7 SIMPLE Ways to See More Results in 2015!

Keep Social Media Simple!

Housekeeping Notes• Bathroom breaks during workshop

time • Wireless Access code: speakers• tinyurl.com/ebootcamp15 • #NSAPHILLY • eBoot Camp Coaches

If you’re not generating results with

social media, it’s just a

hobby.

Fish Where the Fish Are

#1 Generate leads

•Google Alerts

• Tweedeck

•Collect emails when speaking!

Will Your Website Survive the Hot Seat?!?!

5 Website Pitfalls• Value Prop

• Social Proof

• Color Pollution

• Mobile responsive

• Critical Keyword Phrases

• Critical info not above the fold

• No Opt-in box

#2a: Add a value proposition to your Site

ABCE• Failure = When a prospect visits

your Website and leaves without giving you their information.

#2: Make your site mobile responsive.

Create a tagline for your business

•Most important phrase you’ll create on the web

•Who you are and what you do

• 55 Characters including spaces

Take Action! • Make that tagline the value

proposition on your homepage.

• Change your title tag.

• Use it all over your social media sites.

• Fix other issues on your site.

#3: Numbers Matter

Nothing kills credibility faster

than an untouched profile.

How to Build Your Numbers

• Attendees

• eMail Blast

• Promoted posts

• Website!

• eMail Signature

• Run contests

Take Action! • Go take inventory of your

company social media profiles

• Are you active?

• Are you gaining connections?

• Is your info updated?

• If not, I want you to get it fixed or delete the profile.

• We won’t let our social media sites die on the vine.

#4: Be Proud of Your LinkedIn Profile

Add Video

Quality Recommendations

Will Your LinkedIn Profile Survive the Hot Seat?!?!

Take Action! • Photos

• Social Proof

• Add video

• Quality recommendations

• Boost connections!

• Experience

LinkedIn Best Practices • 5 Benefits to doing business

with you

• 3 quality customers to ask for a recommendation from

• When will you get to 500+ connections?

• Who’s going to update your profile daily?

• Connect your profile with the company

Stay ‘Top of Mind’ with Clients and

Prospects

What should you

post?

#7: Syndicate to Keep Your Sanity

Take Action• What can you offer in

return for a prospect’s contact info?

• Newsletter, white paper, discount, etc.

• What would be the topic or title?

• 7 Mistakes to Avoid when __________.

#6: Strengthen VIP Relationships on Facebook

Activity • Please write down the names of three of your best clients

• Now write down each of their birthdays

• What distinctions do you know about these clients? Awards? Achievements, etc

• What are their hobbies? Favorite sports teams?

• What or who are they passionate about?

• Do you connect with them on a weekly basis? Multiple times a week?

Meet Mary Stevenson • Her Birthday is May 11th

• She just celebrated her 10th year of being smoke free

• She’s a huge Alabama Crimson Tide fan

• The Bible is her favorite book

• She just became a Grandma for the 1st time

• Mary and I interact with each other on a weekly basis

• She’s also one of my largest clients who paid me well over 5-figures last year.

#5: Use the Get Introduced Feature

Exercise: One takeaway from

today • Yellow - One thing I learned...

• Green - I’m going to focus on...

• Blue - I’m going to offer value by...

• Red - Once I do _____, I’m taking a well deserved day off.

Keep it simple!!!

Thank you! • www.ebootcamp.com• corey@ebootcamp.com • 248-388-9788• See you in Austin!!