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1. Name of Course Professional English 12. Course Code: WEB 20202
3. Names of AcademicStaff:
4. Rationale for inclusion of the course in the program:
This module is aimed to enable students to utilize various skills in professionalcommunication. The topics taught are business correspondence (business letters,proposals, memo, e-mail & fax); meetings and documentations of a meeting; and jobhunting skills.
5. Semester andYear Offered
6. Total Student LearningTime (SLT): 90 hours
Face to face (F2F):42 hours
Total guided andindependent learning (nonF2F): 48 hours
L= Lecture
T=TutorialP=PracticalO=Others
L T P O
48 hours14 22 - 6
7. Credit Value: 28. Prerequisite: WEB 10302
9. Learning Outcomes:
At the end of the semester, students should be able to:1. produce business letters, memos, e-mails and faxes by employing appropriate
mechanics learnt in class2. create a proposal based on problems identified in a given context3. demonstrate the ability to conduct and participate in meetings and compile
relevant information from meetings conducted for documentation purposes4. prepare cover letters and resumes for job applications5. discriminate and discern suitable job specifications in advertisements for job
seeking purposes6. display the ability to promote oneself during interview(s) using persuasive
language and positive image7. appraise peers skills during mock interview session(s)
10. Transferable skillsSkills Development of the skills Skills assessments
Teamwork Collaborative learning inclass, working in team forconducting mock meetings,organizing mock jobinterviews and completinggroup assignments.
Teachers observationPeer evaluation
Communication Written skills via businessletters, memos, emails,faxes and proposals.Verbal skills via participationin class, Q&A sessions,participation in meetings aswell as job interviews.
Teachers evaluationTestMock Meeting &DocumentationsMock InterviewResume & Cover Letter
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Values, attitudes andprofessionalism
Internalisation of highperformance values viameetings and interviews.Adoption of positive attitudevia persuasive language andimage management skillslearnt in class.Instilling professionalism viamock meetings andinterviews which require thepractice of workplacebehaviour.
Teachers Evaluation observation & checklist
11. Teaching-learning strategyTeaching and learning will be via lecture, tutorial, collaborative learning and groupdiscussion. Students will also be required to do their own self-study and research forcertain topics and assignments.
Assessment strategy:Students will be assessed using tests; writing business letters, proposals, memos, e-mails & faxes; handling and conducting meetings as well as documentations ofmeetings; and job hunting skills (writing resumes, apllication letters and going for jobinterviews). Peer evaluation will also be a part of the assessment for a team work.
12. SynopsisThis module covers the important aspects of workplace communication. Students willfirst be introduced to business correspondence which covers several importantworkplace communication tasks like writing business letters, proposals, memos, e-mails& faxes. This module will also expose students to effective meeting skills, and also job
hunting skills.
13. Mode of DeliveryLecture, Tutorial and discussion
14. Assessment Methods and Types
Business Letters (Test)ProposalPeer EvaluationMock Meeting & DocumentationQuiz
Resume & Application LetterJob Interview
20%15%
5%20%10%
10%20%
TOTAL 100%
15. Mapping of the Course to the Program Aims
Course PEO1
PEO2
PEO3
PEO4
PEO5
Professional English 1X X
16. Mapping of the course to the Program Learning Outcomes
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PO1
PO2
PO3
PO4
PO5
PO6
PO7
PO8
PO9
PO10
PO11
PO12
1 Producebusiness letters,memos, e-mailsand faxes byemploying theappropriatemechanicslearnt in class
5 4
2 Create aproposal basedon problemsidentified in agiven context
4 5 4
3 Demonstrate
the ability toconduct andparticipate inmeetings andcompile relevantinformation frommeetingsconducted fordocumentationpurposes
4 5 4
4 Prepare coverletters and
resumes for jobapplications
5 4
5 Discriminateand discernsuitable jobspecifications inadvertisementsfor job seekingpurposes
5 4
6 Display theability topromote oneself
duringinterview(s)usingpersuasivelanguage andpositive image
5 5
7 Appraise peersskills duringmock interviewsession(s)
4 5 4
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17. Content outline of the course and the student learning time per topic
Topic F2F NonF2F
SLT
L T P O1. Business Correspondence
The language of business writing-
tenses/sentence structure/subjectverb agreement/word choice
Mechanics of business writing-
punctuation/spelling/commonsentence errors
Business letters letters of
complaint, letters of enquiry andreplies to complaints & enquiries
Memos
Emails & faxes
Proposals definition,
characteristics, outline & samples ofproposals, specifically problem-solving proposals
5 9 5 19
2. Meetings
Human behaviour & group
dynamics
Meetings purposes, procedures,
etiquette
Negotiation skills, argumentative,
persuasive.
Documentation of meetings (notice,
agenda & minutes) Problem-solving based meetings
related to proposals
4 5 7 16
3. Job Hunting Skills
Job search via different sources
(newspaper, websites)
Resume writing and application
letters
Pre Interview Image management,
e.g. grooming, personal filing
During Interview Interviewetiquette, persuasive language
Post Interview Follow up, e.g.
thank you letter, phone calls
5 8 5 18
Test 1 3 4
Proposal 12 12
Mock Meeting & Documentation 2 6 8
Quiz 1 2 3
Cover Letter, Resume and Job Interview 2 8 10
TOTAL Student Learning Time (h) 14 22 6 48 90
18. References:
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Compulsory:
1. Abdullah, N. A., Noor, N. Mhd., Teh, C.S. & Foo, K. (2008) CommunicationSkills for The Workplace. Malaysia: August Publishing.
Additional:
1. Sanchez, H. et al. (2006). English for Professional Success. Thomson.
2. Taylor, S. (2005). Communication for Business: A Practical Approach (4thedition). Pearson Longman.
3. Fourneir, P. (2004). Strategies for Correct Writing. New York: Longman.
4. Taylor, S. (2000). Essential Communication Skills. England: Pearson EducationLimited.
5. Sweeney, S. (1997). English for Business Communication. Cambridge:Cambridge University Press
6. Brieger, N. & Sweeney, S. (1996). The Language of Business English. NewYork: Prentice Hall.
7. Reynolds, J, D., Street, M, L. & Guillory, I. (1999). Improving Basic EnglishSkills. Illinois: National Textbook Company.
8. Calabrese, M.E. (2000). Writing in the Workplace. Ohio: South-WesternEducational Publishing.
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