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2017 MEDIA KIT KEY BENEFITS FOR EXHIBITORS: ATTRACT TRADE VISITORS MAXIMISE BUSINESS AT VINEXPO GIVE BUYERS THE STRATEGIC INFORMATION THEY NEED VINEXPO Daily / 2017 PREVIEW Edition THE OFFICIAL SHOW DAILY FOR TRADE AND PRESS: An Integral Part of Your Show Communication! 18 – 21 JUNE 2017 DAILY SPECIAL FEATURE – GASTRONOMY PAIRING GALORE @ VINEXPO – IT’S ALL ABOUT MARRYING GOURMET DISHES WITH EXCEPTIONAL WINES Read page 20 WE HAVE MORE THAN 100 NEW EXHIBITORS FOR THE 2017 EDITION Read page 18 Guillaume Deglise CEO, Vinexpo EXCLUSIVE INTERVIEW WE ARE LOOKING FOR SOME TOP BRANDS OR BOUTIQUE BRANDS Read page 17 Castle Li General Manager, COFCO TRADE TALK REGIONAL SPOTLIGHT SOUTHERN EUROPE Y VIVA ESPAÑA! SPAIN: COUNTRY OF HONOUR AT VINEXPO BORDEAUX 2017 Go to page 21 MONDAY 12TH JUNE 2017 PREVIEW EDITION DAILY HALL 1 STAND AB15 www.vinexpodaily.com All Vinexpo Bordeaux News Download all issues before, during and after the event Where to Go in Bordeaux
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  • 2 0 1 7 M E D I A K I T

    KEY BENEFITS FOR EXHIBITORS:

    ATTRACT TRADE VISITORS

    MAXIMISE BUSINESS AT VINEXPO

    GIVE BUYERS THE STRATEGIC INFORMATION THEY NEED

    VINE

    XPO

    Dai

    ly / 2

    017

    PREV

    IEW

    Edi

    tion

    THE OFFICIAL SHOW DAILY FOR TRADE AND PRESS:

    An Integral Part of Your Show Communication!

    18 21 JUNE 2017

    DAILY

    SPECIAL FEATURE GASTRONOMY PAIRING GALORE @ VINEXPO ITS ALL ABOUT MARRYING GOURMET DISHES WITH EXCEPTIONAL WINESRead page 20

    WE HAVE MORE THAN 100 NEW EXHIBITORS FOR THE 2017 EDITION Read page 18

    Guillaume Deglise CEO, Vinexpo

    EXCLUSIVE INTERVIEW

    WE ARE LOOKING FOR SOME TOP BRANDS OR BOUTIQUE BRANDSRead page 17

    Castle Li General Manager, COFCO

    TRADE TALK

    REGIONAL SPOTLIGHT SOUTHERN EUROPE

    Y VIVA ESPAA!SPAIN: COUNTRY OF HONOUR AT VINEXPO BORDEAUX 2017Go to page 21

    MONDAY 12TH JUNE 2017

    PREVIEW EDITION

    DAILYHALL 1STAND AB15

    www.vinexpodaily.com All Vinexpo Bordeaux News

    Download all issues before, during and after the event

    Where to Go in Bordeaux

  • Non contractual document

    Platform during VINEXPO Bordeaux 2017VINEXPO DAILY Your Official Trade Communication

    Editorial Content

    100% Relevant: Special Features 2017

    Content is designed to be highly relevant and useful for trade visitors & press, helping them to set their show agenda and define their priorities, as well as giving them the big picture with market data and leaders strategies. Benefit from this unique communication platform to get YOUR message accross. Contact our editorial team for themes and interviews.

    Official Partner Country:

    SPAIN

    REAL DAILY NEWS: The top stories of the day of interest to international trade visitors, including major announcements & debates.

    MARKET TRENDS: Important new industry trends and interviews with leading analysts.

    FLASHBACK: All important news that should not have been missed.

    EXCLUSIVE INTERVIEWS: Given the calibre of many of those presenting conferences, where possible we not only give a prcis of their conference, but also field exclusive comments that are specifically destined to our readers.

