3682 Proof-1 Avon Products, Inc. av007697a1 …...Avon Products, Inc. av007697a1 3682 Proof-1 Cyan...

THROUGH SALES SUCCESS

AchieveAvon Products, Inc. av007697a1

3682 Proof-1

Cyan Magenta Yellow Black

Congratulations! You’re on your way!

Over the course of our conversations, we’ll share

Avon’s proven formula for sales success.

Avon Products, Inc. av007697a23682 Proof-1


3

pgs. 24–41

Build skills to grow your business.

Learn about skin care with ANEW.

Set new goals and next steps.

pgs. 42–47

Expand your Invitation List.

Discover group selling.

Learn about skin care with Solutions.

pgs. 4–23Place your fi rst order.

Grow your Invitation List.

Set new goals and next steps.

Conversation

Conversation

Conversation

Achieve Through

SalesSuccess

Achieve Through Sales Success




Conversation

The fi rst step in any achievement is to have a clearly defi ned goal—a dream for the future you plan to build.



5Achieve Through Sales Success | Conversation 1

With a dream you can believe in, and Avon’s

belief in YOU and your ability to succeed,

you’re on your way to achieving and even

exceeding your expectations.

EXCEED

ACHIEVE

BELIEVE



Always keep your immediate goals

and dreams for the future

right in front of you!

They provide the focus, the energy and the

power that will help you achieve, step by step.

I believe my dreams will come true

when I achieve my goals with

my personal plan for success!

My Future Goals:

My Immediate Dreams:

I

w

m




How have you done?Your fi rst campaign orders so far:

# of Customers:

Sales: Average Customer Order: Let’s look back at your Invitation List to see who you’ve talked to

and who else you can reach before submitting your fi rst order.

Number of Potential New Customers:

Your potential earnings:

How does this compare to your fi rst goal?

My 1st goal:

$ amount needed:

By when:

NUMBER OF

CUSTOMERS

SALES

AVERAGE

CUSTOMER

ORDER

EARNINGS %

SALES

POTENTIAL

EARNINGS

X

X

=

=



Completing your

Avon’s online ordering system makes it easy.

Just follow these simple steps:

Accept Your Customer Orders

Keep track of all your orders by fi lling out

your Customer Order Book and

providing two copies to your Customers.

Enter Your Order Online

Log on to the Avon Representative site

yourAVON.com to enter your

order online.




ur f irst Avon order

Receive Your Avon Products

Your order will be sent to you at your

home address.

Deliver Products & Collect PaymentsBe sure you’ve collected your Customer’s

total payment by the time you deliver her order.

Pay Avon & Keep Your Earnings

It’s simple. When you submit your second order,

you’ll pay Avon for your fi rst order and keep your

earnings. You can pay Avon in multiple ways:

with a credit card, personal check,

money order or QuikPAY.

(Avon does not accept Customer checks.)



Caring for your Customers at the

time of delivery

Before the Customer Meeting:

Set a Delivery Time

Call or send a message to your Customer

to set up a specifi c day and time for delivery.

Always make sure to be on time for

your appointment.

Remind Her of the Cost

Be sure to remind your Customer of the

total cost of the order so she will have

the payment ready for you.

Add a Personal Touch

When you put an order into an Avon delivery bag,

add a sample and a personal note. It’s a great

opportunity to thank her for the order.

Th ank you!




Try these smart money-management tips:• Keep your Avon money separate from personal funds.• Keep track of your business-building investments, including brochures, samples and demo products.

• Always submit your payment to Avon on or before the due date.

During the Customer Meeting:

Review the Order & Collect Payment

Ensure your Customer has what she ordered.

Never deliver products without full payment.

Products that aren’t paid for may be sold to

other Customers or returned to Avon.

Share the New Brochure

Show the new brochure and point out

new products and special offers,

and recommend your favorite brands.

Ask for New Referrals

Always be sure to ask for new referrals—

your Customer’s friends and family who

you could add to your Avon Invitation List.

