52738602-ebay-ppt
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Transcript of 52738602-ebay-ppt
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Digitalization and Connectivity Intranet
Extranet
Internet
Customization andcustomerization
Manufacturing Business toInformation Business
Huge Investment
New Types of intermediaries Click only firm to Click & Mortar
Thousands of entrepreneurs tolaunch internet companies
The Explosion of the Internet More time on internet
News on internet, information sharing
High speed broad band connection, Highpenetration, Better connectivity
No. of dot-com increases, R & D
The DigitalAge
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Factors Japan China India
Digitalization and Connectivity
Intranet
ExtranetInternet
Customization and customerization
Manufacturing Business to Information Business
Investment in internet
New Types of intermediaries
Click only firm to Click & Mortar
Thousands of entrepreneurs to launch internetcompanies
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Factors Japan China India
The Explosion of the Internet
More time on internet
News on internetInformation sharing
High spee
d broad band connection
High penetration
Better connectivity
No. of dot-com increases
R & D
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Customization Customerization
Locus of control Customer/Firm Customer
Customer co design Low High
Prior data aboutcustomers
Low Moderate
Links to production/supply systems
Low High
Links to customersystems (specially B2B)
Low High
Does it require build-to-order system
No Yes
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Customization
Filling up the form for uploading as per member wish
Direct contact between seller and buyer
User- friendly categorization of products
Customization of own account
Geographical control
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Network effects
Open platform
Connectivity and interactivity
Exchange and sharing of information
Cost transparency Virtual display of merchandise
Speed and frequency of changes
Customer Satisfaction
Feedback
Suggestion & queries solution by eBays Staff
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Customer Satisfaction
Feedback
Suggestion & queries solution by eBays Staff
Easy to operate
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Should take action to fake online auction sites taking its market share and
damaging the whole markets reputation
Create Awareness
Television & newspaper advertisement
Teach how to process on eBay
Launch eBay cyber caf
Give some allowances on deal through eBay cyber cafe
Make user friendly by recruiting supporting staff
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eBay should let its customers feel that transaction through
eBay will lower their costs and be more valuable
Expand the auction market from collectors to others by
differentiating them selves by integrating the secured and
economic payment system.
And further this will increase the credit card usage by
reducing the payment amounts.
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Put some restrictions on new sellers in expensive merchandise
transaction or large volume sale until they have a good track
record
eBay should cooperate with shipping companies, and ship the
sellers product with their safeguards by giving a separate web
page to track the status of shipping to the customer
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