1

social media

eMetrics : : London : : Tuesday May 18th, 2010

1

2

numbers

stories + numbers

44

Literacy + numeracy

55

What I had for breakfast

66

Source: http://tweetstats.com

Learning to Tweet

77

Literacy

88

What you know or don't know about how networks work can influence how much freedom, wealth and participation you and your children will have in the rest of this century.http://twitter.com/hrheingold

Digital literacies

99

http://twitter.com/ross

10

new literacies

10

11

attention

critical consumption

networks

participation

presence11

12

attention

critical consumption

networks

participation

presence12

13

attention

critical consumption

networks

participation

presence13

14

attention

critical consumption

networks

participation

presence14

15

attention

critical consumption

networks

participation

presence15

1616

Developing a framework

1717

iCrossing’s framework

1919

Spread literacy

2020

numbers + stories

2121

Start with your web shadow

2222

1.Sanity (not vanity) searches2.Be best/first source of information3.Draw a line between private & public4.Tell your friends and family5.Be present/useful in your networks

23

sanity searches

23

24

be best/first source of

information about yourself

24

25

be where people look

25

26

be useful

26

27

map your networks

27

28

making the most of things

28

2929

Posterous

30

iCrossing: Say What?

30

311347

Email: antony.mayfield@icrossing.co.uk Sites: www.icrossing.co.uk Blog: connect.icrossing.co.uk Twitter: @amayfield / @icrossing_uk

Thank you

31

Me and My Web Shadow: How to Manage Your Personal Reputation Online

www.meandmywebshadow.com