    VINEXPO TALKS: As international trade visitors hop from one stand to another, they no doubt regret not being able to attend some of the top conferences. We cover all conferences of interest to international visitors.

    WOW! (World of Organic Wines): A brand new section spotlighting this high growth market.

    REGIONAL SPOTLIGHTS: PREVIEW EDITION: Southern Europe & Spotlights

    on Official Partner Country Spain Italy with special features (Abruzzo Toscana Bolgheri, Brunello di Montalcino, Chianti, Piemonte, Emilia-Romagna, Piedmont,Puglia,Veneto).

    DAY 1: Central Europe & Spotlights on France with Special Features (Alsace, Bandol, Vin de Bordeaux, Vin de Bourgogne, Vin de Cahors, Vin de Corse, Ctes du Rhone et Valle du Rhne, Vin du Pays Doc, Vin de Provence), Germany (Mosel, Rheingau, Rheinhessen, Nahe, Pfalz, Franken, Sachsen, Baden, Wrttemberg And Hessische Bergstrasse), Austria.

    DAY 2: Americas & Spotlights on California with Special Features (California Wines, Napa Valley), Chile.

    DAY 3: Asia Pacific & Spotlights on China, Japan. Riesling Day

    DAY 4: Northern & Eastern Europe & Spotlights on Georgia, Baltics.

    STILL WINES

    PRESS AND BLOGGER CORNER : Top journalists at Vinexpo explain why theyre here and what their personal Vinexpo highlights are.

    TRADE TALK: Wholesalers, agents, retailers and departments stores explain their current key concerns and discuss some of the most interesting offers they have seen at the show.

    WHERE TO GO IN BORDEAUX: A definitive guide on where to go out in Bordeaux to make the international visitors feel much more at home in this exciting city.

    PREVIEW EDITION DAY 1

    Editorial opportunities for exhibitorsHow to be part of VINEXPO Daily? Provide us with your input:

    Coverage of your companys main news, events and press conferences

    A strategic platform for your Top management

    Contributions and thought leadership for our Regional Spotlights and Special Features

    REAL Information - Concise and Exciting!

    VINEXPO DAILY / DAY 1 / SUNDAY 14TH JUNE 2015 15 vinexpodaily.com

    FRENCH PROVINCE: BORDELAIS

    14 VINEXPO DAILY / DAY 1 / SUNDAY 14TH JUNE 2015

    De Luze Launches Fashion: Tailor Made Wines from Bordeaux

    The Bordeaux Wine Council (CIVB), founded in 1948, brings together representatives from the three Bordeaux wine industry families: viticulture, trade and brokerage. The CIVBs role is to establish permanent contact

    between those families to help facilitate shared learnings. Bordeaux wines are sold in over 150 countries with 22 bottles of Bordeaux wine are sold every second!

    For the first time at Vinexpo the Inter-professional Council of Bordeaux Wines (CIVB) will be running a series of practical workshops and tastings by its Bordeaux Wine School to help visitors better understand the regions history and wines.

    Bordeaux wine school trainers will run 30-minute sessions, spread throughout the week, on five major themes:

    the fundamentals of the Bordeaux vineyard

    the various families of Bordeaux wines

    matching food and wine the art of wine blending

    innovations in the sector.These classes will be held in three languages French, English, and Mandarin.The Bordeaux Wine School was founded by the winegrowers and merchants of Bordeaux through the CIVB in 1989. It aims to offer training to professionals and individuals in order to give them the keys to understanding Bordeaux vineyards and to make Bordeaux wines more accessible.For more than 20 years the school has offered a wide range of dynamic, innovative wine courses. 80,000 people are trained annually through the Bordeaux Wine School around the world, making it a leader in France and abroad, with a network

    of 200 accredited trainers and 30 partner schools in 20 countries.The Bordeaux Wine School works with both French and foreign wine professionals to ensure its range of courses and education tools are dedicated to the needs of the trade.Short customise courses are designed for importers, restaurateurs, wine merchants, supermarket buyers and sommeliers to help bring Bordeaux and its wines alive for their customers. The school therefore provides professionals with free of charge tools to enable them to optimise sales and to offer their customers new levels of quality in terms of service and wines.

