2020 MEDIA KIT - Cleverdis · Schools, Industry Events) 3% Juha Mähönen EHMA Councilor & National...

www.hotelandtourismonline.com

THE PROFESSIONAL BUYERS’ REFERENCE

QUARTERLY

Elite Travel Trends

Regional Spotlight

Innovations & Technologies

2020 MEDIA KIT

2 3October 2019 - Non contractual document October 2019 - Non contractual document

HOTEL & TOURISM SMARTreport AND ONLINE ARE DEDICATED TO ALL TRAVEL PROFESSIONALS IN THE LUXURY MARKET WORLDWIDE

RECOGNISED BY DECISION MAKERS AS A POWERFUL PURCHASING TOOL

Hotel & Tourism SMARTreport and its associated website www.hotelandtourismonline.com enable:

• to stay abreast of all tourism and hotel industry trends

• to learn about the latest trends in luxury

• to be inspired by the latest innovations

• to gain from the experience of global thought leaders

ADDITIONAL DISTRIBUTION THANKS TO INTERNATIONAL PARTNERSHIPS

• ATM Arabian Travel Market

• EHMA European Hotel Managers Association

• ETOA European Tour Operators Association

• EQUIPHOTEL International Industrial Fair of Equipment and Management of Hotels

• HFTP Hospitality Financial & Technology Professionals

• HOTELPLANNER.COM Leading group hotel booking hub

• HTNG Hotel Technology Next Generation

• IFTM TOP RESA France’s leading travel & tourism trade event

• ITB ASIA Asia’s leading travel & tourism trade event

• ITB BERLIN The world’s leading travel & tourism trade event

• ITB CHINA The marketplace for China’s Travel Industry

• TUNIU China’s leading package tour e-commerce platform

• UNWTO United Nations’ World Tourism Organisation

• WTM LONDON The UK’s leading travel & tourism trade event

CIRCULATION

READER PROFILE

TESTIMONIALSTim Hentschel CEO, Hotelplanner.com and Meetings.com

The quarterly Hotel & Tourism SMARTreport, is for us an important link in the information chain for all professions in the travel industry. The news, tips and ideas in the publication brings a lot of value to the professionals and definitely help them in their business.This is why we took the decision to distribute each edition to our entire database of 40,000 professional contacts. By spotlighting how flagship operators and properties are innovating in the field, and delivering detailed market information, readers get a clear, unbiased perspective of market trends.

Donald Yu Co-Founder, Chairman and CEO of Tuniu Corporation

While knowledge may be the food of kings, in the travel industry, it is becoming increasingly important to everyone! Thanks to the Cleverdis Hotel & Tourism SMARTreport, the industry is richer, and can grow and flourish – as educated professionals make better and clearer decisions for their clients. This is why we decided to give the chance to our partners to benefit from this unique tool and started to distribute each edition to our trade database – in order that they, too, can get the value from the ideas and thought leadership that can be found within.

Evelyne Gaudin Luxury Travel Advisor (Virtuoso), En Route Travel

The Hotel & Tourism SMARTreport is definitely an excellent tool when it comes to helping travel advisors in their work. What I personally appreciate the most are the targeted sections within the Elite Travel Trends chapter, such as Honeymoons & Weddings, Private Islands, Ecotourism, and so on. The Hotel & Tourism SMARTreport is the only BtoB publication in the travel & tourism industry that we can consider more as a decision-making tool than a generalist publication and we use it as such. .

Hotel Chain CEOs and Executivesand Independent Hotel Representatives

38%

Hotel Owners 9%

Investors(Bank & Insurance companies, Hedge Funds, Private Investors)

6%

Travel Advisors Tour OperatorsTourism Organisations

44%

Others(Designers / Architects, Suppliers, Associations,Schools, Industry Events)

3%

Juha Mähönen EHMA Councilor & National Delegate for Nordic, Baltic & RussiaManaging Director Hotel Haikko Manor & Spa

I know Cleverdis and its products really good and read regularly Hotel & Tourism Online

24%EUROPE28%

AMERICAS 35%ASIAPAC13%

AFRICA MIDDLE EAST

GEOGRAPHICAL BREAKDOWN

PRINT

13,300 copies

e-MAGAZINE

>30 000 unique download

WEBSITE

> 21,000 unique monthly visitors

NEWSLETTERS

> 83,000 recipients


#11 / HIGHLIGHTS FROM ILTM CANNES

ELITE TRAVEL TRENDS

#27 / NEW ROUTES, NEW HOTELS, NEW IDEAS

SPOTLIGHT ON EUROPE

#37 / INTERNET OF THINGS: GOOD FOR HOTELS?

