12.17.13
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Social Media Predictions for 2014: What Do You Need to Watch?
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Our SpeakersSandra Lopez joined Intel Corporation in 2005 as B2B Integrated Marketing Manager. Leveraging her vast and proven marketing experience within the technology sector, she quickly began to transform how Intel marketed to the IT sector. She was recently responsible for establishing and driving Intel’s Marketing Strategy for New and Adjacent businesses and launched Intel’s first SmartPhone and Android tablets. Currently, she is responsible for end-user marketing for wearables. In addition, she has been actively working on comprehending how businesses can establish a meaningful relationship with the millennial generation and launched a Millennial resource portal for the corporate marketing organization.
Ekaterina Walter is a social media trailblazer and an author of the Wall Street Journal bestseller “Think Like Zuck: The Five Business Secrets of Facebook's Improbably Brilliant CEO Mark Zuckerberg”, as well as upcoming book “The Power of Visual Storytelling: How to Use Visuals, Videos, and Social Media to Market Your Brand.” Walter led strategic and marketing innovation for brands such as Intel and Accenture, and is currently a co-founder and CMO of BRANDERATI. She has been consistently recognized by the industry and her peers for her innovative thinking, most recently receiving a 2013 Marketer of the Year honor (SoMe Awards) and being named among 25 Women Who Rock Social Media in 2012. Walter was featured in Forbes and BusinessReviewUSA. bTwitter: @Ekaterina. Blog: www.ekaterinawalter.com R "Ray" Wang is a Principal Analyst, Founder, and Chairman of Constellation Research, Inc. He's also the author of the popular enterprise software blog "A Software Insider’s Point of View". With viewership in the millions of page views a year, his blog provides insight into how disruptive technologies and new business models impact the enterprise. Ray's a prominent keynote speaker and research analyst working with clients on innovation, business model design, engagement strategies, customer experience, matrix commerce, and big data. He advises Global 2000 companies on business strategy and technology selection. Ray is a regular contributor to Harvard Business Review.
Paul Dunay, moderator, is an award-winning B2B marketing expert with more than 20 years’ success in generating demand and creating buzz for leading technology, consumer products, financial services and professional services organizations. @PaulDunay
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holiday season! See you next year!