    An international press dinner coinciding with the opening of Vinexpo Bordeaux tonight will be celebrating the 160 years history of Grand Crus Classs in Bor-deaux.

    Celebrations already took place on 21st April at the Foreign Ministry in Paris, where Minister Laurent Fabius underlined the importance of this industry.

    Mr Fabius, who Frances Revue de Vin discerned the man of the year award this January, said Wines represent, beyond our personal tastes, very serious business for our country because they are an important part of the identity of the French people, and the names of the Grands Crus Classs are part of our cultural heritage.

    The Minister celebrated the 160-year anniversary in the presence of Philippe Castja - President of the Council of 1855 Grands Crus Classs.

    Tonights press dinner will take place at Chteau Margaux, which is also inaugurating its new cellars which were designed by renowned architect Norman Foster. It was Emperor Napoleon III himself who, 160 years ago, requested the creation of a wine classification system (Grands Crus Classs). The latter was penned by Bordeauxs syndicate of commerce and industry in time for The Exposition Universelle de Paris of 1855.

    For this anniversary, Editions Glnat have published a book, Bordeaux - Les Grands Crus Classs 1855, photographs from which will be exhibited during Vinexpo Bordeaux: In the public gardens At the CIVB wine bar At the Htel de Sze

    Bordeaux Wines Key Facts and Figures

    Bordeaux Wine School to Host Workshops and Tastings

    160 Years of Grands Crus Classs What a Celebration!

    6,600 winegrowers

    47% of Bordeaux wines are sold in hypermarkets or supermarkets

    112,200 hectares of vineyards in the Gironde area

    58%volume sold in France

    42%for export

    5.13 million hectolitres

    (685 million bottles) are sold annually

    N1 foreign destination China (49 million bottles)

    N2 Germany N3 Belgium N4 UKN5 USA

    84% Red wine 1%

    Sweet White wine

    9% Dry White wine

    6% Ros wine

    BORDEAUXS WINE

    PRODUCTION

    Hall 1, Stand AB-224

    KEY FIGURES

    Fashion is a new premium wine range from De Luze which claims it will help revolutionise the Bordeaux wine category. As Bordeaux, it says, represents the haute couture of wine it has looked to the world of fashion designers for inspiration for its new range. Featuring a new tall, square shaped bottle, Fashion hopes to step away and stand out on shelf from traditional Bordeaux wines.It claims the three wines in the range, a red, a white and a ros, have been tailor made for the modern, discerning consumer. Each label features a different clothing design to represent the Fashion connection. The red is a combination of 70% and 30% Cabernet Sauvignon. The white is 100% Sauvignon and the ros a blend of 30% Merlot and 70% Cabernet Franc. De Luze is part of Grands Vins de Gironde and the wines will be available to taste at Vinexpo along with the groups other range of wines.

    Hall 1, Stand A-205Hall 1, Stand AB-224

    Philippe Castja - President of the Council of 1855 Grands Crus Classs

    with Laurent Fabius Foreign Minister of France

    VINEXPO DAILY / DAY 1 / SUNDAY 14TH JUNE 2015 13

    SPECIAL FEATURE: ROS

    vinexpodaily.com12 VINEXPO DAILY / DAY 1 / SUNDAY 14TH JUNE 2015

    Barton & Guestier, one of Frances leading producer of premium wines, announces the launch of La Villa Barton Ctes de Provence AOC, an estate-bottled ros from one of Frances hottest growing category.

    An elegant and seductive wine inspired

    by the art of living in the South

    of France, La Villa Barton Ctes de Provence AOC arrives just in time for warmer weather.

