2013 PARTNER CONNECTdownload.microsoft.com/download/E/7/3/E732F8E0-9615-4A71... · 2018-10-16 ·...
Transcript of 2013 PARTNER CONNECTdownload.microsoft.com/download/E/7/3/E732F8E0-9615-4A71... · 2018-10-16 ·...
2013PARTNERCONNECT
Device Showcase and Local Market Strategy
• Market breakdown and tablet dynamics• How we compete• Component-Level innovation• Featured Devices program • Support
Main Focus Full Range Windows Devices
Form Factor
Small Tablet
7-9”
Large Tablet
10” Convertible Laptop
AIO
(Mobile &
Stationary)
Desktop
(Mini & Tower)
Un
its
300M
250M
200M
150M
100M
50M
FY14 Market Forecast by Tablet Form Factor
62% growth YOY 14% growth YOY
Unprecedented sales opportunity
• Touch, Thinner, Lighter, Faster, Longer Battery Life, More Innovation, Many Form Factors
• Pre-deployment, Deployment, Managed Services, Solution Support, Advisory Services
• New PC Peripherals or Hardware, Communications Hardware & Accessories, Device Management, CRM or LOB Software
New Devices Value-Added Services Software & Peripherals
Windows XP Support Ends April 8, 2014
What This Means
• Microsoft will no longer provide critical updates,
patches, or technical assistance for Windows XP
• Your customers will be at higher risk of harmful
viruses, spyware, and other malicious software
that can steal personal information
Your Opportunity
• Upgrading customers are looking for new
hardware, upgraded software applications and
support services
Best of work and play on any deviceThe New Windows
Full productivity of Office*
More ways to multitask
Search and act more quickly
Do more from the lock screen
Instantly on an up to date
Apps update automatically
Built-in security/privacy protection
More ways to personalize
Great built-in apps
New apps in the Windows Store
Browse faster with touch
Access photos & files anywhere
Back up and sync across devices
Unique multiple user accounts
Widest range of device styles
New tablets: USB, detachable keyboard
New PCs: thinner, lighter, longer battery
Touch, mouse and keyboard
Compatibility with software & devices
Your apps, across your devices
More Productive More Personal More Choice
*Office Sold Separately
Windows Featured Device ExamplesTablets
For those always out and about
Two-in-Ones and Convertibles For the virtual mobile professional
LaptopsFor the specialty user
All-In-Ones and DesktopsFor those who need power and style
Take it to a meeting, or to a co-
worker's desk.
Show someone your work, give a
one-on-one presentation,
collaborate, and make changes on
the fly.
An e-reader without sacrificing
multimedia-rich web browsing and
PC functionality.
Multitouch HD screens.
Extended battery life.
Move easily between Wi-Fi hotspots
and 3G/4G networks.
All the productive power of a laptop
with the portability and style of a
tablet.
Move between tablet and laptop,
depending on how and where you
are using it.
Extended battery life.
Move easily between Wi-Fi hotspots
and 3G/4G networks.
Portable work station built to handle
even the most powerful 3D design or
video-editing software programs.
Multiple ports for things like external
hard drives, peripherals, Ethernet,
and HDMI cables.
Big sound out of a thin and light PC.
Video chat with built-in webcams.
Mobile entertainment center that has
the graphics, memory, and storage
for HD movies, TV, music, and
games.
Full power and no tower.
Huge screens with room for big
projects.
Touch-enabled with tilting screens
for great gaming and app
interaction.
Tons of memory and storage.
Vivid displays and loads of
processing power for rich
multimedia and intense gaming.
For more information on
Windows Devices visit:
http://aka.ms/devicemarketing
Images are from Featureddevices.com
What’s new in Windows 8.1
Start button
Boot to desktop
Start screen sync
Multiple tile sizes
Enhanced search
Reading list
Take calls from lock screen
Flexible window sizes
Multi-monitor improvements
Improved built in apps (incl. Mail)
Automatic app updates
Improved touch keyboard
UI
enhancements
7-10” tablet support
SkyDrive integration
InstantGo devices
MiraCast support
Personal hotspot
Assigned access (kiosk)
Tap to print
Auto triggered VPN
Device encryption
Improved biometric support
Mobile device mgmt. (MDM)
Remote business data removal
Platform
enhancements
• Super desirable, innovative post-PC devices -
thin, light, long battery life
• No compromise touch and keyboard/mouse
input
• Always on, always connected
• Your Windows everywhere in sync with your
Microsoft account
• Full Web – Internet Explorer 10 is immersive,
fast & fluid, and supports full desktop sites
including Adobe Flash and HTML5
• Live Tiles – connected to the people and things
which matter most
• People app – Display your contacts and their
latest status across your networks
• All the music you love. Every way you want it.
