Social Media and Civic Engagement
41
Digital: • strategy • training programmes • social engagement • amplification
-
Upload
tiffany-st-james -
Category
Technology
-
view
786 -
download
2
description
Presentation to the Alumni of HULT Global Masters event: Social Media and Civiv Engagement. May 2011
Transcript of Social Media and Civic Engagement
Digital: • strategy • training programmes • social engagement • amplification
Public Participation:
digital engagement between
government and citizens
19 May 2011
Tiffany St James[On Linked In / Twitter / Facebook / Skype / FourSquare / Slideshare]
Hello!
• Twitter @tiffanystjames
• Linked In, Skype, Facebook, FourSquare etc
Direct.gov.uk
Anyone know this man?
Data.gov.uk
So I thought it would be cool to build one..
Factors affecting how
government use social media
Understand that trust has changed
Power to the lobby
Fear factor of NOT living the brand
What can we learn from WikiLeaks?
Crisis comms
YOU are going to be naked
So you better be buff!
• Have a strategy in place
• Get your facts straight and out first
• Man up!
• Tell people what you are doing about it
• Do it
UK Government use of social
media
Understand the 7 levels of engagement
Disseminating information
Monitoring
Gaining insight
Responding
Discussing
Consulting
CollaboratingDeeper engagement
Understand how to monitor
iGoogle
Rich photography
Podcasts
Departmental You Tube Channel
Multi-way engagement
Campaigns
Collaborative drafting (Copenhagen)
Collaborating
ASBOrometer
Find GPs (or dentists or pharmarcies)
Overseas Government use of
social media
Rebuttal
Democracy in action?
Dutch Transplantation Foundation
New Zealand
State Services
Commission
Crown Copyright
Current: Public
Finance Act 1989…
Limits on giving by the Crown of guarantees and indemnities
65ZC Guarantee or indemnity by the Crown must not be given except under statute
Except as expressly authorised by any Act, it is not lawful for any person to give a guarantee or indemnityon behalf of or in the name of the Crown.
Parts 4 to 6 (comprising sections 33 to 65A) were substituted by new Parts 4 to 6 (comprising sections 33 to 65ZG), as from 25 January 2005, by Public Finance Amendment Act 2004 (2004 No 113). See sections of that Act as to the transitional provisions.
65ZD Minister may give guarantee or indemnity if in public interest
(1) The Minister, on behalf of the Crown, may give, in writing, a guarantee or indemnity to a person, organisation, or government if it appears to the Minister to be necessary or expedient in the public interest to do so.
…
YouTube’s
Terms of Use
…G. You understand that when using the
YouTube Website, you will be exposed to User Submissions from a variety of sources, and that YouTube is not responsible for the accuracy, usefulness, safety, or intellectual property rights of or relating to such User Submissions. You further understand and acknowledge that you may be exposed to User Submissions that are inaccurate, offensive, indecent, or objectionable, and
you agree to waive, and hereby do waive, any legal or equitable rights or remedies you have or may have against YouTube with respect thereto, and agree to indemnify and hold YouTube, its Owners/Operators, affiliates, and/or licensors, harmless to the fullest extent allowed by law regarding all matters related to your use of the site.
VS
China now has more netizens than any
other country in the world
Growing at 6 million users a month
It overtook the US in 2008.
Guangzhou have the edgiest print
media in China, and cover Hunan, which
has the most innovative TV stations.
China still controls its media more
tightly than almost any other important
country, including Russia.
The web is a freer space, but there are
real, and constant, limits too.
They can't use Youtube to upload video
content.
Map of online communities
Source: xkcd.com
Thank you
To get these slides:
www.twitter.com/tiffanystjames
Digital: • strategy • training programmes • social engagement • amplification
