Social Media and Civic Engagement

Post on 20-Jan-2015

786 views 2 download

Tags:

description

Presentation to the Alumni of HULT Global Masters event: Social Media and Civiv Engagement. May 2011

Transcript of Social Media and Civic Engagement

Digital: • strategy • training programmes • social engagement • amplification

Public Participation:

digital engagement between

government and citizens

19 May 2011

Tiffany St James[On Linked In / Twitter / Facebook / Skype / FourSquare / Slideshare]

Tiffany@stimulationltd.co.uk

Hello!

• Twitter @tiffanystjames

• Linked In, Skype, Facebook, FourSquare etc

Direct.gov.uk

Anyone know this man?

Data.gov.uk

Then Gatorade built this

So I thought it would be cool to build one..

Factors affecting how

government use social media

Understand that trust has changed

Power to the lobby

Fear factor of NOT living the brand

What can we learn from WikiLeaks?

Crisis comms

YOU are going to be naked

So you better be buff!

• Have a strategy in place

• Get your facts straight and out first

• Man up!

• Tell people what you are doing about it

• Do it

UK Government use of social

media

Understand the 7 levels of engagement

Disseminating information

Monitoring

Gaining insight

Responding

Discussing

Consulting

CollaboratingDeeper engagement

Understand how to monitor

iGoogle

Rich photography

Podcasts

Departmental You Tube Channel

Multi-way engagement

Campaigns

Collaborative drafting (Copenhagen)

Collaborating

ASBOrometer

Find GPs (or dentists or pharmarcies)

Overseas Government use of

social media

Rebuttal

Democracy in action?

Dutch Transplantation Foundation

New Zealand

State Services

Commission

Crown Copyright

Current: Public

Finance Act 1989…

Limits on giving by the Crown of guarantees and indemnities

65ZC Guarantee or indemnity by the Crown must not be given except under statute

Except as expressly authorised by any Act, it is not lawful for any person to give a guarantee or indemnityon behalf of or in the name of the Crown.

Parts 4 to 6 (comprising sections 33 to 65A) were substituted by new Parts 4 to 6 (comprising sections 33 to 65ZG), as from 25 January 2005, by Public Finance Amendment Act 2004 (2004 No 113). See sections of that Act as to the transitional provisions.

65ZD Minister may give guarantee or indemnity if in public interest

(1) The Minister, on behalf of the Crown, may give, in writing, a guarantee or indemnity to a person, organisation, or government if it appears to the Minister to be necessary or expedient in the public interest to do so.

YouTube’s

Terms of Use

…G. You understand that when using the

YouTube Website, you will be exposed to User Submissions from a variety of sources, and that YouTube is not responsible for the accuracy, usefulness, safety, or intellectual property rights of or relating to such User Submissions. You further understand and acknowledge that you may be exposed to User Submissions that are inaccurate, offensive, indecent, or objectionable, and

you agree to waive, and hereby do waive, any legal or equitable rights or remedies you have or may have against YouTube with respect thereto, and agree to indemnify and hold YouTube, its Owners/Operators, affiliates, and/or licensors, harmless to the fullest extent allowed by law regarding all matters related to your use of the site.

VS

China now has more netizens than any

other country in the world

Growing at 6 million users a month

It overtook the US in 2008.

Guangzhou have the edgiest print

media in China, and cover Hunan, which

has the most innovative TV stations.

China still controls its media more

tightly than almost any other important

country, including Russia.

The web is a freer space, but there are

real, and constant, limits too.

They can't use Youtube to upload video

content.

Map of online communities

Source: xkcd.com

Thank you

To get these slides:

tiffany@stimulationltd.co.uk

www.twitter.com/tiffanystjames

Digital: • strategy • training programmes • social engagement • amplification