INNOVATIONS & TECHNOLOGIES

Chris Cahill CEO - AccorHotels Luxury Brands

ACCORHOTELS ALWAYS CONSIDER THE LUXURY TRAVEL ADVISOR AS A CRITICAL PART OF OUR DISTRIBUTION.

#37 - 2018 WINTER EDITION / A CLEVERDIS PUBLICATION

Chris CahillCEO, AccorHotels Luxury Brands

Isabel HillDirector, National Traveland Tourism Office (NTTO)US Department of Commerce

Arne SorensonCEO & President, Marriott International

Matthew D. UpchurchChairman & CEO, Virtuoso


EDITORIAL CONTENT & CALENDAR

#45 | 2020 WINTER EDITIONMaterial Deadline: 20 December 2019Publication Date: 14 January 2020Event Partners: ITB Berlin

KEYNOTE INTERVIEW

• Giorgio Palmucci - President, ENIT

UPCOMING EVENTS

• A preview of partner events

EVENTS – FLASHBACK

• Key takeaways from top events

ELITE TRAVEL TRENDS

• Highlights from ILTM Cannes and Signature Annual Sales Meeting, Las Vegas

• In the field with Mary Gostelow – Theme: Wine Tourism

• High-End Wine Tourism

• Ultimate and different gastronomic experiences

• Destination Weddings

• Luxury cruising

REGIONAL SPOTLIGHT

Spotlight on Europe

• In the field with a Virtuoso travel advisor

• Transport

- Airlines: New routes and companies to and from Europe and new intra-European routes

- Airports: Latest news from key European airports and hubs

• Facts & Figures

• Overview by ETC & ETOA

• Trending Destination: Italy (spotlights on Veneto, Bergamo & Sardinia)

• Trending Regions: Nouvelle Aquitaine, Corsica

• Where to stay: Trending Hotels

• MICE in Europe


• In the field with David Esseryk

• AI and machine learning

• Robots

• Translation devices

#47 | 2020 SUMMER EDITIONMaterial Deadline: 19 June 2020Publication Date: 8 July 2020Event Partners: IFTM Top Resa, ITB Asia

KEYNOTE INTERVIEW

• Henri Giscard d’Estaing – Chairman & CEO, Club Med

UPCOMING EVENTS




ELITE TRAVEL TRENDS

• In the field with Mary Gostelow – Theme: Luxury Adventure

• Safari & Wildlife Experiences

• Ecotourism

• Private Islands

• Beach Resorts

REGIONAL SPOTLIGHT

Spotlight on Asia Pacific


• Transport

- Airlines: New routes and companies to and from APAC, and new intra-APAC routes

- Airports: Latest news from key APAC airports and hubs

• Facts & Figures

• Overview by WTA and PATA: Trends in APAC Tourism

• Trending Destinations – Malaysia & China


• The evolution of outbound Chinese tourism

• MICE in APAC


Social Media & e-Reputation


• Mobile technologies in travel and hospitality

#46 | 2020 SPRING EDITIONMaterial Deadline: 20 March 2020Publication Date: 6 April 2020Event Partners: ITB India, ITB China, HITEC USA

KEYNOTE INTERVIEW

• Najib Balala, Cabinet Secretary for Tourism – Kenya

UPCOMING EVENTS




ELITE TRAVEL TRENDS

• In the field with Mary Gostelow – Theme: Cultural Tourism

• Sophisticated Urban Destinations• Cultural tourism • Religious Tourism • Medical tourism

