Jesse Proudman@blueboxjesseCTO, Blue Box, an IBM Company

Making it REAL:IBM’s open cloud future

SoftLayer Bluemix Summit – Tokyo, September 2, 2015

In the beginning…

@blueboxjesse

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A cloud was needed, but not any cloud…@blueboxjesse

Nova and Swift were the foundation…

solid, pretty reliable compute and object storage functional, small-scale networking via Nova-Network no deployment framework; not even Crowbar no dashboard; just a CLI no orchestration; just your own wits and ingenuity for automation no block storage

@blueboxjesse

How did the distrocome to be?

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What were we dealing with?@blueboxjesse

is hard… putting the pieces together takes real infrastructure engineering chops distributed systems are super hard Python skillz time

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So fix it!@blueboxjesse

Around Diablo and Essex, smart people had a great idea:

Let’s simplify OpenStack deployment and consumption. We’ll offer a choice in between the polar opposites of:

build it yourself (DIY), or a Rackspace account.

How did Linux solve this?

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And the OpenStackdistribution was born!

@blueboxjesse

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A funny thing happened…

…and the “agile thing” started to snowball.

@blueboxjesse

25Distributionsto many…

I am not convinced…

@blueboxjesse

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I’m not convinced…@blueboxjesse

The public cloud isn’t sold as a software distribution. There’s a reason for that. Distros do not solve critical barriers to open source cloud consumption. OpenStack IS NOT Linux. No incentive to take huge risks required to select, implement and manage

an OpenStack private cloud based on the distro model. The market had time to wait, so they waited (and tried public clouds).

So we ended up with a disconnect…

@blueboxjesse

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An enterprise disconnect…

Enterprises realized that AWS was not a distraction but a direction

Success stories became too numerous to ignore (way more than just Netflix)

Realization that sustainable success rests solely on differentiation through application innovation

Differentiation through infrastructure is a losing game.

@blueboxjesse

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An enterprise disconnect…

Enterprises have stopped asking, “What is OpenStack?”

They’ve started asking, “How do I get going with OpenStack?”

But some still call OpenStack a science project…

Because there’s still no click-click-done deployment wizard.

Two choices:

hire, train, build, or

let someone else do it for you.

@blueboxjesse

A funny thing happened onthe way to the agile, open cloud

@blueboxjesse

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The IBM Cloud Value Proposition

Open Cloud Architecture

One Cloud Platform

One Cloud Platform

Open Cloud Architecture

One User Experience

Put the cloud experience back into private cloud

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The best of public and private…@blueboxjesse

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Private Cloudas a Service

Elasticity OPEX Ease of Use Time to Implement

Best of Both Worlds

Data Sovereignty Environment

Control Cost Predictability Hybrid Capability

Private CloudPublic Cloud

Blue Box Cloud Dedicated@blueboxjesse

Add-ons include:ComputeStandard

Block Storage

Object Storage

ComputeEnhanced

Express Architecture Hyper-converged Cluster (Controller + Compute)

Dedicated FWs included by default

Add on Dedicated controller nodes

Add on Compute nodes (Enterprise or Standard)

Add on Block Storage

Add on Object Storage

Seamlessly upgrade to Enterprise Architecture

Controller Nodes

add-ons

Compute Block Object

Compute

Controller

DedicatedController

Local and Dedicated@blueboxjesse

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Private Cloud as a Service

Common OpenStack Services

Common Operational Model

Local Dedicated

Any Data Center(inc. customer DC) Global Data Centers

Hybrid , OpEx and CapEx Pure OpEx

Everything as a service…@blueboxjesse

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IaaSManaged By

IaaS+ 41 Foundation Services

PaaS

Local Dedicated Public

Local Dedicated Public

Complete Control

Why Customers Choose Blue Box@blueboxjesse

True Private Cloud as easy to consume as Public Cloud

OperationalExcellence

PredictablePerformance

Highly Secure

@blueboxjesseJust last week, 90 days in…

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Blue Box + SoftLayer: Global Cloud@blueboxjesse

NowAvailable

In Closing…

Customers can gain immense value from private cloud. But it must be experienced like a cloud. Traditional OpenStack distribution model is broken. Customers want to work with OpenStack, not on OpenStack. Private Cloud as a Service solves this challenge. IBM is the only company to bring that capability globally. It’s available right now!

@blueboxjesse

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Image Courtesy of the Seattle Municipal Archives

Thank you@blueboxjesse