• The latest movies and TV shows you love,
anywhere you are
• Awesome selection of casual and immersive
games
• Access to amazing apps in the Windows Store
• Run full Microsoft Office (sold separately)
• Broad and deep ecosystem compatibility
• Your Windows everywhere in sync through
SkyDrive & SkyDrive Pro
• Real multi-tasking – snap apps side by side
• Share your device more safely and easily
– Full Multi-user support*; Windows
protects the end-to-end boot process (Trusted
Boot)**
• Help ensure system integrity and instant
access to your resources with UEFI and TPM
solutions integrated within Windows 8.1
machines
• Deep management capabilities based
on existing ConfigMgr installs
• Unified app development and
deployment across PCs and tablets
• Virtualized desktops, apps, and user
environment
Advantages of Windows 8 Devices
*compared to iPAD; **compared to Android
• App Store
• HD Screen (video streaming)
• Front / Rear Camera
• Design and accessories
• Thin & Light • USB / mini-HDMI • WiFi & Connectivity
• Great Performance • Printing • Expandable Storage
• Multi-Touch Display • Multi-tasking • Cloud Services
• All-day Battery Life • Peripheral ports • Microsoft Office
Tablet Configurations: Needs by Customer Segment
Common
Consumer Commercial• Stylus input
• LOB Apps & Compatibility
• Security (TPM)
• Device Serviceability:
Battery / Component
• Dockable with
Multi-monitor support
Device Procurement
• Device Standardization
• Manageable/Image
Configuration
• Direct Fulfillment
• Warranty
Windows tablets: so much more
Form factors and price pointsSizes, form factors, accessories
and brands from many OEMsOnly big or small
Variety of offerings, but mostly
cheap and small
Ports and peripheralsUSB ports, broadest support
for peripherals
High-priced proprietary
dongles, cables, and wireless
Hit-or-miss support for each
peripheral type and driver
Runs full Microsoft OfficeOffice Home & Student 2013
included*
3rd party imitators; or Office
Companion or web-only
experience
3rd party imitators; or Office
Companion or web-only
experience
Personalized and alive Live tiles, lock screen Static grid of iconsStatic grid of icons with
limited-function widgets
Thousands of apps100,000 Windows Store apps
700,000 Win32 apps (x86)600,000 apps 800,000 apps
Always up-to-dateOS and app updates
automaticallyOS and manual app updates OEM dependent
Safer and more secureAnti-virus, anti-malware and
more secure app storeSecure App Store
Google Play and privacy issues,
and fast malware growth
Built for business
Enterprise grade security,
manageability, unified app
development and deployment
across PCs and tablets
Different dev environment for
notebooks and tablets, less
manageable
Different dev environment for
notebooks and tablets, less
manageable
*Office included with Windows RT and small screen touch devices
3. What does your business need?
2. What does your IT/finance require?
1. What do your employees want?
Three questions to ask your customers
Physical Device User Productivity
• What does your business need?
BOTH?Mobility Power
Physical DeviceUser
ProductivitySecurity Control
Manageability Ecosystem Cost
Governance Full ControlCost at purchase/Cost of Ownership
• What does your IT / finance require?
Physical Device User Productivity Security Control
Manageability Ecosystem Cost Easy to Use
Connectivity Flexibility Style
• What do your employees want?
What device do I like most?