REGIONAL SPOTLIGHT

Spotlight on Middle East & Africa


• Transport - Airlines: New routes and companies to

and from Middle East and Africa, and new intra-MEA routes - Airports: Latest news from key MEA airports and hubs

• Facts & Figures

• Overview by ATA and ME Associations

• Trending Destinations: Saudi Arabia, Dubai, Kenya


• MICE in MEA


Preview - HITEC San Antonio


• Direct booking platforms and the evolution of back office solutions for hotels

#48 | 2020 AUTUMN EDITIONMaterial Deadline: 18 September 2020Publication Date: 14 October 2020

KEYNOTE INTERVIEW

• Keith Barr – CEO – Intercontinental Hotel Group

• Gustavo Santos – Minister of Tourism - Argentina

UPCOMING EVENTS




ELITE TRAVEL TRENDS

• Highlights from Virtuoso Travel Week

• In the field with Mary Gostelow – Theme: Wellness

• Trending Spas

• Ski Resorts

• Shopping Experiences

• Golf Resorts

REGIONAL SPOTLIGHT

Spotlight on Americas

• Transport - Airlines: New routes and companies to and

from the Americas, and new intra-American routes - Airports: Latest news from key American airports and hubs

• Facts & Figures

• Overview by LATA and the US Travel Association

• Trending Destinations


• MICE in The Americas



• Guest facing technologies

• Looking forward to the HTNG Europe conference

#17 / PRIVATE ISLAND GETAWAYS A GROWING TREND

ELITE TRAVEL TRENDS

#23 / GROWTH IN INTRA-REGIONAL TRAVEL BOOSTS FIGURES

SPOTLIGHT ON ASIA-PACIFIC

#39 / LEVERAGING NOMADIC DEVICES FOR YOUR BUSINESS SUCCESS


Lynn Cutter Industry Visionary

…I AM OPTIMISTIC ABOUT THE FUTURE OF SUSTAINABILITY IN THE TRAVEL INDUSTRY…


#35 - 2017 SUMMER EDITION / A CLEVERDIS PUBLICATION

SMARTreport


#11 / HIGHLIGHTS FROM ILTM CANNES

ELITE TRAVEL TRENDS

#27 / NEW ROUTES, NEW HOTELS, NEW IDEAS

SPOTLIGHT ON EUROPE

#37 / INTERNET OF THINGS: GOOD FOR HOTELS?


Chris Cahill CEO - AccorHotels Luxury Brands

ACCORHOTELS ALWAYS CONSIDER THE LUXURY TRAVEL ADVISOR AS A CRITICAL PART OF OUR DISTRIBUTION.

#37 - 2018 WINTER EDITION / A CLEVERDIS PUBLICATION


SMARTreport

#16 / VIRTUOSO TRAVEL WEEK - LAS VEGAS

ELITE TRAVEL TRENDS

#27 / CHANGING MARKET DYNAMICS

SPOTLIGHT ON THE AMERICAS

#39 / HOTEL TECHNOLOGIES IDEAS FROM THE TRAVEL SECTOR


Isabel Hill Director, National Travel and Tourism Office (NTTO) US Department of Commerce

THE COLLABORATION BETWEEN THE US PRIVATE SECTOR AND THE FEDERAL GOVERNMENT IS THE STRONGEST TOOL WE HAVE AND HAS BEEN RECOGNIZED AS A GLOBAL BEST PRACTICE

#36 - 2017 AUTUMN EDITION / A CLEVERDIS PUBLICATION

#13 / TRAVEL THAT’S FINGER LICKIN’ GOOD -GASTRONOMY & TOURISM

ELITE TRAVEL TRENDS

#23 / A STRONG REBOUND - NEW IDEAS, TRENDING DESTINATIONS

SPOTLIGHT ON MIDDLE EAST & AFRICA

#35 / STREAMING CONTENT - MY CONTENT ON YOUR SCREEN


Geoffrey Kent Founder, Chairman & CEO – Abercrombie & Kent

OUR COMMITMENT TO SUSTAINABLE TOURISM HAS SAVED OVER 50% OF THE WORLD’S MOUNTAIN GORILLAS.

