Selecting an Enterprise “YouTube”

MediaPlatform - The Enterprise Video Platform

MediaPlatform - The Enterprise Video Platform

What is a “YouTube” for the

Enterprise?

MediaPlatform - The Enterprise Video Platform

“…streaming media applications that are primarily targeted for use behind the firewall… these services can deliver on-demand and live webcasts via the Internet to external constituents as well.”

– Gartner, Enterprise YouTube Applications: Democratizing and Managing Streaming Media Content - 2012

MediaPlatform - The Enterprise Video Platform

Enterprise Video Platforms are end to end solutions comprising software and (or) hardware to capture, manage, and deliver IP Video”

– Forrester, The Forrester Wave: Video Platforms for the Enterprise, Q1 2013

Corporate Use Cases for Enterprise “YouTube”

o Executive communicationso Live corporate event streamingo Town Hall webcastso PR communicationso IR communicationso Marketingo Employee communicationso HR and Trainingo Continuing professional educationo EGV for knowledge sharing and

collaboration

Benefits

o Improved knowledge sharing and retention

o Increased employee engagemento More connected workforceo Enhanced corporate cultureo Reduced travel costso Reduced teleconferencing costso More effective brand alignment for

internal and external audienceso Increased lead generation for

marketingo Empowers mobile sales forces

MediaPlatform - The Enterprise Video Platform

What should enterprises look for in an

enterprise “YouTube” solution?

#1 – Intranet Video Portal

#2 – Social Features

Share and Embed

Tags

Rating

Commenting

#3 – Channels, Search and Content Discovery

Advanced Search

Channel Sort

Hover Detail

#4 – Intranet and Social Integration

#5 – Uploading, Transcoding and Recording

#6 – Video Asset Management

#7 – Analytics

#8 – Security and Governance

#9 – Webcasting Features

• Audio• Video • Slides• Q&A• Polls• Surveys• Testing• Certification• Live• On-Demand• Scheduling

#9 – Webcasting Features (cont.)

#10 – Multiple Video Source Options

#11 Streaming and Distribution - SmartPath Virtual eCDN

IP Multicast Peer Assist Multicast WAN Video Optimization

Remote and Mobile

Peer Assist Multicast

Nothing to install100% browser based

Works on any networkSelf healing

100% Cloud *Media server not required

Lowest TCOMinimal start up cost

Rapid deployment

* For network sites with adequate internet and network bandwidth. Bandwidth requirements vary depending on video bit rate and number of viewers.

MediaPlatform with WAN Video Optimization

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Mbps

600Kbps Adobe HDS Live Stream

100 Live Viewers

Total bandwidth consumption without stream-splitting = 60Mbps

Average bandwidth consumption with stream splitting = 2.5 Mbps

MediaPlatform – Unique Differentiators

o Only complete end to end solution built from the ground up as a pure software based cloud application*

o Only solution to offer multiple portal styles with deep customization and branding

o Only solution to deliver Multicast Fusion with Peer Assist

o SmartPath Virtual eCDNo Any kind of network, any kind of device,

anywhereo Lowest TCO and highest ROI of any

enterprise solution

*On Premise and Hybrid Cloud deployments available

Questions?

Q & A

www.mediaplatform.comsales_inquiries@mediaplatform.com

310-909-8410 ext. 1