Platforms and Business Models: iBooks Author

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iBooks Author? Nellie McKesson eBooks Operations Manager O’Reilly Media, Inc. @NellieMcKesson

description

Nellie McKesson explains the functioning of iBooks Author: Apple's new app for the creation of dynamic and interactive ebooks

Transcript of Platforms and Business Models: iBooks Author

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iBooks Author?Nellie McKesson

eBooks Operations ManagerO’Reilly Media, Inc.@NellieMcKesson

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January 2012: Interactive, Hands-On

Tool for Creating eBooks

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Perfect Content Lock-In

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Bulk Purchasing!...

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...But the Book Belongs to the Student

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Coming Soon: Australia, Canada, France, Germany, Italy, Japan, New Zealand, Spain, and United

Kingdom

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Multi-OS = Multi-Headaches

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Apple Might Reject You

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Inkling

• Similar interactivity

• More complex creation

• Multi-device, safely

• Sales models?

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Vook

• Simple content creation

• Limited interactivity

• ePub / kf8 only

• Distribution, not sales

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More Web Tools!

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iBooks Author: Useable Now

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Mind the Jump