#38 - 2018 SPRING EDITION / A CLEVERDIS PUBLICATION


SMARTreport

#19 / WEDDINGS AND HONEYMOONS NOT JUST WHITE SAND BEACHES AND SWAYING PALMS

ELITE TRAVEL TRENDS

#27 / THE BOOM CONTINUES CHINA AT HEART OF ASIAN TOURISM MIRACLE

SPOTLIGHT ON ASIA PACIFIC

#49 / TRENDS IN BOOKINGS THE NEED FOR SPEED IN 2018 & BEYOND


Dr Jennifer Cronin President, Wharf Hotels

…WE TALK VERY MUCH ABOUT BEING A “LEAN, MEAN FIGHTING MACHINE” AND I THINK THAT’S PAYING OFF IN OUR RELATIONSHIPS WITH OUR OWNERS.


SMARTreport

#39 - 2018 SUMMER EDITION / A CLEVERDIS PUBLICATION

Dr Jennifer CroninPresident, Wharf Hotels

Geoffrey KentFounder, Chairman & CEO, Abercrombie & Kent

Chris CahillCEO, AccorHotels Luxury Brands

Audrey HendleyPresident, American Express Travel

Isabel HillDirector, National Traveland Tourism Office (NTTO)US Department of Commerce

Ahmed Bin NasserBin Hamed Al MahriziMinister of Tourism,Sultanate of Oman

Lynn CutterIndustry Visionary

David EsserykChief Digital & Marketing Officer,The Originals, Human Hotels &Resorts

Arne SorensonCEO & President, Marriott International

Alex SharpePresident and CEO,Signature Travel Network

Matthew D. UpchurchChairman & CEO, Virtuoso

Laurence OnfroyCEO & Founder, TemptingPlaces


ADVERTISEMENT OR ADVERTORIAL

ONE EDITION ONE-YEAR COVERAGE (4 Editions)

• 1/4 Page e 850 e 3,000

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• Sponsorship of 1 chapter of your choice (Elite Travel Trends, Travel & Tourism or Innovations & Technologies) e 5,000 € e 18,000

• Sponsorship of 1 subtopic of your choice (In the field with..., Transport, Inbound Tourism, Outbound Tourism) € e 3,500 € e 13,000

• Sponsorship of the quarterly mailing to 5,000 recipients: Tour Operators, Travel Advisors, Tourism Organisations, Others e 12,000 e 43,000

• Sponsorship of the quarterly mailing to 5,000 recipients: Hotel Chain CEOs and Executives, Independent Hotel Representatives, Hotel Owners, Investors e 12,000 e 43,000 -

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>> Material Deadline: see pages 4 & 5

CONTACT Jean-Guy Bienfait Production Manager [email protected] Tel: +33 442 77 46 06

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1/2 page 181 x 116 mm

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Inside Front Cover - 1 page 210 x 297 mm 220 x 307 mm

Inside Front Cover - Double page 420 x 297 mm 430 x 307 mm

Inside Back Cover - 1 page 210 x 297 mm 220 x 307 mm

Back Cover 210 x 297 mm 220 x 307 mm

Bookmark 60 x 297 mm


WEBSITE / STATISTICS

All the richness of the SMARTreport in the online portal including your favorite sections:

• Elite Travel Trends

• Regional Spotlights

• Innovations & Technologies

RESPONSIVE & POWERFUL

STATISTICS*

Sessions 21,144 Avg. Session Duration 02:46 Pageviews 74,640Pages per Session 3.53Device Access:

* Source: Google Analytics January - October 2019

Desktop76%

4%Tablet

20%Mobile

www.hotelandtourismonline.comWEBSITE / DESCRIPTION

The content is structured in such a way to facilitate the buying process for key purchasers and decision makers.

Thanks to the variety of topics addressed in each section, www.hotelandtourismonline.com covers all aspects of the market and regions of the world.

