4.1 Toulouse SMTC

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CHUMS

Presentation resultsToulouse

Valrie Vincent SMTC-Tisso

2-3 December 2015 on!on

CHUMS "m#lementation Cities


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$%at %asbeen!one&

''' Measures( c%allen)e an!

resultso Car#ool *ee+

o Mobilit, ac+#ot otter,o PTPo ./aluation


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"m#lementation measures 2015-201

Car#ool *ee+


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Car#oolin) Ser/ice

T%e Car#oolin) ser/ice o SMTC-Tisso e4ist since

200 6ur Tar)et 7 Commuters rom Toulouse 8s urban

area .comobilit, measures or %ome-*or+ tri#s

T%e Ma,or o Toulouse incor#orate car#oolin) li+ereal #ublic trans#ort-mo!e

9ree *ebsite to lin+ bet*een car#oolers

Currentl,( :310 subscribers on t%e *ebsite


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Cit, Car#oolin) $ebsite7

co/oitura)e;tisseo;r
http://covoiturage.tisseo.fr/http://covoiturage.tisseo.fr/


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"


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Communication on t%e otter, or re)istere! car#oolers

9ocus .V.P66 $..@

1st carpool week was organized from 30th March to3rd April 2015

T%e car#ool *ee+ is an intense #erio! o communicationto #romotecar#oolin)

Tisso-SMTC su##ort com#anies all alon) t%e or)anisation *it% 7

- Communication cam#ai)n

- S#eciic e/ents e4%ibition

A, com#anies an! *it% t%e su##ort o Tisso-SMTC 7

- Hlio#ole 2 Marc% beore t%e car#ool *ee+ 7

= s#ee!-!atin) session to create matc%es bet*een em#lo,ees

- To# 31 Marc% !urin) t%e car#ool *ee+ 7

=n animationBstan! !urin) lunc% time in ront o T%als =lniaS#ace canteen


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7


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=ctions an! ./ents in CHUMS Pro?ect

Target companies: Business arksPerimeter7

PDIE* TOP:a majority of SMEs> 500employees // 17 compaies // aro!" 12

000em#lo,ees

#5 500 p!$lic a" % 500 pri&ate'

PDIE* ()liopole: or+ai,atios of -.00employees > 500 a" 1 or+ai,atio of -50

employees // 2 100 em#lo,ees

#00 p!$lic a" 1 00 pri&ate'

!n total around 1" 000emplo#ees

ocation in t%e Toulouseurban area


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PD". E $or+#lace Mobilit, Plan


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Car#oolin) s,stem re)istere!

Total number o T6P re)istere!

50570

5%0

550

520

50

5.0

510

500

1/0/.015 1/02/.015 1/05/.015 1/0%/.015 1/07/.015 1/0/.015 1/0/.015

Total number o Helio#ole re)istere!05

0

75

70

%5

%0

55

50

1*/0/.015 1/02/.015 1/05/.015 1/0%/.015 1/07/.015 1/0/.015 1/0/.015


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>esults an! lessons learnt rom t%e1

stCar#ool $ee+

$%at *or+s& 3ocl!si&e perio" #e" of Marc4 Early 6pril' for t4e carpool ee8

Stim!lati+ rear"s #iPa"9 Smart o;'

3o&ici+ comm!icatio strate+y a" material aime" at projectmaa+ers i compaies a" a"miistratios #!mero!s actios'

Persoali,e" tra&el plas &al!e" a" percei&e" as &ery !sef!l $yemployees iter&iee"


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Car#ool $ee+ #ro)ressan! e/olution

H"FH.> SUPP6>T T6 C6MP=


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"m#lementation measures 2015-201

Mobilit, ac+#ot otter,


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Communication9ocusont%eM6A""TG=C@P6Totter,orre)istere!car#oolers

6TT.>G

1$ March: creation of

the %irst&'(M) lotter#on the *acko+ce,

Mobilit, ?ac+#ots loterries *it% 7 "P=D Smar

2: marc% 7 emailin) to em#lo,ees rom T6P an! Hlio#ole onl, alrea!,re)istere! to t%e car#oolin) ser/ice to announce t%e lotter,

30 marc% 7 remin!er emailin) to t%ose *%o %a/enIt /ali!ate! t%eir #artici#ation

31 marc%7 emailin) to t%ose *%o %a/e /ali!ate! t%eir #artici#ation but %a/enIt a

/ali! car#oolin) tri# 12


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1st Dra*n7 J =#ril7 K3 #artici#ants eli)ible

1 rom Helio#ole et J5 rom T6P


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>.SUTS

>.SUTS 7

Subscribers rate - car#oolers *ebsite 7 15L:3J1 subscribers *it% 2 CHUMS subscribers;

15L


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.SS6< .=>


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Personalise! Tra/el Plans


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>esults

C 15 PTP complete" . from PDIE Top .1from PDIE (eliopole

5 itereste"

2 respo"ets #to t4e !estioairescreate" $y SMT3BTiss)o to "efie t4e tar+et oft4e PTP #prior to PTP !estioaires'

A target of 50 PTP completed by the end of 2015would be

challenging but realistic

J


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"m#lementation measures

I or"er to +et more participats to PDP9 e ill propose tose" a O!tloo8 meeti+ i&itatio to employees comi+ frommo$ility maa+ers to participate at a iformatio mo$ility

e&etsJ 6 Gc!pH#small m!+' ill $e offer to employees 4o

accept to $e iter&iee" #for PDP or e"!p !ser!estioaire if ot eli+i$le to PDP'


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AarriersBC%allen)es B De/iation

Aarriers B Ma?or c%allen)es 7T4e mai reasos for t4is lo i&ol&emet le&el ere: may

efforts ere re!este" from compaies/employees i a s4ort

perio" t4e compaies preferre" to foc!s o t4e e&etNpart of meas!res some compaies comm!icatio policy

#emaili+/itraet' limite! t%e #ossibilit, to communicateit4 employees olie !estioaire circ!late" little9 little

complete" a" fille" $y people o!tsi"e tar+ets #e+ alrea"y

carpoolers or cyclists'J

De/iation7T4e s!pport of SMT3 Tiss)o to PDIE Top project maa+ers4as $ee stre+t4ee" at t4eir re!est #4i+4 le&el of s!pportot plae"/ee"e" iitially'J


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Pre/isional sc%e!ule

Sta)e 27 Sta)e 3 7 .ta#e : 7Sta)e 1 7 Contact "normation"nter/ie*s 9ollo*-u#

Pac+


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./aluation


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./aluation

Tisso-SMTC starte! #resentin) e/aluationNuestionnairean! #rocess 3 c,cles o e/aluation since9ebruar, 2015to com#anies

Aa! ee!bac+s e4#resse! since t%e be)innin) b,collea)ues an! com#anies

o too lon)o em#lo,ees are o/er*%elme! b, Nuestionnaires on !ierent

to#icso limits o internal communication #olic, an! #ri/ac,

./en i TM #ro#ose! se/eral alternati/esto relie/ecom#aniesBem#lo,eesQ

Q Until no*( no e/aluation Nuestionnaire

%as been ,et ille! in Q


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./aluation

rom mi"B"ecem$er : start e"B!ser!estioairesJ

6ctio ite+rate" to t4e participatio c4arter

to $e si+e" $y project maa+ers a"meeti+ e&ets for PDP


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T%an+ ,ou RContact :

Valrie V"

4.1 Toulouse SMTC

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