Post on 20-Jun-2015
ITV logo
Strap line
Main characters represented
Time and day of when the soap is on
All characters are shown in the main location in the soap that the audience recognises
Name of soap
Use of mise en scene
ITV logo
Strap lineMain characters represented
Time and day of when the soap is on
Name of soap
Website Twitter Feed
I chose a similar font to ITV so stay with the branding of the institution as this is the channel I intended my soap would be on I also tried to keep this font the some throughout the final projects to keep the branding the same
The branding of my poster is quite low key similar to this existing poster (top left) with only the black background and the charters just standing out from the background, the strap line is short and you can see the ITV logo, which is quite conventional for an ITV poster
But unlike the existing poster on the previous slide, my poster has the name of the soap the time and day which the soap is on and the ITV logo is on the bottom left hand corner which another convention of a billboard like this existing ITV Poster
But unlike the existing poster on the previous slide my poster has the ITV website for the soap at the bottom of the poster like this existing billboard poster
But unlike any of the existing posters which I have shown my poster has a Twitter feed (Q4) which is something new that has come into play which allows you to get frequent updates of the soap
Masterhead
Button
Clearly laid out
Question to include the reader
Barcode
Website
Strap
Date
Other stories
Day and channel when program is on
Articles promoting different types of programmes
Main title stands out to show the reader it is the main story
Main title anchored on main star
Bright house colours to grab reader attention
Can see all the characters clearly
Main character is looking straight at the camera to engage the reader
Masterhead
Button
Clearly laid out
Question to include the reader
Barcode
Website
Date
Other stories
Day and channel when program is on
Strap
Articles promoting different types of programmes
Main title stands out to show the reader it is the main story
Main title anchored on main star
Bright house colours to grab reader attention
Can see all the characters clearly
Main character is looking straight at the camera to engage the reader
Both are set out similar ways and engage the reader in a conventional way
Both are set out similar ways and engage the reader in a conventional way
It the main character was happy it would provoke a completely different genre
The front cover has done well to represent the soap by showing the genre of the soap, by having the main character crying shows the nature of the soap.
The audience interest is generated by the stars on the cover the running of mascara on Kate’s face makes the reader wanting to know what is happening in the soap
By presenting the soap with a conventional magazine cover it allows the target audience to create links with the soap characters
Overall the magazine looks good as it has followed the conventions and was guided by TV & Satellite Week
The pose of the main character and how she interacts with the camera creates mystery for the reader, but the headline and the trailer does reveal some plot points
All three pieces of media, when they combined slowly unravel the plot which I have created