Homepage with Elite Travel Trends menu

Homepage of www.hotelandtourismonline.com Elite Travel Trends section

Special Feature on Golf in the Elite Travel Trends section


e-Mailing

Newsletter

e-Magazine

SPONSORSHIP OF e-MAGAZINE - ALL EDITIONS

NEWSLETTER, e-MAILING & e-MAGAZINE / AD OPPORTUNITIES

e-MAILINGe-Mailing to launch the quarterly edition that is sent out to travel professionals worldwide.

• 4 e-mailings per year• 83,000 recipients per e-mailing

(Travel Advisors, Tour Operators, Hotel Executives and CEOs, etc.)

Sponsorship of the quarterly e-Mailing * 3 months€ 6 months 12 months e€1,500 e€3,000 e€5,500

*your logo in the leaderboard banner

e-MAGAZINEOnline version of the quarterly publication available for download on www.hotelandtourismonline.com – including links to exclusive audio streams.

Video on advertisement +15% of price of the print ad rate

Sponsorship - your logo € 3 months: e€5,000 on the Front Cover 6 months: e€10,000

12 months: e€18,000

NEWSLETTERMonthly e-mail blast to send a selection of articles to travel professionals worldwide.

• 12 e-mailings per year• 83,000 recipients per e-mailing

(Travel Advisors, Tour Operators, Hotel Executives and CEOs, etc.)

Sponsorship of the monthly Newsletter* 3 months€ 6 months 12 months e€3,000 e€6,000 e€11,000

*your logo in the leaderboard banner

SPONSORSHIP 3 MONTHS 6 MONTHS 12 MONTHS

GLOBAL SPONSORSHIP - EXCLUSIVE POSITIONSponsorship of the website, webkiosk (e-magazine) and e-mailings e€10,000 €e€20,000 €e€38,000

SPONSORSHIP OF THE CATEGORY OF YOUR CHOICE* - HIGHLIGHT POSITIONS : Sponsorship of 1 Section: Elite Travel Trends, Travel & Tourism or Innovations & Technologies €e€4,200 €e€8,400 €e€15,500

Sponsorship of 1 Special Feature €e€3,000 €e€6,000 €e€11,000

Sponsorship of 1 Subcategory €e€1,600 €e€3,200 €e€5,800

* PRINT BONUS: +25% to sponsor the same section or special feature of the print version (your logo on all pages)

FEATURED ARTICLE AND VIDEO

PROMOTION OF YOUR ARTICLE + VIDEO IN THE CATEGORY OF YOUR CHOICE* - HIGHLIGHT POSITIONS :On the Homepage - up to 2 articles per quarter €e€8,000 €e€16,000 €e€29,000

In 1 section - up to 2 articles per quarter: Elite Travel Trends, Travel & Tourism or Innovations & Technologies €e€5,000 €e€10,000 €e€18,000

In 1 Special Feature - 1 article per quarter €e€3,600 €e€7,200 €e€13,000

In 1 Subcategory - 1 article per quarter €e€2,000 €e€4,000 e€€7,300

Dedicated Menu Entry + up to 2 articles per quarter €e€5,000 €e€10,000 €e€18,000

*DIGITAL BONUS: +25% to feature the same article in one of the monthly newsletters

WEBSITE / AD OPPORTUNITIES

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CONTACTS

Cleverdis is renowned worldwide for information intelligence and distribution in professional markets.

Through the creation of decision-making tools in the form of professional trade publications and custom publishing activities, Cleverdis enables vendor companies to disseminate their message in an intelligent manner directly to their customers.

Cleverdis publications are always structured in such a way as to facilitate the buying process for key purchasers and their advisors.

One of the key roles of Cleverdis is to develop and nurture socio-professional networks in the hospitality and tourism sectors, thus developing unique expertise in the field.

ADVERTISINGJean-François Pieri Managing DirectorTel: +33 442 77 46 09 [email protected]

EDITORIALRichard Barnes Editor-in-ChiefTel: +33 442 77 46 [email protected]

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2020 MEDIA KIT - Cleverdis · Schools, Industry Events) 3% Juha Mähönen EHMA Councilor & National...

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