Avon Products, Inc. av007697a11 3682 Proof-1


Achieving Sales Success is

as simple as Invite, Inform, Inspire!

InviteIn

sp

i re I n

for m




Invite

Inform

Inspire

• Approach everyone, everywhere you go,

and start a conversation about Avon

• Ask questions to determine interests and needs

• Offer recommendations, using your brochure

and Avon tools to explain product benefi ts

• Answer questions and overcome objections

• Encourage your Customer to place an order

• Ask for referrals to other possible Customers

These simple steps work for both increasing your personal sales and building your team. Here’s how to make these steps work for you!



CAMPAIGN 8

EASTER! hooray forFrom awesome

EASTER GIFTS to gorgeous

fashion and everything in between!

INTRODUCING OUR LATEST GRAVITY-DEFYING BREAKTHROUGH

InviteAchieving your goals starts with expanding your Invitation List. Here are some simple steps you can take to start a conversation with a potential Customer:

Begin with a Compliment

Start with a compliment about her glowing skin,

perfect makeup, shiny hair, colorful nails or

lovely fragrance.

Use the Avon Brochure

You can also begin with a general introduction:

“I just started my own Avon business, and I’m

so excited about our new products! Have you

seen an Avon Brochure lately?”

Ask Questions

Ask about her beauty interests, her family and

her gift needs.

Invite

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15

Be positive, be confi dent and be genuine —you’ll be amazed how quickly your Invitation List will grow!

The Power of 3 will help you invite people to try Avon.

The idea is simple yet powerful: just talk about

Avon’s products and earning opportunity

with at least 3 new people every day.

Your daily routine offers many chances to

strike up a friendly conversation, from standing

in line at the store to chatting online with friends.

For even more success, ask every new Customer

to recommend you to 3 of her friends—

everyone loves to pass along a “good deal”!

Achieve Through Sales Success | Conversation 1



InformWhen a woman feels good about her skin, she feels beautiful and confi dent. Sales success starts with skin care. Show your Customers how to achieve great results:

Use the Products Yourself

Let your glowing, healthy skin do the selling

for you! Talk about the many product benefi ts

from your personal experience.

Help Customers Choose

Regardless of age or skin care needs, Avon

has a product that’s right for each Customer.

Take the online training courses and use the

Avon Skin Care Selector Tool to help her fi nd

the right brand.

Overcome Objections

Share your personal experience, provide samples

and reassure her that the products do really

work as promised.

Invite

Ins

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17

To learn more about Avon skin care, take the online courses. They are free, fun and easy to fi t into your schedule.

Put the Power of Skin Care to work for youHappy skin care Customers are loyal users,

often buying the products in regimen sets,

leading to higher sales and higher earnings

for you.

An industry leader in anti-aging skin care technology

Products to help you win the fi ght against acne


Products to reveal

a woman’s natural beauty



InspireAvon skin care products deliver what they promise. Here are some ways to inspire Customers to purchase from you.

Try Before You Buy

Skin care can be a big investment. Use product

samples and trial sizes to help your Customer

choose the products that are right for her.

Mention Special Offers

Point out exciting offers and discounts

on products your Customers would enjoy.

She’ll appreciate the great deals and you’ll

appreciate bigger earnings.

Highlight Our Guarantee

With Avon’s 100% satisfaction guarantee,

both you and your Customers can always

feel confi dent shopping with Avon!

WOWDEAL

SATISFACTION

Invite

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19

Remember to always ask for referrals. If each Customer recommended you to just three of her friends, imagine what that could do for your earnings!

Express your Belief in Avon and watch your sales grow!

Your personal experience with Avon skin care is your

best selling tool. Customers will appreciate hearing

about how the products are working for you.

Invite your Customers to share their skin care

experiences. Sharing stories is the fi rst step in

turning a Customer into a friend!




The Power of 3

The Power of Skin Care

The Power of Belief

Review

Invite

Inform

Inspire

Invite

Ins

pi re

I n

f or m




Take one step at a time on the

road to achieving sales success!

