Trailer

The Smurfs (3D)

Background-Its based on the comic and TV series-The Smurfs uninitencially travel to New York and are hunted by Gargamel-Uses a mixture of animation (CGI) and real life footage-Columbia Pictures and Sony Pictures animation produced it-Available in 3D-Is part of a trilogy

ActorsKaty Perry- Smurfette Neil Patrick Harris -Patrick Winslow

Alan Cumming- Gutsy Smurf Keenan Thompson- Greedy Smurf

Emma Mays- Grace Winslow

TV SeriesThe smurfs TV Series started in 1958 when the small group of strange blue characters that became known as the smurfs first appeared on our TV screens. Around the world they have become incredibly popular and the film uses this to its clear advantage. It ran over 10 years.

Smurf happens.comhttp://www.smurfhappens.com/

Facebook and Twitter Groups

Merchandise

-Costumes -Toys -Linen -Books

-DVDS -CD’s -Spaghetti? -Iphone app

& much more…

Smurf Day-June 25th 2011 to celebrate the summer film release and the directors birthday.-They are turning the O2 into the O-blue-Trying to break the world record of as many people dressed as Smurfs in one place-Giving out free Smurf costumes

Posters

How might this research inform your own project?

-Shows us different forms of advertisement that we could possibly used-By watching the trailer we have learned new techniques that advertisers use to display the film-How they’ve mixed animation with real footage to promote the film and work on the existing Smurf image