on message strategy.

It can also be viewed as an idea on the basis of product type.

By geography, its domestic advertisement.

It can also be classified as a influential advertisement.

The message “Mubarak Ho Ladki Hui Hai” gives a unique message for social cause.

This advertisement also focuses on women empowerment.

Advertisement

AV clip.

McAloo Tikki

This advertisement can be classified as a tvc by media type of advertisement.

The advertisement can be categorized as rational as well as emotional advertisement based on message strategy.

It can also be viewed as a product on the basis of product type.

McAloo Tikki

By geography, its domestic advertisement.

This advertisement focuses on youth and children.

This advertisement can also be classified as informative advertisement.

This advertisement is classified into B2C on the basis of business.

Any Questions????

Thank You!!!!!!