Begin with

a Compliment

Use the Products

Yourself

Use the

Avon Brochure

Help Customers

Choose

Mention

Special Offers

Ask Questions

Overcome

Objections

Highlight

Our Guarantee

SATISFACTION

Try Before

You Buy

WOWDEAL

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MASCARRRRRRAAAAAAAAAAAAAAAAAAAAAAAASCSCSCSSSSSSSCSCSSSSSSCSCSCSSSSSSCSCSSSCSCSCSCSCSSSCSCSCSCSSCSCSCSCCCSCCSCSCSCCAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAA AAAAAAAAAAAEAK ROOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOUGUGUGUUUGUUUUUUGUGUGUUGUGUGUUUGUGUUGUGUUUGUGUGUUUUGUUUUUUUUUUUUUGUUUUKAKAKTAKTKTKTAKKTKKTKKTKTKTTKTAKKAKKKKTAKAK HRHHRHROHRHRHROHRHRHRORHROHROROROROOHRRORORORORROHRRROROROOHRRRRHRORRRRORRRRRROROORRR GGGGGG

INTRODUCING OUR LATEST

GRAVITY-DEFYING BREAKTHROUGH

CAMPAIGN 7



Second/Third Campaigns: Potential Customers: Average Customer Order: Immediate Goal:

You can easily estimate your potential earnings:

Dreams and Goals Plan: What I want to achieve in:

NUMBER OF

CUSTOMERS

SALES

AVERAGE

CUSTOMER

ORDER

EARNINGS %

SALES

POTENTIAL

EARNINGS

X

X

=

=

My plan to achieve

30 Days

I will need: $

Target Award Sales: $

Target Order: $

Target # of Customers:

Target # of Team Members:

90 Days

I will need: $


Target Order: $



60 Days

I will need: $


Target Order: $






Next steps:

Invite potential Customers to view my brochures,

using the Power of 3 every day.

( Selling Days x 3 = potential Customers!)

Purchase and use Avon skin care products, brochures

and the Skin Care Conversation Card.

Take the following online courses at:

yourAVON.com > Training > Pathways:

Course: Date Completed:

1. Group Selling Basics

2. eRepresentative Web Offi ce Tour

Purchase samples, trial-size kits and minis to give

to my Customers to inspire them to buy skin care.

Key dates:Follow-up phone call:

Achieve Conversation 2: Submit order by: Avon Opportunity Meeting:

Campaign Business Buzz:



2Achieve Through Sales Success

Conversation

Always be on the lookout for new Customers. Enjoy getting to know them and helping them fi nd the perfect Avon products.



25

To be Your Best, learn from the Best!

Follow the proven path of Avon’s high-achieving Representatives to:

• Celebrate your progress.

• Enhance your ability to grow

your sales and earnings.

• Learn about Avon’s #1 anti-aging

skin care brand, ANEW.

• Help you set new goals and

plan your next steps.




Review your progress

How does this compare to your fi rst goal?

My 1st goal:

$ amount needed:

By when:

Did you achieve your Campaign Plan?

# of Customers:

Total Sales:

Average Customer Order:

Estimated Potential Earnings:

Write your sales and earnings on the lines provided.

Check the boxes if you achieved your plan

from Conversation 1!




Remind yourself of your

Dreams and Goals—

you’re getting closer

each day to achieving them!

My Future Goals:

My Immediate Dreams:

High achievers know their Avon success revolves around three simple steps: Invite, Inform and Inspire!

Invite

Ins

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InviteHow is the Power of 3 working for you?

How many new Customers

have you added to your Invitation List?

What is working well for you to fi nd new Customers?

Where can you fi nd even more Customers?

The Power of 3 is an essential tool to grow your Avon business.

Invite

Ins

pi re

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29

“Some of my best Customers have been referred to me by their friends. It’s the easiest way to grow my business, plus I get to meet the nicest people!”

Harness the Power of 3 today for more Customer Referrals

People recommend restaurants, shops and movies

to their friends every day. To get your Customers

to recommend your Avon business:

• Build Rapport: Learn about their preferences

and keep track with a personal profi le.