• Small Business Owner/CFO• I need something that helps me get my job done and looks great
ProductivityFinancial models
Print and share documents
Powerful to do anything
Can do two things at once
DurableI can use it anywhere
Holds up to constant use
SecurityMy information is safer
My data is protected
Executive PresenceComfortable for my use
Portable when I need it
Stylish
Raw PowerBright, Full HD display, full-size, backlit keyboard, supporting touch gestures
Competing platforms don’t:Have touch or
Have the power of this device
Aren’t as flexible
A dream convertibleFlexible design…for convenience on your terms
Dual-mode convertible
Flip hinge
XPS experience & design
I am the bossThe XPS brand aligns with Dell’s Consumerization of IT vision by delivering devices with:
Consumer design preference, powerful performance tools, enterprise-friendly features for IT departments
Can do it allOne device that’s both an Ultrabook™ and tablet. Notebook mode: Quickly type documents and answer e-mail. Tablet mode: Touch to surf the web, watch videos, read digital media
Enterprise-classBitLocker Data Encryption with TPM (Trusted Platform Module), Machined aluminum, corning® Gorilla® Glass
• Example: Dell XPS 12
Other Great Options:Sony Vaio Pro
Asus ZenBook Infinity
Lenovo Helix
Lenovo Yoga 11/13
12.5” Full HD, Ivy Bridge ULV Core™ i7
1920 x 1080p; edge-to-edge glass Corning® Gorilla® Glass
1.3MP webcam; 1280 x 1024 pixels
Starting at $999
• Sales Associate (on the road)• I need something that I can take with me everywhere I go…
Maybe a tablet.
Productivity• Send email
• Sales presentations
• Print and share documents
Mobility• Light
• Easy to use anywhere
• Long battery life
Security• My data is safer
• My information is protected
Connected• Always connected to the internet
• Connected to corporate resources
Works smarter and harderSmart accessories ecosystem enhances productivity and extends battery life.
Microsoft Office.
Competing platforms don’t:Manage files or print easily
Provide the security needed
Plug into accessories easily
Run full Microsoft Office
Processors Intel Clover Trail
RAM 2 GB
Hard Drive 64 SSD
Screen 10.1“ / 1366 x 768
Battery 16 hours w/Jacket
Weight 1.5 lbs / .68 kgs
Height 0.36” / 9.2 mm
A true tablet for business and beyondDesign and user-experience users will crave, with the enterprise security and manageability IT demands
Runs the apps I needWhether it is a Windows 7 app, a new Windows 8 store app, Flash or customer designed apps - this tablet does it all.
Unplugged-All dayStays charged up to 16 hours with smart accessory jacket.
Enterprise-class securityTPM chip means my data is safe. Windows Pro means that I can connect to the main office seamlessly and securely.
• Example: HP ElitePad 900
Other Great Options:Lenovo ThinkPad Tablet 2
Asus VivoTab Smart
Dell Latitude 10
• Design Engineer• I need a desktop with more versatility
ProductivityVisio
I can do two things at once
Big ScreenI can see everything I am working with
Nice graphical capabilities
Power & CompatibilityAbility to run apps that let me do my work
Lots of apps – at the same time
PortabilityI can show off my work easily
Astoundingly LightFive pounds. Easy to go anywhere you need to show off your work.
Competing platforms don’t:Have touch
Multitask
Run desktop apps
Have the portability
AIO functionality with tablet portabilityAt your desk, it is a standard All-in-One with a great screen. Lift
it up and take it with you to meetings or just to enjoy your
creations with this great big tablet.
It is big enoughYou can share your screen or look at tiny details. This Full HD screen let’s you really enjoy the details.
Powered for hoursShow a presentation, watch a movie or do some work. 5-8 hours of battery life means you don’t have to stay at a desk to get your job done.
Two FeetThe two flip-out feet extend to keep the XPS 18 upright or flat. It’s a snap to set up anywhere at a comfortable angle for playing games, doing homework.
• Example: Dell XPS 18
Other Great Options:Sony Tap 20
Lenovo Thinkcentre Edge
Acer Aspire A7600U
HP Rove
Panasonic MagicBoard
Intel Core i3/i5/i7
Up to 500 GB SATA HD
18.4“ Multitouch 1920 x 1080
5-8 hours battery
5.04 lbs./ 2.29 kg
0.7” (H) x 18.25” (W) x 11.17” (D)
• Office Worker• I need a device that just lets me do my job
ProductivityEmail
Multitasking
Word/Excel/PowerPoint
CostIt must be economical
Easy to use
Control/ManageabilityManaged by IT
My sensitive data needs to stay safer
Run Corporate apps
PortabilityI can work where I need to
Take it anywhereLight in your hand and holds a charge.
