Platforms and Business Models: iBooks Author

Post on 01-Nov-2014

2.236 views 1 download

Tags:

description

Nellie McKesson explains the functioning of iBooks Author: Apple's new app for the creation of dynamic and interactive ebooks

Transcript of Platforms and Business Models: iBooks Author

iBooks Author?Nellie McKesson

eBooks Operations ManagerO’Reilly Media, Inc.@NellieMcKesson

January 2012: Interactive, Hands-On

Tool for Creating eBooks

Perfect Content Lock-In

Bulk Purchasing!...

...But the Book Belongs to the Student

Coming Soon: Australia, Canada, France, Germany, Italy, Japan, New Zealand, Spain, and United

Kingdom

Multi-OS = Multi-Headaches

Apple Might Reject You

Inkling

• Similar interactivity

• More complex creation

• Multi-device, safely

• Sales models?

Vook

• Simple content creation

• Limited interactivity

• ePub / kf8 only

• Distribution, not sales

More Web Tools!

iBooks Author: Useable Now

Mind the Jump