Activism, How to Win Friends and Influence People
-
Upload
rebecca-gordon -
Category
Marketing
-
view
371 -
download
0
description
Transcript of Activism, How to Win Friends and Influence People
www.rebeccagordongroup.org
@rgordongroup facebook.com/RebeccaGordonGroup
Activism……How to Win Friends and Influence People
Let’s Get To Know Each Other
www.rebeccagordongroup.org@rgordongroup facebook.com/RebeccaGordonGroup
What is your name?
Where are you from?
What do you want to get out of this day?
What are you passionate about?
www.rebeccagordongroup.org
@rgordongroup facebook.com/RebeccaGordonGroup
A little background…
There are TWO types of Activism
• Direct – any attempt to influence any legislation through communication with a legislator, an employee of a legislative boy or government official addressing specific legislation.
• Grassroots – any attempt to influence legislation through an attempt to affect the opinions of the general public as related to specific issues or legislation.
Under The Dome…
www.rebeccagordongroup.org@rgordongroup facebook.com/RebeccaGordonGroup
Understanding Missouri’s Legislative DNA
www.rebeccagordongroup.org@rgordongroup facebook.com/RebeccaGordonGroup
• 34 – members in the Missouri Senate• 163 – members in the Missouri House• Missouri Legislators are limited to serving 8 years in the
House and 8 years in the Missouri Senate. • Representatives are limited to four two-year terms.• Senators are limited to two four-year terms. • The average age of those currently serving in the
Missouri Senate is approximately 49. The youngest Senator is 36.
Yeah? So what is the point??
www.rebeccagordongroup.org@rgordongroup facebook.com/RebeccaGordonGroup
A Day of “ADVOCACY” at Missouri’s Capitol
Grassroots Activism
• What does it mean to you???
It’s Usually a bit more like this.
As A Member
• And a leader – you have many opportunities to engage in grassroots and grasstops activism.
• Participate in White Coat Rally Day – March 5, 2014
• Give to the Missouri Medical PAC
• Become a Physician of the Day
Breaking Through The Noise
Winning Friends and Influencing People
www.rebeccagordongroup.org@rgordongroup facebook.com/RebeccaGordonGroup
Your #1 Goal?
To get whoever you’re talking with to remember that you actually talked to
them!
BUILDING POWERBut REALLY, it’s all about one other thing
Power is not measured by the number of advocates we have on a list.
Power is not measured by the number of small (or even large) victories we win every now and then.
Power must be measured by our ability to successfully advance our own
agenda and to make it unthinkable that any other political or special
interest would ever want to take us on.
5 Strategies for Success
www.rebeccagordongroup.org@rgordongroup facebook.com/RebeccaGordonGroup
1. Learn about the person you want to influence.
2. Become a RELIABLE expert
3. Communicate Frequently
4. Have a specific “ask”
5. Tell YOUR story
The destiny of the world is determined less by the battles that are lost and won than by
the stories it loves and believes in.
Harold Goddard
www.rebeccagordongroup.org@rgordongroup facebook.com/RebeccaGordonGroup
Stories share emotions….
Stories MOTIVATE and INSPIRE
www.rebeccagordongroup.org
At the end of the day…..
It’s about connecting with both grassroots and grasstops
@rgordongroup facebook.com/RebeccaGordonGroup
Why Use Stories?
• They Stick• Show rather than tell• Demonstrate values• Lower our guard• Spread• Inspire• Connect on a deeper level
www.rebeccagordongroup.org
@rgordongroup facebook.com/RebeccaGordonGroup
Activism……How to Win Friends and Influence People