Social Media for Public Health Professionals

Post on 11-Apr-2017

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Transcript of Social Media for Public Health Professionals

@maphmorg @karambinu - #socialmedia #maphm #publichealth

Social Media = Public HealthSinclair, C. T. (2012). Social Media = Public Health. Journal of Pain and Symptom Management, 43(2), 367. http://doi.org/10.1016/j.jpainsymman.2011.12.089

@maphmorg @karambinu - #socialmedia #maphm #publichealth

Stefan ButtigiegSpecialist Trainee in Public Health Medicine

Mobile & Web DeveloperMD Geeks Founder – Facebook Fan PageAuthorMSc Candidate – Health Informatics & Public Health

Twitter - @karambinuFacebook – Stefan ButtigiegSnapchat – stefanbuttigiegLinkedIn – Stefan ButtigiegYoutube – karambinuGoogle+ - Stefan ButtigiegInstagram – stefanbuttigieg

@maphmorg @karambinu - #socialmedia #maphm #publichealth

@maphmorg @karambinu - #socialmedia #maphm #publichealth

AGENDA

Why?What?How?

When?

@maphmorg @karambinu - #socialmedia #maphm #publichealth

Why?WHY BOTHER? IS THIS JUST ANOTHER TECHNOLOGY?

@maphmorg @karambinu - #socialmedia #maphm #publichealth

SOCIAL MEDIAIN ONE MINUTE

@maphmorg @karambinu - #socialmedia #maphm #publichealth

31.25millionmessages

@maphmorg @karambinu - #socialmedia #maphm #publichealth

347,222tweets

@maphmorg @karambinu - #socialmedia #maphm #publichealth

17,361profile views

@maphmorg @karambinu - #socialmedia #maphm #publichealth

48,611photos uploaded

@maphmorg @karambinu - #socialmedia #maphm #publichealth

694,444swipes

@maphmorg @karambinu - #socialmedia #maphm #publichealth

300hours of video

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Not Convinced Yet?SOME MORE GRAPHS…..SOURCE : STATISTA.COM

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Share of individuals in Malta participating in social networks from 2011 to 2015

@maphmorg @karambinu - #socialmedia #maphm #publichealth

Share of households that use desktop or portable computers to access the internet in Malta from 2005 to 2014

@maphmorg @karambinu - #socialmedia #maphm #publichealth

Share of individuals accessing the internet via mobile devices in Malta in 2015

@maphmorg @karambinu - #socialmedia #maphm #publichealth

What?SOCIAL MEDIA

@maphmorg @karambinu - #socialmedia #maphm #publichealth

@maphmorg @karambinu - #socialmedia #maphm #publichealth

@maphmorg @karambinu - #socialmedia #maphm #publichealth

Any Recommendations?THERE ARE SO MANY!

@maphmorg @karambinu - #socialmedia #maphm #publichealth

Magic 6

@maphmorg @karambinu - #socialmedia #maphm #publichealth

Facebook

• Pages/Sponsored Posts• Live• Location/Check-In• Messaging• Sharing & Editing(Photos, Videos,

Albums)

@maphmorg @karambinu - #socialmedia #maphm #publichealth

YouTube

• Video• Live-Streaming• Channel• Trending Videos• Playlists

@maphmorg @karambinu - #socialmedia #maphm #publichealth

Wordpress• Blogging

• Self-Hosted and Wordpress.com• Flexible and Endless Potential

for Multiple Applications• Plug-in

@maphmorg @karambinu - #socialmedia #maphm #publichealth

Twitter

• Tweets• Polls• Hashtags• Direct Messaging• Trends

@maphmorg @karambinu - #socialmedia #maphm #publichealth

LinkedIn

• Company Pages• Professional Profile• Discussion Groups• Article Writing and Sharing

@maphmorg @karambinu - #socialmedia #maphm #publichealth

Instagram

• Photos• Short Videos• Sponsored Posts• Photo Editing

@maphmorg @karambinu - #socialmedia #maphm #publichealth

Magic 6

@maphmorg @karambinu - #socialmedia #maphm #publichealth

Quick ExerciseSOCIAL MEDIA

@maphmorg @karambinu - #socialmedia #maphm #publichealth

Split up into groups of two/three!

Try out a Twitter Search

Sign up to a Social Network!

Show off your profiles!

Tweet about this event!

@maphmorg @karambinu - #socialmedia #maphm #publichealth

How?SOCIAL MEDIA

@maphmorg @karambinu - #socialmedia #maphm #publichealth

@maphmorg @karambinu - #socialmedia #maphm #publichealth

@maphmorg @karambinu -

#socialmedia #maphm #publichealth

Hootsuite Benefits

Supports Facebook, Twitter, LinkedIn from one place

Social Media ManagerMobile Applications

@maphmorg @karambinu -

#socialmedia #maphm #publichealth

Buffer Benefits Supports Multiple Networks Posts at the right times!

Social Media ManagerMobile Applications

@maphmorg @karambinu -

#socialmedia #maphm #publichealth

Canva.com Fool-Proof way to create great content for Social Media at the right size and with multiple resources for design!

Multiple Templates

Graphic Design WebsiteiPad App

@maphmorg @karambinu -

#socialmedia #maphm #publichealth

Facebook Pages Manager

Manage your Facebook Pages from One Place Insights and Analytics Publish Posts, Photos, Videos and Events Manage Adverts

Mobile Application

@maphmorg @karambinu -

#socialmedia #maphm #publichealth

Twitter Support Multiple Accounts Posts Direct Messaging Trends Push Notifications

Mobile Application

@maphmorg @karambinu -

#socialmedia #maphm #publichealth

Adobe Post Creating Great and Attractive Content from your Mobile Device Templates Remix Designs

Mobile ApplicationCanva.com Alternative for Mobile

@maphmorg @karambinu -

#socialmedia #maphm #publichealth

How to do in a Government Department?

Fill out a Social Media Request Form and get it endorsed by the Head of Department and Director General(of that section)

Yes you can do it! For Example :

DHIR needs to get Request endorsed by Director and Chief Medical Officer

Health Promotion needs to get Request endorsed by Director and Superintendent of Public Health

@maphmorg @karambinu - #socialmedia #maphm #publichealth

When?SOCIAL MEDIA

@maphmorg @karambinu - #socialmedia #maphm #publichealth

@maphmorg @karambinu - #socialmedia #maphm #publichealth

Bonus!THE FUTURE TO LOOK OUT FOR..

@maphmorg @karambinu - #socialmedia #maphm #publichealth

@maphmorg @karambinu - #socialmedia #maphm #publichealth

@maphmorg @karambinu - #socialmedia #maphm #publichealth

Thank YouANY QUESTIONS