Post on 25-Jul-2015
TRUE ROICONTENT PRODUCTION
Of Letting Influencers Run Your
The
Content marketing is still kingonline, and influencer-basednative advertising is one of theleading ways to make the mostof it.
But are you aware of the realbenefits of letting Influencersrun you content production?
CONTENT MARKETING ON STEROIDS
LIKES1500
Influencer Marketing allowsbrands to increase reader
engagement. The average native adarticle is shared 25.11times by its readers on
their personal social mediaplatforms
INFLUENCERMARKETING
It also allows marketersto get their point acrosswith a deeper impact in
an increasingly busyspace
But ROI isn't only about engagement and lead generation!
You win at the productivity game because you are ableto benefit from the influencers' work
Influencer-based native advertising will help you reach untapped parts of yourmarketing funnel.
Potential customers can become aware ofproducts and services they otherwise mightnot have found.
It revitalizes your content by adopting severaleditorial angles or working on a vertical approach(one editorial angle) shared in several language indifferent country.
1 - HIGHLY TARGETED PERFORMANCE
2 - PARTNERING WITH INFLUENCERS
Is the chance to:
benefit from influencers vast existingnetworks.
better reach people thanks to theengagement rate.
3 - THREEFOLD NATIVE ADVERTISING PERFORMANCE
The publication will reach themedia’s natural audience first
01
03Good quality content willgenerate user engagement
02Influencers usuallyhave a cross-mediastrategy online:they develop alternatecommunities on varioussocial media platforms
One last benefit of Influencer basedNative ROI: online reputation!
High quality native advertisingpublications will necessarily rankwell on your brand search enginequeries.
It will strengthen your brandimage on the long run and can, insome cases, bury bad press furtherdown Google search engine resultpages.
SO INFLUENCER-BASED NATIVE ADVERTISING...
Will help youachievehighly
targetedperformance
Benefit froma
partnershipwith
influencers
Enjoy athreefold
NativeAdvertising
performance
Impactpostively yourbrand onlinereputation
Thank you
If you’re planning a native advertising campaign, we’d love to help!
Upfluence Runway SF 1355 marketstreet, San Francisco, CA, 94114,USA
www.upfluence.com Contact: Kevin Creusykevin.creusy@upfluence.com+33 970 447 443