• Be Direct: Ask for the names of others

who would enjoy shopping with Avon.

• Show Appreciation: A simple “Thank You”

will go a long way to grow your Customer List!

$Achieve Through Sales Success | Conversation 2



InformHow is the Power of Skin Care working for you?

I am regularly using

Avon skin care products

and can speak to

the benefi ts.

I am helping Customers

choose products by

using the Avon Skin Care

Selector Tool.

I am sharing experiences

to help overcome

objections and inspire

Customer purchases.

Yes No

Yes No

Yes No

What objections have you heard from Customers?

Invite

Ins

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Share experiences and overcome objections with the “felt-found” technique. “At fi rst, my other Customers felt the same way, but after using Avon products, they found their skin looked great!”

Sell more products by selling the benefitsInform Customers about the Power of Skin Care and handle any objections with these proven techniques:

• Discuss Benefi ts: Recommend products that meet your Customers’ needs and interests.

• Identify Issues: If you sense hesitation, ask more questions. Is it the price? Skin concerns?

• Share Experiences: The best way to overcome

objections is to share your experiences.

EXPRESS WRINKLE SMOOTHER

†Based on a dermatologist-supervised clinical study.

BLURS the look

of WRINKLES on

the forehead and

around the eyes

INSTANTLY†

Goes on

COLORLESS, works on

ALL SKIN TONES

With Tri-Elastinex. Look virtually line-free.

REVERSALISTCOMPLETE RENEWAL




Share experiences and overcome objections with the “felt-found” technique. “At fi rst, my other Customers felt the same way, but after using Avon products, they found their skin looked great!”

Sell more products by selling the benefitsInform Customers about the Power of Skin Care and handle any objections with these proven techniques:

• Discuss Benefi ts: Recommend products that meet your Customers’ needs and interests.

• Identify Issues: If you sense hesitation, ask more questions. Is it the price? Skin concerns?

• Share Experiences: The best way to overcome

objections is to share your experiences.

EXPRESS WRINKLE SMOOTHER

†Based on a dermatologist-supervised clinical study.

BLURS the look

of WRINKLES on

the forehead and

around the eyes

INSTANTLY†

Goes on

COLORLESS, works on

ALL SKIN TONES

With Tri-Elastinex. Look virtually line-free.


PLATINUM You’ll never guess my age. My skin won’t tell.

ANEW Platinum with Paxillium Technology.

Helps visibly recontour skin and reignite

skin’s youthful shape.


The secret for skin that gets you noticed is now yours to share. Look virtually line-free!

ANEW Reversalist Complete Renewal with

Tri-Elastinex Technology works above and

within the skin’s surface layers to repair the

look of lines and wrinkles like never before.

Getting to know

ULTIMATERecapture the youthful look of your skin in its prime.

ANEW Ultimate 7S with Pro 7 Sirtuin

Technology. Watch as deep wrinkles

visibly fade; the look and feel of

fi rmness and elasticity are restored.




With ANEW, Avon has built a global reputation for providing some of the best anti-aging products and regimens featuring the latest technology.

* Based on consumer-perception studies of women 45–59.

Targets multiple signs of aging and visibly reignites skin’s youth.*

CLINICALAt-home targeted treatments

ADD:



InspireBrochures are your #1 tool! The Avon Brochure can help you inspire Customers to place orders more frequently.

Investing in brochures pays off! Order a few more brochures

each campaign to make sure you always have enough

as you grow your Invitation List.

• Point out new products and special offers.

Remind Customers about the Avon 100% satisfaction guarantee.

• Use the online brochure to expand your network through

friend-to-friend referrals.

Invite

Ins

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Celebrating 10 years of beauty,

fashion and empowerment

OH,THAT S

UMMER

GLOW!

