WELCOME Quickbooks and - Meetupfiles.meetup.com/453245/ASM Pinterest Quickbooks and Business...

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WELCOME

Quickbooks

and Business Coaches

Meetup o

Pinterest for Business Basics

Presented by

Clyde Lerner & Rosemarie D’Amiani

Abracadabra, A Social Media Company

‘Social Media Done For You’

contactus@abracadabrasocialmedia.com

Toll Free 888.688.0477

We, at Abracadabra Social Media expand social footprints for

business and perform marketing and social media tasks,

including daily posting to social networks for those business

owners who don’t have time to do their own social media

effectively.

Additionally, we analyze small businesses to increase their

profitability and engineer marketing campaigns to increase ROI.

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Pinterest for Business Basics Before you can Monetize, you need to understand the fundamentals

What is Pinterest? Pinterest is an online pinboard: where you can

post visual of things you love and follow

collections by people with great taste.

interest

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Pinterest Business Branding What’s Really Going On With Pinterest?

• Fastest site in history of web to reach 10m unique

visitors

• Greatest Source of Referral Traffic

• 87% of the traffic is Women

• Behavior Pattern = Shift From Search to

Discovery

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Pinterest Business Branding

Content Sharing Ideas on Pinterest

• Photos and Videos/Powerful stats and inspirational quotes

• Infographics

• Calls to action

• Create and share original graphics for your brand

• Create catalogs of your services/products

• Host contests with prizes for greater participation

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Pinterest Business Branding Increase the Value (Monetize) Pinterest

• Optimize your Pinterest pins/ greater search engine results

• Engage related brands and comment, post and re-pin

• When adding original pins, add the website for the pin

• For re-pinning - Don’t change the “back” of a pin that does not

belong to you

• Facebook, Google & You Tube gain the most referral traffic from

Pinterest

• Straight advertising is not welcome, many ways to be subtle

• Tip: Follow other pins and get more followers

• Tip: Use the right phrases for SEO / commercial use

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Pinterest Business Branding How to Connect Social Media on Pinterest

• Twitter/Facebook Connections

• Pin, re-pin, like and comment regularly

• Place a “Pin It” button on your Website,

Blog, and Bookmark bar

• Place a “Follow Me” on Pinterest button

on your website and blog

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Pinterest For Business Super Useful Tools for Pinterest

• www.Url2pin.it and Screen2Pin Chrome Extension

(http://bit.ly/JPnsYr) assist in pinning whole websites

• http://ShareAsImage.com ~ Turn your words or famous

quotes in to Images

• http://www.Pinvolve.co/ ~Creates a board to post your

Facebook updates that include images/Fans can re-post

from Facebook

• Pinterest.com/source/yourdomainname.com - See how

many pins are by a certain user

• http://bit.ly/LIaWh8 Code for “Pin It” and “Follow Me On

Pinterest”

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Pinterest for Business Basics Recommended Best Practices / Monetizing Pinterest

• When setting up your Pinterest Profile, fill in all

boxes, making sure to have it reflect your brand

with photos/logos, etc.

• Create interesting names for boards-use

keywords/short names

• Pin content steadily instead of huge bursts of pins

at a time

• Network with other professionals in your field and

in related fields (follow-comment-pin)

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Pinterest for Business Basics Marketing

• Post your Webinars, Blogs. Speaking Engagements, and Ebooks

on Pinterest making sure the Pin goes to the product you want to

sell

• Pins from a variety of sources not just your own business

• Pinning and liking creating a variety makes boards more popular

• Use original, creative content (#1 way to get more traction on

Pinterest)

• Protect your brand by using watermarks on original graphics

• Everyone gets notified via email when you like or re-pin

• Showcase all your products and or services and create boards for

that specific purpose.

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Pinterest for Business Basics

Marketing on Pinterest How to add ‘Pin it it’ button http://pinterest.com/about/goodies/

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Pinterest for Business Basics

Still have questions on Pinterest?

Rosemarie D’Amiani & Clyde Lerner

contactus@abracadabrasocialmedia.com

Telephone: 888.688.0477 Pin With Us: http://www.AbraOnPinterest

FB: http://www.AbraOnFacebook.com

THANKS FOR ATTENDING

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