Always on: dal social web al social world - Michele Polico
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Transcript of Always on: dal social web al social world - Michele Polico
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Always on: dal social Web al social World
Michele Polico
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non più una serie di ambienti social tra loro separati MA un unico grande ambiente
sociale integrato
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un livello aggiunto, sempre presente nella vita reale
non più un ambiente virtuale al di là dello schermo MA
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1) Il Web è social
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more infos: http://www.youngdigitallab.com/social-media/google-me-e-la-complicata-relazione-tra-google-e-i-social-network/
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2006
2007
2008
2009
2010
2011
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2) Il Social Web cambia il mondo
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Il mobile web rende il Social World realmente globale
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il 58% degli utenti Foursquare si reca in luoghi fisici se abbinati a badges speciali
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3) Il Social World è integrato
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4) Il Social World è libero
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5) Il Social World siamo noi
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Il Social Web permette alle persone di diventare media...
...media umani, imprevedibili, incontrollabili...
... media che impattano sulla percezione delle aziende!
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Grazie