    Sourced from the region around St. Tropez, La Villa Barton is a characteristic blend of Grenache (45%), Syrah (35%), Cinsault (20%). It exhibits the classic salmon rose petal colour the appellation is famous for and an aromatic nose revealing fresh fruits and delicate touches of white flowers. With a rich mouth-feel, complexity and creaminess resulting from long lees stirring, the wine is an ideal aperitif or served with light summer meals. Barton & Guestier has long brought wines to the worlds wine drinkers from throughout Frances diverse growing regions. For this release, the company looked to where founder Thomas Barton liked to relax and holiday. This wine embodies the place where one feels most relaxed; the place where one enjoys sharing special moments with friends and family, says Philippe Marion, Barton & Guestiers Sales & Marketing Director.

    Since 2005, wines from Provence AOC have enjoyed explosive growth in the US In the past ten years (2005-2014), US imports of Provence AOC wines have grown from less than 40,000 cases per year to more than 500,000 annually. In 2014 alone, the category grew 35% in volume and 47% in value from the year prior. It is no wonder that Americans are so in love with wines from Provence says Philippe Marion.

    La Villa Barton Ctes de Provence AOCs eye-catching package features a distinctive and elegant bottle shape, modern label and attractive six-bottle shipper.

    THIS WINE EMBODIES THE PLACE WHERE ONE FEELS MOST RELAXED

    BENEFITING FROM THIS INDIAN SUMMER, THE GRAPES WERE ABLE TO RIPEN PERFECTLY, PROVIDING A STUNNING VINTAGE.

    Hall 1, Stand DE-281

    Hall 1, Stand D-239

    At A Glance Classification: Ctes de Provence

    AOC Region: Provence, south east France

    between Aix-en-Provence and Nice, along the Mediterranean sea

    Estate bottled Climate: Mediterranean, very

    windy with high temperatures and exceptional sun

    Grape Variety: Grenache (45%), Syrah (35%), Cinsault (20%)

    Appearance: Salmon pink with a rose-colored rim

    Nose: Flattering nose of red fruits with aromas of peach when agitated

    Palate: Rich and crisp with fresh flavors of lychee and rose. Good complexity. Harmonious and delicate with a long and pleasing aftertaste

    The estate belongs to the Barton & Guestier owners family, a region where they enjoy their summer holidays.

    Serving suggestions:Peak: 2015-2017Serving temperature: 10-12.5CThis wine can be served immediately after uncorking, without decanting.

    Grape varieties:40% Cabernet Sauvignon32% Cabernet Franc28% MerlotAlcohol content:12,5%

    Inspired by Haut-Brion Clarence Dillon launches its first ros

    at Vinexpo

    Barton & Guestier Launches La Villa Barton New Ctes de Provence Ros celebrates lifestyle of the South of France

    Introducing Clarendelle ros 2014: the first ros in the history of Domaine Clarence Dillon. Clarendelle is drawn off from Merlot and Cabernet vats after a short maceration and is inspired by the clarets of old. This is a truly gastronomic, fruity and fragrant wine reflecting elegance and balance. THE 2014 VINTAGE: AN EXCEPTIONAL YEAR IN BORDEAUXAn exceptional and sunny September provided the winemakers with the ideal harvest conditions. Benefiting from this Indian summer, the grapes were able to ripen perfectly, providing a stunning vintage. 2014 will be remembered as a very good year in Bordeaux.

    2014 Clarendelle Ros is a blend of wine made from directly pressed juice and bled from vats of macerating red wine in equal parts. The wines were racked at the end of the fermentation, but some lees were left behind in the vats for three months for further ageing.

    TASTING NOTES:At first one is charmed by the wines beautiful pale pink colour. On the palate one discovers intense aromas of blackcurrant, passion fruits and wild strawberries. The mouth-feel is quite vivacious and silky, culminating with an enchanting freshness A decidedly seductive wine!

