Talent Reef Introduction

Post on 19-Oct-2014

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Transcript of Talent Reef Introduction

TalentReef Social Recruiting Platform

Tim LeonardJeff ErnstCo-founders

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Every company wants the highest quality candidates.

But the competition for top talent is more intense than ever.

http://www.flickr.com/photos/27618955@N07/2589254013/

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Why?

ARE using search engines and social networks.ARE NOT looking on job boards.

ARE NOT reading employment ads.ARE often passive candidates.

ARE NOT browsing your career pages.ARE consuming the information they want, when they want it, on their preferred device.

Top candidates…

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Top candidates CARE ABOUT…

Company cultureWork environment

Leadership styles

“Will I want to jump out of bed every morning to go to work there?”

Shared values

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To ATTRACT them, you must delivera candidate experience that…

Connects with them emotionally.

Engages them.

Conveys your clear, differentiated employment brand.

Gets them excited about your opportunity.

Makes it easy for them to interact with you.

6© 2010 TalentReef. Company confidential.

Apply Now

Ask a Question

ExpressInterest

Directly source passive candidates

Employees share with friends/networks

Create1

Attract

Links from career site

Found on search engines

Email and text updates

Engage & interact

Videos of hiring managers describing ideal profile

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Videos showcasing employees & workplace

Links to promotional tools

Track & measure4

Subscribe to updates

Fan / Friend/ Follow / Share

Integrate with ATSor apply by email

Join talent network

Live chat, email• Sharing: who? how?• Traffic: volume? sources?• Behavior: apply? join?• Results: cost? quality?

Interactive, multi-media, web and mobile landing pages for jobs and job categories

TalentReef: a candidate experience that attracts top talent for current & future openings

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This is the candidate experience most companies provide.Go from this…

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…to this. Compelling pages that attract and engage.

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Pages are delivered where your candidates are - web, mobile, on your Career site, in social networks.

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Pages are optimized to be found on search engines.

Meta Title and Description tags

Keyword-rich job description

Sharing pages creates inbound

links

Pages have long lifespan to build

authority

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Drive traffic: Recruiters and employees can easily share opportunities with friends and social networks.

Example:Share on Facebook

Share buttons

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Visitors can watch videos of hiring managers describing what they’re looking for in the ideal candidate.

Videos that convey culture

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Videos that convey your employment brand and culture.

Videos that engage visitors

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Information that will engage the right type of candidates and entice them to take the next step.

Multiple ways to connect and learn

more

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Get prospective candidate to become a fan, a follower, an RSS or mobile subscriber.

Join your Facebook Fan

Page

Subscribe to mobile updates

Connect with the recruiter or hiring

manager

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Potential candidates can self-qualify based on explicit requirements.

Job requirements

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Convert visitors into members of your talent network:they can Apply, Express Interest, Ask a Question, Share.

Many waysto interact

Integrate with your Applicant

Tracking System

18© 2010 TalentReef. Company confidential.

Great candidates are using mobile devices. Interact with them on their terms.

• Subscribe to text updates

• Browse openings

• Watch videos• Express interest

Potential candidates can:

19© 2010 TalentReef. Company confidential.

To learn more, connect with us…Tim LeonardTim@TalentReef.com978.692.1101Twitter: @timpleonardLinkedIn: /in/timpleonard

Jeff ErnstJeff@TalentReef.com978.460.1344Twitter: @jeffernstLinkedIn: /in/jeffernst

With TalentReef, you…Attract higher quality candidatesGrow your talent networksIncrease employee referralsLower recruiting costs