Competing platforms don’t:Have touch
Multitask
Run desktop apps
Lots of ValueA PC that delivers a lot of value for a reasonable price.
Touch meKeyboard, touchpad and touchscreen make it easy to use this PC in a variety of scenarios.
Ready to go in a snapWakes up in 2 seconds and can sleep for a long time without draining the battery.
• Example: Asus Zenbook UX31A
Other Great Options:Lenovo IdeaPad S210
Acer Aspire v5 -122
HP Pavilion Touchsmart
Dell inspiron 15
Full HD Ultrabook combineningbeauty and sound
13.3” Full HD
Intel Core i7
6 hours battery life
2.9 lbs
Starting at 999 euro
• I like my own personal device • Can I just use this for my work?
Productivity• Send quick emails
• View presentations
• Print and share documents
Mobility• Light
• Easy to use anywhere
• Long battery life
Versatile• Manage my home tasks
• Does everything I need it to at work
Fun• Play games
• Browse the web
• Listen to music
Touch and TypeThe Acer Iconia W3 supports five points of multi-touch, and the snap-on bluetoothkeyboard makes it easy to type when you need to.
Competing platforms don’t:Plug into my corporate network as easily
Run Microsoft Office
Let me use different user profiles
Processors Intel Clover Trail
RAM 2 GB
Hard Drive 32 SSD
Screen 8.1“ / 1200x800
Battery 8 hours
Weight 1.1 lbs / .5 kgs
Work or Play, it’s up to youThe power of Windows in the palm of your hand
Runs the apps I needWhether it is a Windows 7 app, a new Windows 8 store app, Flash or customer designed apps - this tablet does it all.
Light as can beOnly 1.1 pounds – One of the lightest devices around, making it easy to ready books or watch movies on the go.
Plug it inThe card ready, Micro HDMI and Micro USB connections make it easy to connect the Acer Iconia W3 to your other devices. Import pictures, play videos and more.
• Example: Acer W3-811
Other Great Options:Lenovo ThinkPad Yoga 11S
Dell XPS 12
Asus ZenBook
Device
Incentives
Customer
Campaigns
Call to Action
Windows Device
Marketing Hub
Bootcamps and
Assessments
For more information on
Windows Devices visit: http://aka.ms/devicemarketing
GEO AVAILABILITY Worldwide, excluding China
INCENTIVES
ALLOCATION
Win with Featured Tablets and PCs in the OEM Distributor and Reseller channel.
• Build customer and partner preference for Windows devices.
• Influence reseller assortment of Microsoft and OEM featured tablets and PCs.
• Administered through OEM Reseller Incentives Program
• Eligibility and device incentive accruals calculated based on
eligible device units purchased from Authorized OEM
Distributors in FY14 H1 (Jul-Dec 2013) as reported in MS Sales
• FY14 H2 Program Period (Jan-Jun 2014) activities
OBJECTIVE
FY14 Commercial TouchWins Featured Device Incentives
PROGRAM
Commercial
TouchWins
Featured Devices
Tier 1 OEM Resellers Tier 2 OEM
Resellers
Windows 8 Pro
Featured PCs$3 $1.5
Windows 8 Pro
Featured Tablets$7 $3.5
50% OEM Co-op
50% OEM Rebate
Funds
100% OEM
Rebate Funds
ELIGIBILITY
1. Meet the OEM Reseller 6-month Purchase Requirements by 31 DEC 2013 of
eligible Commercial TouchWins Featured Devices purchased from Authorized
OEM Distributors between 1 JUL – 31 DEC 2013 by market.
2. Have an active MPN Partner ID associated to their Channel Incentives
Platform (CHIP) account by 31 MAR 2014.
6-Month Purchase
RequirementMarket(s)
Featured Device Units
Tier 1 Tier 2
TouchWins Featured Devices
A 1000 500
B 500 250
C 300 150
FY14 OEM Reseller Device Incentives
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