Post on 16-Apr-2017
TOP 9 RETAIL IOT USE CASES Arundhati Kanungo
#1 DEEPER CONSUMER INSIGHTS
Analysing copious amount of in-store customer navigation data generated from intelligent devices, retailers can improve customer in-store shopping experience
#2 SMART DIGITAL SIGNAGE
Placing the right displays in the right positions with the right messages offers shopper engagement opportunities
#3 IMPROVED CUSTOMER SERVICE
Intelligent workflow development for beforehand identification and resolution of issues
#4 LOSS PREVENTION To prevent or at least reduce the number of frauds, retail IoT brings in an additional protective layer through use of smart in-store technologies
#5 OMNICHANNEL RETAIL
Retail IoT opens the gate of Omnichannel Retail, that is, in-store retail, mobile retail, digital commerce, connected retail and more
#6 PERSONALIZED RETAIL
Personalize consumer shopping experience with arrangements for graceful customer entrance, personalized offers, feedback reporting, satisfying customer service and lot more
#7 SMART SHELVES
Retailers use sensors like cameras, beacons, RFID tags, store shelf sensors, digital price tags and smart displays to link storeroom and shelves data sets
#8 TRACEABILITY
To manage the complex supply chain from end-to-end, it is necessary to trace the inventory and its treatment & condition throughout the supply chain
#9 JIT PROMOTIONS
Leveraging digital intelligence, retailers provide demand shaping deliverables along with other relevant discounts