LIGHT UP YOUR LOOK WITH NEONFASHION

+ BEAUTY

GET BEACH-READY WITH OUR SAINT BARTS COLLECTION

SUMMER 2014 MAGALOG

CAMPAIGNS 12–17

Avon Mark Mag 6 avm007168a01 Proof 4

Celebrating 10

fashion and em

TT

LIGHUP YOULOOWITHNEOFASHIO+ BEAU

INTRODUCING OUR LATEST

GRAVITY-DEFYING BREAKTHROUGH

CAMPAIGN 7

CAMPAIGN 8

EASTER! hooray forFrom awesome

EASTER GIFTS to gorgeous

fashion and everything in between!

NTROINT

GGRAV

ASToray fASTT

ASTER GIFASASTSTETERERGIGIFnand everyand everyanandnd eveveverery

THE HOTTESTIN 50 YEARS

MASCARABREAKTHROUGH

CAMPAIGN 4




“Fragrance samples are a great selling tool! I always give my Customers a sample of a fragrance so they can try before they buy. Once they experience it, they are much more likely to make a purchase.”

Fragrance samples are especially effective at inspiring

Customers to purchase. Remember, regardless

of what Avon products your Customers use,

always suggest fragrance as a fi nishing touch!

• Point out all scented pages in the brochure.

• Add a fragrance sample as a “thank you” surprise

when delivering orders. Attach a sample to your

business card for potential new Customers.

• Keep track of the samples you hand out

and follow up.

SPECIAL

WITH FREE ROLLETTE 45

Far Away Bella Eau de Parfum Spray

A beautiful journey layered with Italian clementine, rich Turkish rose and warm

Brazilian tonka bean. 1.7 fl. oz. 986-584 will be 23.00

Eau de Parfum Rollette.24 fl. oz. 986-747

12.00 if purchased separately

Body Lotion6.7 fl. oz. 925-235

will be 10.00

Shower Gel6.7 fl. oz. 967-150

will be 10.00

special 5.99 each

bella

rub toexperience

FREErollette with each Eau de

Parfum Spray purchase

page 45

rub toexperienceFAR AWAY

BELLA



Inspire Customers

to buy more products

For Customers who:

Like to treat themselves

to new products and

want to see something new

in every Avon Brochure

Love the convenience

of shopping with Avon

for products they use often

and enjoy fi nding special offers

Look for the best skin care

products and take time to

read the brochure carefully



37

HE H TESEEEEEEEEEEEEEEEEEEEEEHOHOHOHOHOHOHOHOHOHOHOHOHOHOHOHOHOHOHOHOHOHOOHOHHOHHHHHHHHOHHH TTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEES

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MASCARRRRRAAAAAAAAAAAAAAAAAAAAAAAAASSCSCSSSSSCSSSSCSCSSSSCSCSCSCSSSSSSSCSSSCSCSCSCSSSCSSSCSCSCSCSCSCSSCCCCSCCCCSCCCAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAA AAAAAAAAAEAK ROOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOUGUGUGUUGUUUGUGUGUGUGUGUGUGUUGUGGUUGUUUUUUGUUUGUUGUUUUUUUUUGUUUUUUUUUUUUUUUUUGAKKAKTKTKTAKKTKTKTKTKTKTKAKTKTKKKKAKKTAAKAK HRHRHROHHROHRHROHROHRHRHRHROHROROROROROHRHROOROORORORORHRROROROROHRRRRRHRRRRRRORRRRORROR GGGGG

CAMPAIGN 13

REVERSALIST COMPLETE RENEWAL


The better you know your Customers, the easier it is to help them shop the brochure. Your personal service will make it a fun and satisfying experience for them!

Try this:

IDENTIFY NEW ITEMS, PROVIDE SAMPLES, LINK PRODUCTS

MENTION OFFERS, PROVIDE SAMPLES, CREATE BUNDLES

SHARE BROCHURES, PROVIDE SAMPLES, CONNECT CATEGORIES

+ +

+ +

+ +

WOWDEAL



Take your place among the

Best of the Best!Avon recognizes the highest achievers with

fabulous rewards and entry into the prestigious

President’s Recognition Program. Top Performers

in Sales and Sales Leadership are rewarded with

trips to fun and exotic destinations.