    [19th June 2017]

    [21st June 2017]

    [18th June 2017]

    [20th June 2017]

    GASTRONOMY

    SWEET WINES COCKTAILS

    SPIRITS & FORTIFIED WINES ORGANIC WINES

    ROS

    CHAMPAGNE & SPARKLING WINES

    DAY 3DAY 2

    DAY 4

    SPECIAL FEATURE GASTRONOMY PAIRING GALORE @ VINEXPO ITS ALL ABOUT MARRYING GOURMET DISHES WITH EXCEPTIONAL WINESRead page 20

    WE HAVE MORE THAN 100 NEW EXHIBITORS FOR THE 2017 EDITION Read page 18

    Guillaume Deglise CEO, Vinexpo

    EXCLUSIVE INTERVIEW

    WE ARE LOOKING FOR SOME TOP BRANDS OR BOUTIQUE BRANDSRead page 17

    Castle Li General Manager, COFCO

    TRADE TALK

    REGIONAL SPOTLIGHT SOUTHERN EUROPE

    Y VIVA ESPAA!SPAIN: COUNTRY OF HONOUR AT VINEXPO BORDEAUX 2017Go to page 21

    MONDAY 12TH JUNE 2017

    PREVIEW EDITION

    DAILYHALL 1STAND AB15

  • 34%Northern Europe

    26%Asia Pacific

    11%North America 12%

    Southern Europe

    3%Africa

    6%South America

    8%Eastern Europe

    Source: Vinexpo 2015

    Source: Vinexpo 2015

    Travel Retail0,5%

    Wholesalers, Agents

    47,2%

    Activities associatedwith wine and spirits

    29,3%

    Super/hypermarkets3,4%

    Others3,5%

    Retailers6,8%

    Hospitality9,3%

    French visitors

    64,6%

    7,1%

    Traders Wholesalers- agents

    Retailers

    PressSource: Vinexpo 2015

    Hospitality

    Super/hypermarkets and travel retail

    Activities associated with wine and spirits

    6,5%

    3,6%

    13,1%

    5,1%

    Outside France

    48,500 visitors coming from 151 countries

    Visitors

    Breakdown of visitors by profession

    PRINT VERSION Main entrances

    All main VINEXPO Bordeaux Information counters

    Le Club: key buyers area

    International Press stand

    Press Centre

    Top 50 Partners & Participants stands

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    ONLINE VERSION The online version is available for

    download on VINEXPO Bordeaux & VINEXPO Daily websites including links to exclusive audio streams.

    Daily e-mailing of online version to pre-registered international trade visitor.

    QUANTITIES

    NUMBER OF ISSUES 1 preview issue (online version only) + 4 live show issues + 1 review issue (online version only)

    PRINT RUN 20,000 copiesDay1: 6,000Days 2 & 3: 5,000Day4: 4,000

    ONLINE VERSION40,000 contacts x 6 mailings

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    2 full pages e 25,000 e 5,000 e 5,000 e 5,000 e 3,800 e 3,800 e 5,000

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    PRESENCE ON 6 E-MAIL SHOTS*

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    PRESENCE ON VINEXPO DAILY WEBSITE

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    * your logo on the header of the entire web site + up to 4 news / videos and your logo on the online pdf.

    ** watermark on each article of the section including all archives of the section and your video on 3 articles of your choices.

    CUSTOM PRINT RUNS

    Available within 72 hours, 2,000 copies, A4 format Get a custom print run of your editorial coverage in VINEXPO Daily for distribution at your stand or mailing to contacts that could not come to VINEXPO Bordeaux.

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    in the Official VINEXPO Bordeaux Magazine!VINEXPO Daily Highlight Your Company

    SPECIAL FEATURE GASTRONOMY PAIRING GALORE @ VINEXPO ITS ALL ABOUT MARRYING GOURMET DISHES WITH EXCEPTIONAL WINESRead page 20

    WE HAVE MORE THAN 100 NEW EXHIBITORS FOR THE 2017 EDITION Read page 18

    Guillaume Deglise CEO, Vinexpo

    EXCLUSIVE INTERVIEW

    WE ARE LOOKING FOR SOME TOP BRANDS OR BOUTIQUE BRANDSRead page 17

    Castle Li General Manager, COFCO

    TRADE TALK

    REGIONAL SPOTLIGHT SOUTHERN EUROPE

    Y VIVA ESPAA!SPAIN: COUNTRY OF HONOUR AT VINEXPO BORDEAUX 2017Go to page 21

    MONDAY 12TH JUNE 2017

    PREVIEW EDITION

    DAILYHALL 1STAND AB15

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