39

“My membership to President’s Club has been simply amazing. Now that I am also a Sales Leader, I fi nd that I am able to achieve my goals even faster!”

Top Sellers make great Sales Leaders—build your team today

Remember, the steps to creating a successful team

are the same as growing your Invitation List—

just Invite, Inform and Inspire!

Invite prospects to learn about Avon,

ask questions and join as new Representatives.

Inform your Representatives about

the Avon Opportunity and how to sell.

Inspire your Representatives to believe in themselves,

improve their sales and join Sales Leadership.




Next Campaign:Current # of Customers:

# of Customers Next Campaign: New ANEW Customers: Average Customer Order:

You can easily estimate your potential earnings:

NUMBER OF

CUSTOMERS

SALES

AVERAGE

CUSTOMER

ORDER

EARNINGS %

SALES

POTENTIAL

EARNINGS

X

X

=

=

My plan to achieve

Dreams and Goals Plan: What I want to achieve in:

30 Days

I will need: $


Target Order: $



90 Days

I will need: $


Target Order: $



60 Days

I will need: $


Target Order: $






Next steps:

Invite: Practice the Power of 3 and ask for referrals daily.

Inform: Become an Avon expert by watching the videos

and taking the following online course at:

yourAVON.com > Training > Pathways

Become a Top Seller

Also invest in samples and Skin Care Conversation Cards.

Inspire: Invest in brochures.

Key dates:

Follow-up phone call:

Submit order by:

Avon Opportunity Meeting:

Campaign Business Buzz:




Conversation

Success takes energy and effort—congratulate yourself when you achieve a goal. You’re a champion!



43

Representatives become Top Sellers and

Sales Leaders by sharing the secrets of

their success. It’s time for teamwork that will

take your earnings to the next level!

The next Achieve Conversation is a group session that will inspire you to even greater success. At this workshop, you will:

• Meet other new Representatives, share your ideas

and gain valuable insights.

• Learn how to expand your Invitation List to add

new Customers every campaign.

• Discover how group selling and Sales Leadership

lead to amazing growth opportunities.

• Experience Avon skin care. Avon has the right

skin care products for everyone.




No matter the skin type or concern, every Customer can fi nd an Avon skin care product that meets her needs.

Simple and effective

skin care products

for a vibrant,

healthy look

Complete

anti-acne

skin care

for all ages

Covers the

face and body

needs of the

entire family

clearskin®

Premium anti-aging

regimens and

treatments

for the life of

a woman’s skin



45

Location:

Day: Time:

Please RSVP by:

RSVP to:

Phone #:

You’re Invited to Attend the Achieve Workshop!

Questions to consider before the meeting:

• What are your achievements?

• What’s working well for you?

• How are your skin care sales progressing?

• What challenges have you faced?

• What questions do you have?

We look forward to seeing you at our next meeting. You will make new friends who share your passion, energy and drive to be the best!




You’re on your way!

Be Your Best with Avon!As part of the world’s largest direct seller, you

belong to a global community in partnership with

approximately 6 million Avon Representatives. You’re creating the life you deserve because you want

the best for yourself, your family and your community.

Every day brings an opportunity for you to shine.

Be bold, be beautiful and be your best!



47

“When I started dreaming big and wanting bigger goals, that’s when Avon became life-changing for me. I tell people, ‘Don’t be afraid to dream big from the outset.’”




Achieve Through Sales Success, March 2014 Avon Products, Inc. 78205-9www.AVON.com

this is the company that puts mascara

on lashes and food on tables. That fi ghts wrinkles with

one hand and breast cancer with the other. That knows

the value of a perfect lip, but still opens its mouth and

speaks out against domestic violence and for women’s

fi nancial independence. This is the company that not only

brings beauty to doors, but also opens them. The company

that supports approximately 6 million Representatives

in over 100 countries. This is Avon. The company that

for more than 125 years has stood for beauty, innovation,

optimism and, above all, for women.



3682 Proof-1 Avon Products, Inc. av007697a1 …...Avon Products, Inc. av007697a1 3682 Proof-1 Cyan...

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